Marketing Management Resume Sample

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Work Experience


Senior Marketing Management Specialist
04/2017 - PRESENT
Boston, MA
  • Passion for Uber’s mission and products
  • Under the supervision of the Vice President of Strategic Communications, develop and recommend overall communication plans to support product updates and policy changes
  • Plan, prepare and implement both internal and external communication materials for product updates and policy changes
  • Partner with Product Development, Product Management and National Accounts to fully understand product-driven events and implications to sales efforts in order to recommend effective communication mediums
  • Partner with Editorial, Legal and Shared Services to draft communication materials consistent with established templates and deadlines
  • Support the Transfer Agency on communications initiatives targeted to clients serviced by the Transfer Agency
  • Working on a recycling programme for Kiehl’s in Australia that rewarded customers who brought back their empty bottles with new products
  • Create and implement innovative marketing strategies and tactics that target key client segments leveraging a broad spectrum of mediums: digital marketing, social media, events, PR, advertising, sponsorships, and marketing communications
  • Develop messaged content in support of a variety of marketing activities including digital campaigns, brochure development, direct mail campaigns, presentations, special projects, etc
Marketing Management
01/2011 - 01/2017
San Francisco, CA
  • Leverage data visualization to achieve compelling creative executions that convey key sales messages
  • Curate content from national channels to showcase and promote to key client segments
  • Partner seamlessly with local team members, internal resources, and external vendors, as appropriate, to deliver best in class branding, positioning, and business development deliverables
  • Develop, implement and track marketing initiatives and budgets
  • Assists in the response to RFI/RFP’s or business case requests utilizing the RFP Repository and/or crafting thorough and compelling answers and proposals that effectively differentiate the company from our competitors
  • Partner with NPI Product Marketing Managers and sales team to conduct OVOC’s and provide input into the strategic product roadmaps
  • Evaluate competitors’ activity as well as market and category performance to identify opportunities to improve category performance
Marketing Management Trainee Scheme
09/2007 - 10/2010
Detroit, MI
  • Seven to ten years experience in a service management role or related technical, business, or direct related manufacturing or engineering/project management function
  • Definition of new products comprising, e.g., identification of mission profiles based on customers’ focus applications, target costing and definition of winning product specifications
  • Drive demand for Amazon Services products by planning and executing different offline marketing campaigns with different stakeholders across the organization as well as external agencies
  • Improve the performance of all call to action mediums
  • Find new avenues for generating demand through unconventional marketing techniques
  • Develop, execute, and analyze creative test plans for different marketing channels and iterate through these to achieve the best possible performance
  • Synthesize, analyze and report marketing campaign metrics. Basic Qualification and Skills Required Deep understanding of and passion for e-commerce required
  • Experience in driving demand through traditional offline marketing activities like events, advertisements, snail mail, flyers, etc

Education


Briar Cliff University
2001 - 2006
Bachelor's Degree in Marketing

Professional Skills


  • Strong communication skills: experience in coordinating teams and communicating to management
  • Strong time management skills with the ability to prioritize and lead multiple projects at a time under tight deadlines
  • Very detail oriented and possess strong interpersonal skills
  • Project management in marketing experience required
  • Direct experience working with Content Management Applications
  • Demonstrated ability to develop and implement marketing plans across geographies and product lines and customer types is also desired
  • The majority of our graduates had demonstrated leadership whilst at university

How to write Marketing Management Resume

Marketing Management role is responsible for software, digital, design, manufacturing, reporting, architecture, procurement, messaging, consulting, marketing.
To write great resume for marketing management job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Marketing Management Resume

The section contact information is important in your marketing management resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Marketing Management Resume

The section work experience is an essential part of your marketing management resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous marketing management responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing management position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions. Representative Marketing Management resume experience can include:

  • Marketing, sales and/or consulting experience
  • Experience in negotiating media plans
  • Work experience is mandatory (2 – 4.5 years)
  • Growing and developing existing knowledge of business practice and procedures, while learning and developing new procedures and marketing approaches
  • Utilizing, building, and/or updating standard operating procedures, written manuals and documents
  • Planning and scheduling daily tasks with the ultimate goal of executing short & long-term initiatives

Education on a Marketing Management Resume

Make sure to make education a priority on your marketing management resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing management experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Marketing Management Resume

When listing skills on your marketing management resume, remember always to be honest about your level of ability. Include the Skills section after experience. Present the most important skills in your resume, there's a list of typical marketing management skills:

  • Experience in pharmaceuticals is preference
  • Experience within the financial services industry
  • Desire to be a strong group contributor and continue to advance within the group
  • Studeert Hogere Hotelschool, Marketing of Bedrijfseconomie
  • Uitstekende communicatievaardigheden, zowel schriftelijk als mondeling
  • Outreach to financial professionals to ensure accurate description of program and client expectations with reporting needs

List of Typical Skills For a Marketing Management Resume

1

Skills For Senior Marketing Management Specialist Resume

  • Understanding industry and FINRA regulations and applying them to the project as applicable
  • Leading the creation and production of quarterly materials for your assigned sub-advisor
  • Preparing and submitting materials for business partner Subject Matter Authority Reviews
  • Distributing final outputs to all appropriate channels and audiences
  • Record, report and uphold constant changes with meticulous accuracy for Worksite Marketing and Education programs from inception to end
  • Preparation of data and content for website updates using the CMA
  • Writes and speaks fluent English and fluent French and/or Dutch
2

Skills For Principal Marketing Management Specialist Resume

  • Spreekt Nederlands en/of Engels. Frans is een pré
  • Goede kennis van PowerPoint, Excel, Word, internet tools
  • Implements, manages and retains a detailed project schedule which includes outreach to group clients for event set up, website design, material procurement, logistical run through with group client and financial professional and all related reporting
  • Strategize with group client and monitor all material procurement arrangements through fulfillment
  • Develops original ideas, approaches, and solutions to typical, unusual, or difficult situations or problems
  • General knowledge of investment products, its industry and its regulatory environment
  • Highly self-motivated and dedicated
  • Demonstrated success in collaborating across functional teams, negotiating in a matrixed organization, building strong relationships with business partners and designing creative solutions
3

Skills For Marketing Management Trainee Resume

  • Very strong oral and written communication skills and a passion for understanding how best to influence the customer journey Prior success with taking intelligent risks and is comfortable working autonomously
  • Functional knowledge of Annuity products, services, distribution and market environment desired or financial services experience
  • Strong knowledge of MS Office suite (e.g. Project, PowerPoint, Excel, Word)
  • Sales orientation or exposure to working with a high performing salesforce is very helpful
  • Technical aptitude, specifically in Diabetes and/or the clinical environment would be ideal
  • Leverage marketing best practices such as customer segmentation, marketing automation, market analytics, and product understanding to drive impact of campaigns and communications
  • Collaborate with Channel Team to deeply understand selling processes, identify lead generation opportunities, and serve as the voice of the intermediary to the broader marketing organization
4

Skills For Marketing Management Trainee Scheme Resume

  • Partner with large cross-functional teams to co-create marketing approaches that result in brand adoption
  • Develop content and collateral with the right messaging
  • Stipend is payable in accordance with the Company’s standard payroll practice and subject to applicable withholding taxes
  • Flight tickets in economy class (on ward and return for internship)
  • The candidates are also eligible for 15 days accommodation and 15 days cab on reimbursement basis. Monthly food coupons
5

Skills For Head of Product Marketing Management Resume

  • Free HOH (Home –Office-Home) for duration of internship
  • Assisting in the planning and implementation of annual company/unit initiatives, supporting objectives for revenue, volume, profit, customer satisfaction, and retention
  • Tag Validation and Adobe SiteCatalyst / Google Web Analytics Tools: Ability to identify data quality issues, sensitive data integrity, navigate multiple data sources, and work to resolve data quality issues. Ability to create dimensions, metrics on Web Analytics Tools (Adobe and Google Analytics) to support reporting requirements for the Enterprise
  • Work with digital asset development teams: To ensure that all tagging specs/code are properly implemented and any new technologies being deployed are understood to ensure the integrity of the tag data being collected. This extends from the requirements gathering sessions to tag maintenance in production across the enterprise
  • Strong knowledge of digital media and analytics/measurement tools including, website analytics (e.g. Google Analytics, Omniture)
6

Skills For Product Marketing Management for Discrete Igbts & Diodes Resume

  • Experience with data visualization (e.g. Tableau)
  • Proficient in tagging websites and mobile applications using responsive design, bootstrap
  • Proficiency as a front-end web developer with expertise in JavaScript and JQuery programming for data capture and event handling methods
  • Performance feedback following each completed rotation in the Marketing program
  • Proficient in tag testing
7

Skills For Product Marketing Management HV MOS Resume

  • Results-driven professional with exceptional detail and knowledge around metrics, specifically A / B, multi-variant testing, and ROI analysis
  • Property and Company- wide orientation that provides information on Penn National Gaming’s history and our vision for the future
  • Interesse in Marketing

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