Marketing Administrator Resume Sample

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Deion Block
55373 Abshire Brook,  Los Angeles, CA
+1 (555) 642 7367

Work Experience


Marketing Administrator
06/2015 - PRESENT
Los Angeles, CA
  • Assist in partners’ / sales meeting and provide meeting summaries
  • Manage company brand web sites including creating web pages, improving front end layout and usability, SEO optimization, maintenance, testing, bug fixes & ensuring cross browser compatibility
  • Design and manage , including: campaign design, quality control, email cross-platform testing, A/B testing, consumer-side testing, database segmentation and continuous optimization for KPI improvements (open rate, CTR, engagement etc.)
  • In depth knowledge of CASL requirements
  • In depth understanding of CRM / Marketing Automation/Email tools. (Salesforce.com, Sugar.com, Monetate, Mail Chimp, Smart Focus etc.)
  • Implement, monitor, analyze and maintain digital media campaign tracking using Omniture Site Catalyst, Google Analytics, Adobe Tag Manager, and Google Tag Manager
  • Maintain web promotional banners and ensure timely execution of banner postings and removals. Support ecommerceand Shopatron initiatives as directed
  • Maintain and update product catalog information & images, dealer location information, etc as required for all websites
Digital Marketing Administrator
08/2011 - 05/2015
Boston, MA
  • Work with Brand & Product marketing teams to align brand messaging for a consistent omni-channel consumer experience. Optimize processes for sharing campaigns with internal/external stakeholders & across sales channels
  • Ensure web forms are UI optimized and working for best in class optimal conversion (email opt-ins, product registration, lead generation etc)
  • Manage Contests and other CRM activities as assigned
  • Responsible for granting rights, privileges, permissions and market facing properties for all licensed mortgage personnel
  • Function as main contact for new hire and terminations notices of licensed personnel by activating/deactivating all rights and privileges (LO’s access to sales and marketing automation systems, access to CRM and third party tools; such as, SimpleNexus and Testimonial Tree)
  • Function as a super-user on Testimonial Tree systems and platforms that enable LO’s to conduct business as a Guild employee; without these systems, LO’s cannot accept online applications, communicate or market to prospects/customers
  • Responsible for possessing a thorough understanding of Company’s operations and detailed processes, across multiple departments, as they are all inter-related
  • Responsible for understanding the dependencies and business consequences of role and service expectations
Lead Management & Marketing Administrator
12/2004 - 05/2011
Detroit, MI
  • Function as a Marketing operations counterpart to the Regional Administrators
  • Troubleshoot multiple systems, interface with vendors, IT, Compliance, Finance and Corporate Marketing on process design and quality control measures
  • Deliver on promised marketing service levels for Branch Managers and Recruiters when hiring Loan Officers
  • Set up account credentials for marketing automation platforms, branch notifications, onboarding new hires (with all of the systems they need to have in place) and troubleshoot elevated scenarios to find resolution
  • Provide significant contribution to program and process improvement(s)
  • Oversee vendor invoices, code and allocate
  • Support the Marketing team in the timely creation and execution of marketing plans that are consistent with overall vision and strategy and effectively leverage the expertise of all internal and external partners
  • Maintain travel needs, schedule, calendar, call list, expense reports, filing, scheduling of meetings (including distribution of agenda), shipping requests and handle query calls as needed for the VP, Marketing

Education


Ave Maria University
1999 - 2004
Bachelor's Degree in Marketing

Professional Skills


  • Excellent organizational skills. Ability to define and align multiple priorities and manage multiple tasks under deadlines
  • Excellent communication, planning and organizational skills as well as creative problem-solving abilities
  • Exceptional time management skills and an ability to prioritize conflicting demands
  • Has excellent communication skills and being a team player
  • Strong analytical skills and be able to look at issues from different perspectives
  • Strong interpersonal skills, service-minded, and able to work well with stakeholders across functions
  • Excellent communications skills in a variety of formats, written, verbal, presentations etc

How to write Marketing Administrator Resume

Marketing Administrator role is responsible for excel, microsoft, advanced, organizational, adobe, media, analytical, communications, reliability, presentation.
To write great resume for marketing administrator job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Marketing Administrator Resume

The section contact information is important in your marketing administrator resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Marketing Administrator Resume

The section work experience is an essential part of your marketing administrator resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous marketing administrator responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing administrator position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions. Representative Marketing Administrator resume experience can include:

  • Salary of £18,000 to £20,000 depending on skills, experience and qualifications
  • Learn and support the team on how to deliver their marketing campaigns effectively by working with our email systems, campaign master and adobe
  • Interested in learning about Internet marketing, SEO and related topics - and able to apply the skills
  • Advanced verbal and written communication skills and very comfortable communicating with executives
  • Prior marketing, communications, business development or administrative experience required
  • Prior marketing, communications, business development or administrative experience

Education on a Marketing Administrator Resume

Make sure to make education a priority on your marketing administrator resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing administrator experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Marketing Administrator Resume

When listing skills on your marketing administrator resume, remember always to be honest about your level of ability. Include the Skills section after experience. Present the most important skills in your resume, there's a list of typical marketing administrator skills:

  • Excellent communication and presentation skills as well as strong technical documentation skills
  • Strong MS Office skills (Word, Excel, PowerPoint), SAP experience an asset
  • Proficient in English, good writing skills
  • Solid organisational and problem-solving skills
  • Multi-task and prioritize effectively within a fast-paced environment
  • Strong organizational skills with a high aptitude for attention to detail and a quality work product

List of Typical Experience For a Marketing Administrator Resume

1

Experience For Digital Marketing Administrator Resume

  • Previous marketing or entertainment industry assistant experience required
  • Relevant experience in an administrative and reporting role
  • As an Analyst or Casino Marketing experience
  • Measures effectiveness and cross platform inclusion between Land based online systems and iGaming for Marquee Rewards program
  • Collecting data, conducting research and compiling information using a variety of mathematical calculations for a broad range of reports and projects
  • Building and maintaining internal relationships within the Group
2

Experience For National Marketing Administrator Resume

  • Working with the Marketing Content & Communications team to deliver the tactics for the campaign plan
  • Creating documents containing financial or statistical data or technical terminology
  • Managing NGIS user base and training new users
  • Coordinating the resolution of or resolving user issues
  • Supporting NGIS Sector level reporting
  • Maintaining all advertising and trade show calendars in cooperation with business area leads and support functions
  • Incoming calls message log-in and informing
  • Using Internal systems to output data
3

Experience For Lead Management & Marketing Administrator Resume

  • Providing exceptional customer service to mall patrons
  • Implementing future system customizations
  • Managing 3rd party developer (Rainmaker) activities
  • Willing and able to learn; able to use job assessment as a tool to improve
  • Understanding of basic statistics for ROI analysis
4

Experience For Global Marketing Administrator Resume

  • Liaising with internal and external clients
  • Bring opportunities and insight from external sources to be able to collaborate on key initiatives
  • Advertising schedule management
  • Marketing Project coordination
  • Working knowledge of computer programs such as Players Club, Opera, SQL and/or Aprimo
  • Complete marketing related administrative projects including tracking spreadsheets and scheduling project meetings
  • Attend Motown Gospel meetings and provide agendas, notes, and other support, including creating and/or assisting with presentations
  • Enter and create Purchase Orders (PO’s) for the Marketing team on a weekly basis. Coordinate all ad hoc product orders via TinyTerm for Marketing team. Keep promo cabinets amply stocked for assigned artists
5

Experience For Igaming Marketing Administrator Resume

  • Run regular certification reporting for NDI’s internal and partner-facing training platform
  • Support eCATS process, including processing of all relevant payment pre and post meeting
  • Generate marketing/BD meeting agendas and notes, including follow up tasks assigned to others
  • Manage consultant contract process: issuance, editing, tracking and filing
  • Manage and assist with department/business marketing requests - advertising, signage and eventing
  • Assist in developing, writing and distributing press releases and tenant newsletters
6

Experience For B-general Marketing Administrator Resume

  • Group Meeting arrangement and meeting minutes taking
  • Schedule and coordinate regular meetings of the Marketing team and implement initiatives, working closely with the Marketing Manager
  • Proficient in reviewing and proofreading marketing mockups
  • Superior storytelling and interviewing abilities, substantiated by writing/story/web samples
  • Coordinate special events for Marketing team, including album presentations, showcases, etc., and assist with on-site special events as needed
  • Responsible for granting rights, privileges, permissions and market facing properties for all licensed personnel
  • Responsible for process design and configuration for Marketing’s use of the ZenDesk ticketing system for service requests
  • Provide all logistical support from completing the relevant H&S forms to assisting on the day of photo shoots and video’s
7

Experience For Field Marketing Administrator Resume

  • Assist sales associates in creating and maintaining brochures and POD’s
  • Campaign building using Marketo (MAP)
  • Campaign A/B testing and performance reporting
  • Work with Financial Planning team in creating Pro-Forma’s for each tournament
  • Opens, organizes and distributes incoming and outgoing mail. Coordinates courier requests
  • Responsible for booking and confirming lunch/dinner reservations
  • Assist in the development of marketing and sales programs that meet business client’s requirements while ensuring compliance with bank policy
  • Coordinate planning and logistics for all regional marketing events such as conferences, advisory boards, master classes, workshops etc
8

Experience For Marketing Administrator Promotions Resume

  • Manage a list of approved vendors to provide procure marketing collateral in support of initiatives driven by the regional marketing team
  • Provide HR support (e.g., on-boarding tasks, benefit enrollments/updates, maintaining personnel files)
  • Assist the team with the coordination of purchase order creation, follow up invoicing, proofing POS materials
  • Manage the day-to-day campaign project plans, supporting the Marketing Campaign Managers to deliver campaigns on time and on budget
  • Generate and distribute marketing collateral for events and create and assemble marketing materials for internal stakeholders
  • Work in conjunction with National Marketing, Marketing Executives and property personnel to assist and facilitate qualified in-house casino customers
  • Assist with marketing reporting
  • Assists the Executive Director of National Marketing, Director of Campaign/Database Marketing and their teams with all tasks as requested
  • Audits all billing and maintains organized filing system for completed jobs
9

Experience For Treasury Management Marketing Administrator Resume

  • Assists with compiling, preparing and distribution of daily, monthly, quarterly and annual reports
  • A positive, winning attitude, incorporating integrity, confidentiality and discretion
  • In-and-out application double checking and recording
  • Official documentation typing & report filing (MLSS, weekly report, action plan, business plan)
  • General administration such as mailing, office supplies/name card application, copying, etc
  • Assist in preparation of Marketing seminars, special events, and other ad hoc marketing efforts
10

Experience For Marketing Administrator Permanent Resume

  • Develop and execute social media and digital marketing strategies, including a V&V blog
  • Support the marketing team in processing the relevant independence and risk checks through the firm’s Business Relationship Evaluation Tool (BRET)
  • Expertise in utilizing social media and digital marketing platforms
  • Comfortable working in and contributing to a team environment
  • Proof reading and checking documents and assets for quality and accuracy
  • Digital Advertising - Set up campaign requests for digital advertising campaigns
  • Coordinate logistics of all team meetings: Book rooms, order food, aid in building agendas and take meeting minutes
  • A high level of computer literacy, including using Microsoft programmes, particularly Outlook, and ability to pick up new process and systems quickly
  • Update radio and publicity databases and coordinate mailings/servicing of radio singles and promotional merchandise items

List of Typical Skills For a Marketing Administrator Resume

1

Skills For Digital Marketing Administrator Resume

  • Effectively prioritize, organize and follow-up on tasks associated with projects and events
  • Strong Data Analytics Skills required
  • Strong interpersonal skills and the ability to build and maintain relationships
  • Strong computer skills. Knowledge of Photoshop, Adobe and digital/social media considered an asset
  • Multi-task with strong organizational and time management skills
  • Proven ability to listen, understand and communicate effectively
  • Work effectively with people across all departments and at all levels of the organization
  • Highly organized & detailed oriented. Demonstrated ability to multi-task, be exceptionally proactive, and show good time management
  • Prior comparable experience required (1 year)
2

Skills For National Marketing Administrator Resume

  • Advanced skills in Excel (Pivot Tables, Vlook Ups, Macros) is required
  • Good computer skill in basic Microsoft Office programs
  • Advanced skills in MOS, iOS and the Adobe Creative Suite
  • Great presentation & negotiation skills are required
  • Web knowledge / Skills
  • Demonstrated ability to prioritize workload and work independently or as part of a team
  • Ensure all data is transferred effectively and correctly
3

Skills For Lead Management & Marketing Administrator Resume

  • Good understanding of basic accounting principles such as margin, product costing, and operating expense
  • Strong working knowledge of Microsoft Word, Excel, PowerPoint, Salesforce, and bookkeeping software
  • Strong working knowledge of Microsoft Word, Excel, PowerPoint, desktop publishing software
  • Experience in using Marketo automated marketing systems is
  • Experience working in the performing arts field
  • Experience with CRM and marketing automation software, such as Salesforce and Marketing Cloud
  • Provides excellent customer service with a positive and upbeat attitude when greeting visitors and communicating with others
  • Experience within marketing and within insurance highly desirable
4

Skills For Global Marketing Administrator Resume

  • Experience in Marketing Communication
  • Experience in a related administrative marketing role
  • General to intermittent supervision required, depending on experience
  • Experiences in marketing communication
  • Strong understanding of web design, UI design principles and SEO techniques
  • An interest in marketing and a willingness to gain experience in the financial services industry, specifically corporate pensions
  • Build strong, collaborative working relationships with key distribution teams & stakeholders
5

Skills For Igaming Marketing Administrator Resume

  • Relevant working experience
  • Establish and maintaining strong relationships with internal and external stakeholders
  • Build and maintain strong working relationship
  • Experience using Adobe Photoshop to edit and resize photographs
  • Flexible and adaptable team player than can manage multiple and changing priorities
6

Skills For B-general Marketing Administrator Resume

  • Experience with media ad buying considered an asset
  • 1 – 2 years’ work experience,
  • Prioritise and adapt
  • Strong interest in the University Park and/or Eastside Los Angeles neighborhoods
  • Strong command in spoken and written in Thai and English
  • Experience with public relations
  • Work experience in a similar capacity
7

Skills For Field Marketing Administrator Resume

  • Self-motivated and able to recognize and prioritize needs of the Brand to be in-line with local initiatives
  • A good eye for detail is imperative
  • Attention to detail and the ability to challenge current processes which are not effective
  • Experience as an Analyst or in Casino Marketing
  • Firsthand experience with publishing across all social media platforms
  • Audits at supplier sites and warehouses to ensure that POP items are in good condition at right quantity
8

Skills For Marketing Administrator Promotions Resume

  • Experience as a Casino Analyst or in Casino Marketing with emphasis on casino analysis
  • Provide excellent customer service to all mall office visitors
  • Develops a strong and productive relationship with all property departments and vendors
  • Prepares requisitions and purchase orders for all goods and services as requested
  • Applicable experience
  • Demonstrated ability to build and develop professional relationships within a team environment
  • Marketing exposure and understanding of key branding and consumer marketing concepts
  • Supporting in the set-up of ads required, including briefing the studio with the necessary specs and supplying all copy and artwork to teams as required
9

Skills For Treasury Management Marketing Administrator Resume

  • Using the full marketing mix for the company’s marketing communications with respect to branding guidance
  • Working with Director of Marketing, create B2B and/or B2C marketing materials including brochures, emails, website content, social media posts
  • Managing NGIS level reporting and supporting division-level users with their reporting
  • Researching and preparing media schedules, including liaison with internal teams and external media to generate plans to brief and budget
  • Creating tracking links for media campaigns and supplying them to necessary teams
  • Maintaining advertising and promotional budget spend on behalf of team and ongoing reconciliation
  • Training/meeting survey conduct and recording
  • Marketing Budgets – Consumer Base, Emerging Categories (EC) and Innovation
10

Skills For Marketing Administrator Permanent Resume

  • Organizing and attending events such venues and outdoor areas
  • Monitoring competitor activity; supporting the director and other colleagues
  • Sourcing third party suppliers and costs for marketing channels or giveaway costs or event collateral
  • Reviewing emails from reps to prospects as found in the department’s compliance box and forwarding concerns to Supervisor/Manager
  • Ensuring all record keeping is kept up to date

List of Typical Responsibilities For a Marketing Administrator Resume

1

Responsibilities For Digital Marketing Administrator Resume

  • Excellent written and verbal communication skills are essential and good copy-writing skills, preferably in a technical entertainment context, would be an advantage
  • Creates, plans, and measures effective focus groups for new and existing game platforms
  • Prioritizes and keeps lists of key emails that require approvals. Manages PIX to do list and keeps daily log of to do lists, emails and required approvals
  • Manage/ operate relevant internal systems or processes to accomplish described activities
  • Audit at supplier sites and warehouses to ensure that all P2P items are in good condition at right quantity
  • Testing and checking of webpage links and report broken links to direct line manager
2

Responsibilities For National Marketing Administrator Resume

  • Supporting the continued operations of Salesforce.com including
  • Sourcing of appropriate imagery for the website
  • Housekeeping of media library for the website
  • Networking with Media Partners & Active in Digital/Social Media
  • Supporting in the preparation of activity reports
  • Assists all marketing departments as needed, including acting as an ambassador to the property, servicing high value guests and assisting in promotional events
3

Responsibilities For Lead Management & Marketing Administrator Resume

  • Responsible for creating and maintaining digital marketing assets and promotions in support of on property initiatives
  • Assist with the management of marketing collateral, sales tools, direct marketing, web content, intranet content, and client communications and tools
  • Efficiently managing the Marketing events budget for the group to meet business objectives
  • Prepare Marketing expenditure reports in collaboration with Finance and Marketing team (reports & analysis of budget vs. costs)
  • Take care of travel expenses for Director Publicity, Executive Director of Marketing and SVP Marketing
  • Develop innovative plans for expanding and updating outreach efforts and practices
4

Responsibilities For Global Marketing Administrator Resume

  • Responsible for content creation coordination such as scheduling video shoots, coordinating materials with category experts alent
  • Support Sales Team in execution of promotional events following promotional calendars
  • Create and prepare Statements of Qualifications and other proposals ensuring the Owner’s RFQ requirements and evaluation criteria are met
  • Provide administrative support to the department head as called upon, but particularly in the following areas
  • Internal and external integrated marketing strategies and communications development
  • Order and maintain marketing materials and supplies
5

Responsibilities For Igaming Marketing Administrator Resume

  • Assist with SYF and Family Programming programs when necessary
  • Coordinate with local marketing teams to input Mandarin and Japanese content into Sitecore system
  • Coordinate with global marketing team and update English website
  • Execute and achieve marketing communication programs from HQ, Region and Sales Area (local content)
  • Coordinate contest prizing with contest winners
  • Create, audit, and code invoices, and compile into marketing summary packages
6

Responsibilities For B-general Marketing Administrator Resume

  • Assist with organizing media accreditation and press releases
  • Proficiency with Microsoft Office suite including Outlook, Word, Excel and PowerPoint
  • Update all styling to align with guidelines
  • Records and tracks all department expenditures, including proper budget allocations
  • Serves as a liaison to the Purchasing and Legal Departments; obtains necessary approvals as applicable
  • Proactively resolves any guest inquiries, including the coordination of departmental assistance when necessary
  • Assist in creating the social contest calendars for various digital properties
  • Coordinate marketing research and outreach for special projects
  • Assist with managing Live Nation, venue and festival social media pages
7

Responsibilities For Field Marketing Administrator Resume

  • Take care of BU-coding
  • Product information e-Roche posting & publication list maintenance
  • Troubleshoot multiple systems, interface with vendors, IT, Compliance, Finance and Director, Digital Marketing on process design and quality control measures
  • Provide primary administrative support for local marketing team
  • Follow-up with vendors, producers & printers for marketing materials and ensure deadlines are met
  • Execute all documentation requirements for marketing team
8

Responsibilities For Marketing Administrator Promotions Resume

  • Order and track necessary elements purchased for Special Event campaigns
  • Dispatch Special Event elements to ACs and counters in a timely manner
  • Handle logistical details, and various event related transactions
  • Liaise with VM department to create visualization recommendations for Special Event implementations
  • Follows up with Sales Team on the execution of special events at point of sale
  • Prepares Post-Launch / Event Brief Reports (Success Stories) in designated template
  • Organize & Schedule Meetings
9

Responsibilities For Treasury Management Marketing Administrator Resume

  • Organizes vacation and travel logs for the department
  • Tracks team vacation, personal, sick, and summer days
  • Handles Special Projects assigned by RD
  • Monitors talent’s social pages for film-related content postings
  • Familiar with platform best practices
  • Creation and send of HTML emails (in conjunction with FMLs)
10

Responsibilities For Marketing Administrator Permanent Resume

  • Hand-off Mercer Qualified Leads (MQLs) to consultants
  • Communicate property events and amenities to guests via email, phone, or mail, based on the guest’s level of play
  • Analyze all comp, credit, and airfare decisions to ensure efficient operations and proper controls
  • Demonstrated understanding of the marketing process, with the ability to comprehend and execute various marketing tactics including but not limited to: Copywriting, Website Development, and Outbound Telemarketing Campaigns
  • Manage projects with strict deadlines
  • Recommends best source option (both service and materials) in accordance with the P2P process and guidance

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