Senior Product & Marketing Manager Resume Sample

4.9
20 votes

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Work Experience


Senior Product Marketing Manager, Itero
02/2017 - PRESENT
Los Angeles, CA
  • Ensures 100% compliance with GPP’s and establishes appropriate metrics to measure success
  • Exciting and challenging projects that change today’s standard of care
  • Partner with the Global Marketing team to ensure alignment and leverage their ‘megaphone’ to deliver to market
  • Collaborate across internal boundaries across multiple BG’s, Segments and field to drive synergy and surface integration across worldwide GTM programs
  • Responsible for articulating Rackspace’s unique cloud and service offerings and capabilities that deliver value to and solve problems for the market via a broad variety of communications vehicles – e.g. Web, display advertising, social media
  • Provide clear visibility into the financial performance of Rackspace’s cloud product lines and the key factors influencing those results. Provides regular updates back to the business of performance against financial targets and actions in progress concerning those results
  • Outstanding follow-through, time management, and project management skills
Senior.product Marketing Manager
09/2010 - 09/2016
Boston, MA
  • Develop creative strategies and assets for global demand generation and awareness campaigns
  • Present the Nutanix solution and value proposition at industry tradeshows, conferences and webinars
  • Engage key market influencers through social media and other channels
  • Product marketing and/or product management experience in the datacenter infrastructure market
  • Strong domain expertise in virtualization, or a closely adjacent technology
  • Strong desire to work in a fast-paced, dynamic start-up environment
  • Think and work strategically, but also execute as an individual contributor
  • Proven track record in supporting worldwide sales teams meet revenue goals
  • In a product marketing role
Global Senior Product Marketing Manager
12/2005 - 08/2010
Chicago, IL
  • A demonstrated ability to drive coordinated go-to-market strategy
  • A demonstrated ability to develop and deliver solutions for Enterprise market segment
  • Working knowledge of how digital video advertising is transacted from both advertisers’ and publishers’ perspectives, also a strong grasp of ad serving and yield management technologies
  • Marketing experience in a fast-moving consumer-facing business
  • Deep understanding of the online advertising landscape and key competitor’s strengths and weaknesses
  • Own the all-up EPG business strategy and Go-To-market plan for attaining Office revenue and scorecard targets
  • Experience in Enterprise or Office marketing with a track record of delivering tangible business results

Education


University of Phoenix - Taylorsville Learning Center
2000 - 2004
Bachelor's Degree in Business

Professional Skills


  • Relevant experience with some of the following: 1)cloud computing solutions, 2)containers such as Docker, Kubernetes, 3)virtualization technologies, 4)application architecture and 5)platform technologies
  • Balances technical skills with skills in relationship based marketing, branding and communications
  • Excellent verbal communication, presentation skills, and writing proficiency
  • Good collaboration and negotiation skills, and the ability to work effectively across teams and organizations in a global (often virtual) work environment
  • Outstanding written and oral communication skills including public presentations
  • Proven experience in developing compelling and differentiated product messaging
  • Experience in working effectively with sales and channel teams

How to write Senior Product & Marketing Manager Resume

Senior Product & Marketing Manager role is responsible for travel, marketing, collaboration, security, integration, architecture, design, digital, events, software.
To write great resume for senior product & marketing manager job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Senior Product & Marketing Manager Resume

The section contact information is important in your senior product & marketing manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Senior Product & Marketing Manager Resume

The section work experience is an essential part of your senior product & marketing manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous senior product & marketing manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular senior product & marketing manager position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions. Representative Senior Product & Marketing Manager resume experience can include:

  • Development and refinement of best-in-class professional presentations on topics related to specific Cloud ready converged infrastructure and related software and cloud services
  • 7+ yrs experience in a product-marketing role, preferably in the field of data analytics
  • Strong aptitude for distilling complex technical differentiators into simple, sticky stories
  • Understands information security, preferably with strong background in platform, solutions, and multi-product messaging
  • Demonstrated direct response marketing and analytics expertise with ability to draw conclusions and intelligence from data sets
  • Gather and document detailed solution’s software services requirements and prioritize features based on customer needs and expectations

Education on a Senior Product & Marketing Manager Resume

Make sure to make education a priority on your senior product & marketing manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your senior product & marketing manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Senior Product & Marketing Manager Resume

When listing skills on your senior product & marketing manager resume, remember always to be honest about your level of ability. Include the Skills section after experience. Present the most important skills in your resume, there's a list of typical senior product & marketing manager skills:

  • Demonstrated experience and proven track record working in a highly technical and B2B focused products and solutions
  • Optimizing acquisition profitability through a strong focus on product mix and acquisition promotional pricing
  • Proven thought leadership and results leading marketing for consumer hardware products and/or services over the past 7+ years
  • Experience in digital and direct response marketing including 5 years in management
  • Experience with co-marketing, partner marketing, and go-to-market strategies
  • Proven ability to build and lead high performing teams

List of Typical Skills For a Senior Product & Marketing Manager Resume

1

Skills For Senior Product Marketing Manager, Itero Resume

  • A creative approach, focused on driving innovation and fresh ideas
  • Represent Retail Partnerships in both regional and bank wide marketing forums
  • Develop and own marketing relationships between Citi and the key strategic partner
  • Optimize Early Engagement metrics including activation, BT, Spend and early attrition – act as the key interface in to the Customer Engagement Team
  • External partners (Qantas, Marketing Agencies)
  • Knowledge of application development, DevOps methodologies, application and systems management solutions
2

Skills For Senior.product Marketing Manager Resume

  • Field Co-Travel and Tradeshow/Event attendance are required
  • A truly world class collaborator- collaboration is key with this role
  • Knowledge of retail, preferably online
  • A deep understanding of customer research, audience targeting and digital demand generation techniques, both current and emerging, with the ability to translate marketing needs into program execution
  • Lead the Partner Card acquisition strategy for Qantas
  • Innovative & Impactful Partner Marketing: Have a strong understanding of cutting edge online & social marketing techniques and apply them to partner needs. Generate fresh ideas for partner led marketing offerings and continue to develop new approaches. It’s key in this role to have great analytical skills to measure marketing impact
  • Analytical: Strong ability to wrangle with the flow of data and the ability to look beyond just the numbers to see the underlying patterns and trends so it’s delivering data driven insights that are actionable for the business to move forward
  • Agency and/or entertainment organization experience
3

Skills For Senior Product Marketing Manager Connected Offerings Manager Resume

  • Dedication and perseverance to learn Sabre’s point-of-sale products and create customer facing documentation
  • Extensive knowledge of, and preferably, hands-on experience overseeing wide range of digital marketing, social media and integrated marketing capacities including content marketing, web development and technical requirements, data integration, email marketing, PPC/digital display media and web analytics
  • A deep commitment to helping our DIRECTV Digital Product platform to change the world
  • Strong people management – proven experience managing a high performing team. Able to motivate, support, coach and develop strong marketing professionals to deliver businesses goals
  • Obsessively leverage data to inform decision-making and assess and improve marketing performance
4

Skills For Global Senior Product Marketing Manager Resume

  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.
  • Analyst acclaimed, industry leading software products
  • The opportunity to bring to market the next generation of robotics and artificial intelligence
  • Understand our buyer personas, their pain points, buying process and criteria, and transfer knowledge back to product and sales
  • Work with strategic partners like Adobe, GoPro, etc. to drive joint marketing promotions
  • Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, Banana Republic and Old Navy, 30% off at Outlet and 25% off at Athleta
  • One of the most competitive Paid Time Off plans in the industry.
  • Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.
5

Skills For Senior Product Marketing Manager Prime Exclusive Phones Resume

  • The culture, meritocracy, and growth potential of a start-up with the resources, stability, and tenure of a well-established organization
  • Provide expertise and content support to rapid response strategies as needed
  • Leverage surveys and analytics to uncover market needs and support business case for product roadmap
  • Deliver insights from qualitative data to prove the value of our solutions to internal stakeholders
  • Produce and market industry and vertical benchmarks
6

Skills For Region B.senior Product Marketing Manager Resume

  • Support business development with efforts to sign new partners
  • Lead within marketing and with other key departments (e.g., engineering, sourcing, supply chain, legal, creative services, market research) to develop and launch products based on consumer needs and market opportunities/ trends
  • Lead new product development projects through the NPD stages and gates process
  • Take the lead in determining product specifications and cost of goods targets; provide thought leadership for development of design, packaging and graphics to creative services; forecast and manage demand and supply
  • Significant experience in technology product marketing (go in the II)
  • This role requires experience in product marketing, customer needs, our field and channel
  • Experience with enterprise-class security products
  • Develop product messaging and positioning that differentiates F5 security products in the market
  • Creative and innovative thinking – willingness to take the risk, willingness to fail & learn, willingness to iterate fast
7

Skills For Senior Product Marketing Manager Sabre Red Apps Resume

  • Develop, manage and own product marketing relationships with key OEM counterparts at both the HQ and GEO level
  • Present marketing strategy and plans to senior and executive level management
  • Expertise in cyber security, including firewall, access, SSL, API protection, web application firewall, and DDoS
  • Knowledge of enterprise marketing and sales processes
  • Citibank Acquisition marketing
  • Analyzing products, customers and market dynamics
  • In technical marketing
8

Skills For Senior Product Marketing Manager, Robotics Resume

  • Present at executive briefings, events, and webinars
  • Show your creative flair with infographics, powerpoint, and visual representation of messages. Create the ‘aha’ moment for your audience
  • High energy, sense of urgency and passion with a “can do” attitude
  • Enable Sales/Partner teams by creating and communicating the value proposition of the products and developing the sales tools that support the sales motion of your products
  • Support launches by developing the product marketing strategy launch plans for new products and releases and managing the cross-functional implementation of the plans
9

Skills For Senior Product Marketing Manager Threat Intelligence Resume

  • Effectively lead project initiatives
  • Excellent ability to communicate and present to all levels of employees both internally and externally
  • Produce product collateral such as sales, customer, and analyst presentations, product overview and datasheets, FAQs, briefs, and webcasts
  • Build and leverage market intelligence by understanding the new and emerging F5 buyers, how they buy and their buying criteria, and by understanding the competition and how to position successfully
  • Contribute to demand generation efforts by delivering product content and participating in activities for the marketing programs that drive demand for F5 products
10

Skills For Senior Product Marketing Manager Amazon RDS Resume

  • Develop and implement go-to-market plan in coordination with cross-functional team including corporate marketing, sales/channel readiness, and BD teams
  • Lead engagements with sales and channel teams, customers, and partners via webcasts, direct meetings, marketing communications, and industry events
  • Lead and mentor teammates on the product marketing team
  • Lead engagements with industry press and trade analysts
  • Employee stock purchase plan.
  • Employees receive medical, dental, vision and life insurance.
  • Employees can apply for tuition reimbursement.

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