Advertising Account Manager Resume Sample

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Orval Wehner
685 Farrell View,  Chicago, IL
+1 (555) 261 9540

Work Experience


Advertising Account Manager
07/2017 - PRESENT
Detroit, MI
  • Manage Human Resources responsibilities for direct reports to include: creating a work environment that promotes teamwork, performance feedback, recognition, mutual respect and employee satisfaction; quality hiring, training and succession planning processes that encompass the company’s diversity commitment; compliance with company and department policies, and legal requirements
  • Responsible for day to day support and management of our advertising partnerships
  • Provide consultative solutions and drive long term value for our partners
  • Lead Kick-off calls with new/existing advertising partners in conjunction with agency sales
  • Work with the ad operations team to optimize performance of their campaigns, coordinating with the client on recommendation for campaign improvement
  • Work with Trade and Marketing teams to align paid advertising activities with trade and marketing plans
  • Provide mid & wrap up performance reports to clients, working with Data Insights on analysis to drive additional value for our partners
Digital Advertising Account Manager
12/2010 - 04/2017
Los Angeles, CA
  • Acts as liaison and main point of contact between advertisers and internal departments at WPD (accounting, Editorial, Design and Technical Production) to ensure that all client needs are met with the highest level of customer service
  • Traffic various types of ad products and technologies via ad server (DoubleClick), ensuring that both client and WPD specifications are met
  • Work with clients to gather design requirements for their online media campaign. Work with in-house designers to make sure that those requirements are met. Work with outside vendors to ensure ad creative meets WPD specifications
  • Analyze ad campaign delivery reports through the duration of each campaign and provide recommendations to Sales Representatives and clients for the optimization of poorly performing ad placements
  • Implement business reviews throughout client campaign and address preset metrics for success
  • Actively work towards retaining client base
  • Exceptional time management, organizational and interpersonal skills
  • Experience with a variety of Windows applications, including Microsoft Word, Excel, Access and PowerPoint
  • Construct SQL queries to access information in Microsoft’s internal databases for the purposes of reporting and troubleshooting
Associate Advertising Account Manager
12/2007 - 07/2010
Phoenix, AZ
  • Experience in ad serving and ad management technologies such as Doubleclick for Publishers (DFP), OpenX, ADTECH, etc
  • Experience using third party Ad Serving vendors like Doubleclick Studio, MediaMind, Pointroll, etc
  • Analyze campaign performance against key metrics to identify, recommend, and implement optimizations to increase efficiency, drive high renewal rate and meet clients’ KPIs
  • Assist in creating media plans/spec sheets in Excel partnering with Quidsi's Ad team
  • Campaign management/data entry into internal tools (SalesForce, DSM, Cornerstone)
  • Generate internal Insertion Orders
  • Assist in coordinating with Retail teams and AMG
  • Drive successful Advertiser engagement by leading a team of strategic account managers focused on our most strategic advertisers across a breadth of verticals. Analyze asset related campaign KPI’s and advise account teams on opportunities for optimization
  • Create and organize a spreadsheet of all titles and the co-op advertising dollars associated with that title

Education


Emporia State University - Metro Learning Center
2002 - 2007
Bachelor's Degree in Business

Professional Skills


  • Team player with excellent collaboration and communication skills
  • Previous experience managing advertising accounts within the Hospitality and/or Gaming industry
  • Excellent use of Excel & Powerpoint, with comfort in diving into data and analyzing trends
  • Experience in a client facing, account management role within digital advertising
  • An excellent working environment with flat hierarchies and lots of flexibility
  • Operate as the lead point of contact for matters specific to your customers, including the management of their presence on Houzz’ platforms
  • Experience in managing clients in an Agency/Publisher environment

How to write Advertising Account Manager Resume

Advertising Account Manager role is responsible for digital, reporting, email, microsoft, english, excel, retail, finance, training, database.
To write great resume for advertising account manager job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Advertising Account Manager Resume

The section contact information is important in your advertising account manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Advertising Account Manager Resume

The section work experience is an essential part of your advertising account manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous advertising account manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular advertising account manager position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Advertising Account Manager resume experience can include:

  • 1-2 yrs experience in advertising or printing
  • Analyzing and distributing campaign performance reports, generating ad hoc reports and using dashboards and client reporting to optimize campaigns
  • Being the expert in AOL’s network and programmatic booking and delivery systems
  • Utilizing Freewheel to ensure ad campaigns are booked and go live in a timely manner
  • Assisting clients with ad spec questions, swapping new creative and working with clients on all aspects of campaign management
  • Practice portfolio management techniques, including reducing churn, growing existing accounts and adding new business

Education on an Advertising Account Manager Resume

Make sure to make education a priority on your advertising account manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your advertising account manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Advertising Account Manager Resume

When listing skills on your advertising account manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical advertising account manager skills:

  • Strong analytical skills (database and SQL usage)
  • Proven experience as an Account Executive, Account Manager, Key Account Manager or other relevant experience in digital advertising (Brands or Agencies)
  • Strong analytical skills; comfortable with large volumes of data, calculations, and working with numbers
  • Exemplary communicator with excellent written and oral business communication skills
  • Solid experience with SalesForce, CRM software and Office (particularly Excel)
  • Effectively uses statistical quantitative and qualitative research (i.e., Arbitron and Neilsen) to educate customers

List of Typical Experience For an Advertising Account Manager Resume

1

Experience For Digital Advertising Account Manager Resume

  • Create and execute a project plan for new platform integrations working with stakeholders to identify and mitigate technical dependencies for a successful deployment
  • Manage and own customer and partner’s technical support requests, providing investigation prioritization with continuous and timely updates
  • Sells long form advertising on cable networks to produce revenue for Cox Media and achieves monthly, quarterly, and annual budget goals
  • Deliver and maintain a support plan
  • Conduct regular service meetings to build trust, communicate product enhancements, supportability plans, strategy product plans and review open technical opportunities
2

Experience For Advertising Technical Account Manager Resume

  • Maintain internal Microsoft engineer relationships to influence incremental product improvements
  • Highly skilled in interacting with sales/partner led business and technical stakeholders and translating complex customer and partner requirements into appropriate solutions
  • Outstanding organizational and planning skills, demonstrated ability to work under deadlines and prioritize several complex projects simultaneously in a fast-paced and growing environment
  • Serves as a public relations representative, image builder in the local community
  • Prepares weekly and monthly sales activity reports and maintains an accurate client database
  • Seeks information to understand customers' needs and develop appropriate solutions
3

Experience For Account Manager, Digital Advertising Resume

  • Meets monthly sales goals as assigned for all Cox Media products
  • Continually prospect for new business from all available sources
  • Prepares weekly and monthly sales activity reports and maintains an accurate client database and sales record
  • Continuously learns new products and is able to present/educate clients on features and benefits
  • Conducts business in an ethical manner that is consistent with Cox Values, Business Integrity and policies (internal and external)
  • Responsible for the collection of client's past due accounts
  • Troubleshoots the acquisition and fulfillment of advertising orders for accounts with high revenue potential; involves working closely with clients as well as the CFC and other Sales Services staff
4

Experience For Associate Advertising Account Manager Resume

  • Works with Merchandising and other internal departments to understand and interpret Marketing and Promotional needs, translating them into an Advertising plan
  • Focuses on gaining knowledge and expertise pertaining to all aspects of advertising and promotions as they relate to account management
  • Coordinates all aspects of an advertising project(s)
  • Ensures message portrayed by Advertising vehicle is accurate and consistent with H-E-B branding and culture and is implemented on time by the most cost-effective media
  • Assists in project development for one or multiple advertising projects including but not limited to media, online, print, out-of-home, and promotional and grass root executions
  • Assists in the preparation of the sales / marketing planning and coordinates project(s) with the creative and production teams
5

Experience For National Advertising Digital Account Manager Resume

  • Assists with coordinating the completion of the project(s) from initial concept to final product on time and within the budget
  • Establishes and updates production schedules and coordinating the preparation and completion of departmental, local and / or regional market advertising and promotional plans
  • Basic PC skills including Microsoft Office Suite - Word, Excel, PowerPoint, Outlook, etc
  • Assists in the objective review of all advertisements to ensure accuracy, layout / design, copy, printing, etc. meets standards
  • Assists in the evaluation of the production processes in order to minimize costs

List of Typical Skills For an Advertising Account Manager Resume

1

Skills For Digital Advertising Account Manager Resume

  • Developing and maintaining critical issues documents
  • Preparing project work-in-progress reportings and leading project status meetings
  • Preparing billing and forecast incomes
  • Understanding of the technical aspects of digital advertising
  • Assisting with creation of project scopes and proposals (deliverables, schedules, budgets, etc.)
2

Skills For Advertising Technical Account Manager Resume

  • Preparing all scope change documentation for Clients approval
  • Working with Account Executives, Copywriters, Art Directors, Media Planners and Digital Project Managers to fulfill client requests and expectations
  • Developing creative briefs, project estimates, project plans and deliver to client to discuss and manage to critical milestones
  • Familiarity with the ad serving industry, ad exchanges, and networks and real-time bidding
  • Builds local account lists by selling advertising on Cox Media products
  • Develop and maintain a basic understanding of industry trends, consumer trends, promotional resources, and competitive landscape
  • Is an ambassador for the marketing department objectives and point of view on the Companys brand and its visual and verbal brand identity
  • General Business/Demonstrating Business and Industry Acumen/ADVANCED
  • Ensure accurate and timely reporting of co-op policies and pools
3

Skills For Account Manager, Digital Advertising Resume

  • Partners with support staff and other related departments to ensure advertising commitments are met
  • Responsible for coordinating traffic orders and other documentation required for commercial insertion
  • Assists in coordinating the production of commercials to air on available channels or other products
  • Responsible for understanding Cox Media business and client’s business to support consultative sales model
  • Provides accurate forecasts for account list billing
4

Skills For Associate Advertising Account Manager Resume

  • Comply with all published rate, package and pricing guidelines
  • Attend and participate in company sponsored sales meetings, training and client activities
  • Acts as a day-to-day resource for clients to facilitate program management
  • Responsible for overseeing all activities associated with managing assigned accounts to deliver on and exceeding client expectations.Working with department leads to ensure full integration of each service and product within your team and within your clients strategy
  • Experience in digital ad operations, account management or technical support
  • Experience of using in depth post campaign analysis to recommend future campaign activity changes
5

Skills For National Advertising Digital Account Manager Resume

  • Run status status meetings
  • Manages the fulfillment and optimization of campaigns in line with the customer’s requirements and expectations
  • The Account Manager is responsible for coordinating the development, management, measurement and presentation of multi-channel digital strategies aligned to client goals
  • Working as a member of an account team to identify client needs and address them with strategic recommendation of TMP digital products and services
  • Works as part of an interdisciplinary team of agency professionals including production, creative, media, finance and billing
  • Provide client reporting on an as-needed basis
  • Ad placement, Insertion Orders (I.O.s) and contacting media
6

Skills For Manager Account Management Online Advertising Resume

  • Account management or relevant experience within an online media business Experience with FreeWheel Familiarity with content management systems Project Management experience Working knowledge of web site development and associated technologies (e.g. HTML, JavaScript)
  • Experience with FreeWheel or similar digital ad servers (Doubleclick DFP, etc.)
  • Work Experierence in digital advertising/media account management
  • Extensive knowledge of Excel and the ability to manipulate data
  • German on native or near-native speaker level and fluency in English (mandatory)
7

Skills For Brand Advertising Account Manager Resume

  • A comprehensive field of responsibility
  • A competitve compensation model
  • Demonstrated experience of providing in depth data analysis on digital advertising campaign performance, both during campaign lifecycle and as post campaign analysis
  • Experience of making digital advertising campaign optimisation recommendations, based on detailed campaign performance analysis, and implementing these suggestions
  • Present and communicating key campaign metrics to both internal stake holders and external clients to drive customer relations and continual growth of accounts via upselling suggestions
8

Skills For Account Manager, Advertising Operations Resume

  • Contribute to process improvement, inventing and simplifying within existing processes
  • Work cross-functionally and with a broad range of internal stakeholders and departments; great team player
  • Manage and grow accounts across Europe
  • Sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule with high attention to detail
  • Experience with retail environment and merchant management
9

Skills For Co op Advertising Analytics Account Manager Resume

  • Execute all aspects of the sales process
  • Excellent oral and written communication skillsReynolds and Reynolds promotes a healthy lifestyle by providing a non-smoking environment. Reynolds and Reynolds encourages applicants of all ages and experience to apply, as we do not discriminate on the basis of age
  • Provide regular status reports for each publisher to director
  • Evaluate pools and policies for trends and changes
  • Ensure accurate and regular status reports of earnings and expenditures to publisher
  • Manage use of all funds responsibly
10

Skills For National Advertising Account Manager Resume

  • Ensure the timely and successful delivery of our solutions according to both customer needs and objectives and Houzz’ standards, including the quality and relevance of assets provided
  • Fluent in English, as well as professional level Spanish and/or Italian
  • Technical account management
  • Working with internal groups to communicate capabilities/limitations digital ad system, new ad products, optimizing campaigns, monitoring delivery and troubleshooting any issues
  • Effective project management skills with proven ability to work with various groups or individually to reach a common goal
  • Strategize ways to effectively deliver campaigns
  • Online account management experience, preferably in ad operations
  • Provide professional client service and support to the sales team and clients
  • Proficient with Microsoft Office (in particular Outlook and Excel) and web based systems

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