Senior Manager Merchandising Resume Sample

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Toy Leannon
310 Braun Stream,  Chicago, IL
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Work Experience

Senior Manager, Merchandising
09/2016 - PRESENT
Phoenix, AZ
  • Establish a high performance culture and lead by example
  • Be able to lead and manage a high performance team with example. Critical assessment and constructive feedback to furnished as and when required
  • Be the means of contact and communication with Global BU & CtC team
  • Coordinate with Brand Communication, Retail Marketing, MarketingOperationsand Concept-to-Consumer teams to have integrated and on-time category product launches
  • Prepare and organize trade meeting presentations, tools and packages
  • Coordinate with Brand Communication, Retail Marketing, Marketing Operations, Sports Marketing, Newsroom, Regional Marketing and Concept-to-Consumer teams to have integrated and on-time category product launches
  • Prepare and organize sales training, KA Pre-lines, trade meeting presentations, tools and packages
  • Collaborate with Sales counterparts to identify account-specific needs as related to assortment plans and product flow to maximize wins for the PUMA brand and the customer
  • Educate Merchandising counterparts on the Apparel direction and align on key brand concepts by ensuring cohesive collections and deliveries
Senior Manager Merchandising
07/2012 - 08/2016
Chicago, IL
  • Educate the Salesforce on seasonal merchandising strategies and product
  • Work closely with Planning and Operations counterparts to share information regarding financial targets, functional milestones and account planning, forecasting and performance
  • Learn from interaction with our internal teammates, customers, and consumers to build market conquering assortments within the channel
  • Participation and/or Merchandising leadership in account meetings and presentations
  • Account meeting product set up and break down
  • Seasonal sales meeting/launch participation, presentation and set up
  • Development of necessary sales and account meeting presentation materials
  • Quickly execute agreed upon post-meeting action items including product briefs, forecasting, preparing meeting notes for merchandising team
  • Category P&L Ownership
Senior Manager, Merchandising, Outdoor & HBS
09/2009 - 03/2012
Houston, TX
  • Owner of P&L as it relates to pricing, promotions, and GTM strategy
  • Leverage business knowledge to deliver KPIs including: DCM, PMR, POS, BOF/BOS, Market Share
  • Create and execute plans to deliver profit plan targets
  • Effectively define and communicate winning go-to-market strategies within a six month rolling window (inclusive of launch and promotional plans)
  • Actively work with top trade customers to deliver a PTS that enables a productive solution delivering market share and P/MR
  • Engage in trade facing presentations, in collaboration with the sales team, that deliver win/win go-to-market solutions
  • Produce effective programs based on accurate ROI


Rockhurst University
2004 - 2008
Bachelor's Degree in Marketing

Professional Skills

  • Superior organizational skills and excellent communication skills; some experience managing and coaching teams
  • Excellent communication skills – includes influencing and negotiation skills
  • Superior communications skills and proven success influencing cross functional partners
  • Strong collaboration skills required to work cross-functionally with Sales, Finance, Product Marketing and Design teams
  • Strong computer skills and aptitude, brand strategy understanding and project management
  • Entrepreneurial drive, high taste level, strong analytical and leadership skills
  • Experience in apparel merchandising or buying; relevant experience in categories

How to write Senior Manager Merchandising Resume

Senior Manager Merchandising role is responsible for design, collaboration, leadership, software, travel, research, reporting, architecture, security, marketing.
To write great resume for senior manager merchandising job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Senior Manager Merchandising Resume

The section contact information is important in your senior manager merchandising resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Senior Manager Merchandising Resume

The section work experience is an essential part of your senior manager merchandising resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous senior manager merchandising responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular senior manager merchandising position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions. Representative Senior Manager Merchandising resume experience can include:

  • Proven experience in developing and implementing effective business processes
  • Effective, clear writing skills
  • Highly organized, detail-oriented, and possessing outstanding follow through skills
  • Align and communicate go-to-market strategy with Merch Mgr to effectively manage supply and demand via PFT
  • Exceptional communicator with impeccable interpersonal skills
  • Strong knowledge of Excel with experience in pivot tables, as well as math, lookup, logic, and statistical functions

Education on a Senior Manager Merchandising Resume

Make sure to make education a priority on your senior manager merchandising resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your senior manager merchandising experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Senior Manager Merchandising Resume

When listing skills on your senior manager merchandising resume, remember always to be honest about your level of ability. Include the Skills section after experience. Present the most important skills in your resume, there's a list of typical senior manager merchandising skills:

  • Strong attention to detail, excellent organizational skills and ability to manage multiple projects and/or responsibilities
  • Strong collaboration skills and the ability to influence key stakeholders
  • Track record of establishing an independent view while effectively collaborating in decision-making forums
  • Experience with motivating, managing and building effective teams is required
  • Prior experience using or implementing PLM for business users
  • Develop and execute a product strategy that maximizes profits, provides a consistent consumer experience and demonstrates a relevant product offering

List of Typical Experience For a Senior Manager Merchandising Resume


Experience For Senior Manager, Merchandising Resume

  • Strong experience managing people and/or direct reports
  • Effectively interact and build partnerships with Sr. level roles – CMO/VP/Director
  • Hold channels accountable for allowances (Merch Funds, SPIFFS, etc) to a strong vertical P&L
  • A strong familiarity with the Whirlpool's distribution channels
  • In sync with the key brand priorities for the season/year and manifest these guidelines on the ground in the respective channels/regions/stores
  • Proven record of business analysis-driven and fact-based decision-making

Experience For Senior Manager, Merchandising Operations Resume

  • Dedication to continuously improving the customer experience through relevant and valuable promotions
  • Experience utilizing Adobe SiteCatalyst and Discover, Business Objects or similar analytical tools
  • Demonstrated ability to motivate, coach and mentor a diverse and geographically fragmented team, to achieve set goals
  • Experience within the apparel industry
  • Driven to Win: Creates profitable growth; demonstrates urgency and versatility; demands accountability for results
  • Possess an in-depth understanding of market research, trade channel selling processes, and financial analysis

Experience For Senior Manager, Merchandising, Outdoor & HBS Resume

  • Analyze & determine outcome of pricing meet comp, SPAs, and promotional requests
  • Solicit and synthesize channel input and needs to drive winning solutions
  • Provide direction to co-marketing (with merch team alignment) for consumer programs
  • Specific working knowledge of apparel development calendars
  • Create actions to bulletproof plans or close gaps; leverage additional opportunities by category, brand, & channel (accountability for next quarter, support channels within quarter)
  • Enable deep understanding of marketplace through in-market experiences & sales interaction
  • Drive consistency of actions across categories, brands & channels

Experience For Senior Manager, Merchandising Solutions Resume

  • Understand the competitive landscape to provide sensible solutions that enable sales to win
  • Achieve POT / PFT Excellence
  • Provide business evaluations via POT to drive conclusions and recommendations
  • Understand and manage SKU productivity
  • Build compelling business plans supported by competitive analysis, both at a product and a GAP analysis and at a strategic capabilities and directional level
  • Knowledge of Whirlpool corporate structure
  • Lead the development and on time fulfillment of complex Brand, Pillar, Channel and Customer Merchandising Materials (i.e., Ambient Merchandising equipment, Print POP, promotional merchandise, permanent merchandise, and Drinkware) projects that enable PicOS execution and support National, Bottler and Customer programming
  • Examples include: Big Game, NCAA Final Four, Summer Olympics, FIFA / World Cup, Share a Coke, Holiday, Gameday, NASCAR, Holiday, Halloween and Multi-cultural programs
  • To be on top of the macroeconomic, industry, competition trends and be able to fashion the merchandising strategy for the brand in accordance

Experience For Senior Manager Merchandising, NEO Resume

  • To have an end-to-end of all the merchandising macro indicators like seasonal/yearly targets, order book, OTB, inventory position
  • Adept in in depth planning for the season and execution of it in full
  • Co-ordinate category communications, , product, retail and trade marketing activities to deliver a clear and consistent message to consumers, , the trade, and adidas staff in the region
  • Supervise the process of identifying best seller and worst sellers at market level and make recommendations accordingly to future season’s range planning
  • Monitor and report the category product KPI’s (turnover, standard margin, contribution, stock turn, SKU, market share, sample, efficiency, sell-out) and initiate business development
  • Personally execute, as well as coach team on operational and functional aspects of creating an assortment, executing buys, and managing process to the end

Experience For Senior Manager Merchandising, NEO APP Resume

  • Superb written and oral communication skills; including fundamental presentation skills and the demonstrated ability to articulate ideas clearly and appropriately influence others
  • Plan and review sales, margin, and SKU’s to maximize sales and profit and minimize risk
  • Project Management: Manages critical projects initiated by the Chief Merchandising Officer, such as the Supplier Summit, from development to execution to support future growth and increase overall effectiveness of organization
  • Data analysis and decision support: Conduct regular and ad hoc data analyses to provide the Chief Merchandising Officer with synthesized information for day-to-day business management and decision making
  • Research/Presentation development: Using a strong understanding of business priorities and goals, organize and collaborate on content for presentations, speaking points, and other key Chief Merchandising Officer communications
  • Communication/Advisement: Keep communication open between all levels and identify and address any underlying issues; prioritize requests and information appropriately, resolving the majority independently, and present the remainder with summaries and recommendations to the Chief Merchandising Officer
  • Serve as delegate for the Chief Merchandising Officer: Represent the Chief Merchandising Officer in discussions and meetings as required; stay abreast of major initiatives and sensitive issues to proactively anticipate the involvement of the Chief Merchandising Officer and/or to relay necessary information back to the Chief Merchandising Officer
  • Strong strategy and leadership skills

Experience For Senior Manager Merchandising, Athletics Resume

  • Track record of success in leading strategic business planning
  • Program lead a variety of special projects as required by the Chief Merchandise Officer, Chief Product Officer and Merchandising VP’s
  • Highly developed financial business acumen
  • Drive innovation and collaboration
  • Develops category product strategies
  • Proficient with software applications, particularly Microsoft Word and Power Point

Experience For Senior Manager Merchandising Originals Mens Apparel Resume

  • Externally Focused: Focuses on consumers, customers and competitors; Commits to the mutual success of internal and external partners (e.g., colleagues, customers, suppliers); demonstrates corporate citizenship principles
  • Partner with Sr. Manager Vertical Merchandising - Strategy & Planning and other stakeholders in order to develop and implement planning process and create asset allocation strategy, campaigns and promotional activity to deliver P&L objectives
  • Build amazing teams. Focused on the development needs of employees, ensuring collaboration and teamwork. Establish motivating stretch objectives for team members that align with company objectives
  • Partner with Revenue management to build a data driven decision making framework and process that includes clear data based escalation paths when necessary and minimize need for escalations
  • Develop processes and checks and balances to ensure flawless execution of messaging across directly and indirectly managed teams
  • Leverage existing product tools to their maximum business impact and partner with product team to define and prioritize requirements in order to further improve output
  • Ensure high degrees of collaboration between leaders, dotted line and direct: Merchandising - Strategy & Planning, Marketing, Creative Services, Product & Engineering, and Revenue Management

Experience For Senior Manager, Merchandising Operations, GZ Resume

  • Own calendar development and ongoing optimization / management
  • Conduct statistical tests for merchandising optimization in conjunction with Product and Revenue Management
  • Clear communicator who lays out work in a well-planned and organized manner, maintains two-way dialogue with others on work and results and brings out the best in people
  • Demonstrated functional and technical knowledge and skills performing at a high level of accomplishment
  • Develop and execute a channel product strategy that maximizes profits, provides a consistent consumer experience and demonstrates the highest quality of product offerings possible
  • Ensures growth and optimization of consumer awareness, market share and/or specified initiatives. Reviews the competitive marketplace and makes recommendations for adjustments to operational and strategic activities based upon identified information
  • Maintain day-to-day relationship with Sales/Marketing Home Entertainment studio contacts
  • Initiate and oversee content-oriented marketing promotions with studios

Experience For Senior Manager Merchandising Franchise & RSM Resume

  • Establish action plans to achieve sales goals for each individual studio partner
  • Negotiate item-level placement and deals
  • Analyze campaigns and make ongoing program and strategy improvements to optimize sales, customer acquisition, and retention, based on cumulative past performance
  • 7 – 10+ years retail merchant and/or marketing experience, preferably e-commerce
  • Prioritize, multi-task and be very flexible in a fast paced, rapidly growing business
  • Work with Product and tech teams to ensure optimal customer experience for promotion concepts
  • Planning and Production

List of Typical Skills For a Senior Manager Merchandising Resume


Skills For Senior Manager, Merchandising Resume

  • Deadline driven, with the proven ability to prioritize and deliver results in a fast paced environment
  • Effectively lead and develop women’s merchandising team of three by providing clear direction, assessing strengths and identifying developmental needs
  • Merchandising Experience: 6-10 years
  • Experience in one or more of the following: retail, procurement/purchasing, merchandising, vendor relations, or retail marketing
  • Demonstrated success establishing clear directions, setting stretch objectives, distributing workload appropriately

Skills For Senior Manager, Merchandising Operations Resume

  • Proven working knowledge of Merchandising
  • Relevant experience in E-Commerce, Marketing or Merchandising
  • Experience leading and managing vendor relationships, meetings, and teams of people
  • Experience in a cross functional role
  • Experience in Retail Merchandising
  • Deadline driven with bias towards ruthless prioritization
  • Proven team player with the ability to work cross functionally with a diverse set of individuals
  • Experience working at a design firm or creative/shopper marketing agency
  • Collaboration with senior retail team members and lead initiatives to improve consumer’s experience

Skills For Senior Manager, Merchandising, Outdoor & HBS Resume

  • Understanding of both merchandising and planning functions as it relates to driving system and reporting improvements
  • Responsible for User Acceptance Testing (UAT) relating to merchandising and planning systems and reporting
  • Conceive and create new thoughts and ideas pertaining to maximizing revenue and resources, presenting products and reaching the consumer
  • Assist in managing the relationship with IP rights holders including planning a retail calendar to correspond to their key dates/film releases
  • To contribute in defining and establishing KPI’s, processes and tools
  • To contribute to the Global Ranging Roadmap projects and define its Merchandising Principles
  • Responsible for security administration for planning and merchandising systems
  • Drive clear, transparent communication to all stakeholders regarding trade-offs, scheduling and optimization opportunities
  • Manage transparent accountability of delivery for directly and indirectly managed teams, leveraging tools such as SLAs, planning schedules and committed dates

Skills For Senior Manager, Merchandising Solutions Resume

  • Manage discontinued and obsolete inventory by depleting inventory and maximizing profit
  • In Retail/Customer/Shopper Marketing space
  • Experience and understanding from a global brand perspective. Assortment planning, merchandising, manufacturing, supply chain operations, and mass market distribution
  • Create balanced growth within the channel, while constantly seeking new opportunities to drive healthy expansion
  • To ensure involvement of channels and key markets in the building phase
  • To provide regular analysis of sell-through performance to the global BU’s and contribute to strategic planning based on that analysis

Skills For Senior Manager Merchandising, NEO Resume

  • To provide support and combine efforts with other functions involved in Global Ranging projects (MOPS, GOPS…)
  • To understand the global BU specific consumer and provide competition analysis on range pricing and activities on base of key markets feedback
  • Successful track record and reputation of exceeding performance expectations, with progressive levels of responsibility and accountability
  • To build a world class cross-channel merchandising practice globally for respective BU
  • Collaborate with the team for product development, technical issues, quality control, inventory control, marketing, etc
  • Assist in understanding competitors’ strengths, weaknesses and strategies and react accordingly
  • Multi-task and meet deadlines; highly detail oriented, meticulous and positive
  • Consumer focused mindset with passion for Accessories and Brand
  • Consumer focused mindset with passion for tennis/basketball and Brand

Skills For Senior Manager Merchandising, NEO APP Resume

  • Work, Liaise and coordinate with Peers and CTC functions
  • To facilitate a collaborative approach with key stakeholders and ensure alignment between all parties on GFR/Le Range related topics
  • To define, communicate, present and adjust the GFR/Le Range seasonal strategy and architecture plan along the Creation Milestones Process
  • Evaluate the competencies of his/her team on a regular basis and provide with prompt feedback and guidance to drive high performance
  • To build and maintain a robust knowledge of BU specific merchandising know how for the key markets (Central/ONE; CIS, China, US) and support the apparel and footwear range building process globally and locally (rrps, channel)
  • To lead and steer the overall global BU specific ranging architecture / strategy and process for the (GFR/Le Range, Comms supported range components, category focus store/SiS ranges) and ensure implementation across all relevant channels
  • To facilitate a collaborative approach with key stakeholders within the BU and CtC Merchandising
  • Ensure alignment between all parties on GFR/Le Range related topics
  • Collaborate with CtC Merchandising to ensure promotional events meet BU strategies; contribute to merchandising reports, space management tools, trend analysis; review best and worst sellers; coordinate store visits if possible

Skills For Senior Manager Merchandising, Athletics Resume

  • 10+years of experience in Merchandising or Buying in either a Wholesale or Retail organization
  • Equally comfortable leading a group as well as completing operational tasks
  • Firm understanding of retail merchandising organizations and processes
  • To provide regular analysis of sell-through performance to the global BU and contribute to strategic planning based on that analysis
  • To ensure that all deliverables are ready on time and in full for each of the GTM Process Milestones. (eg. GTM Handover, GBC, GMM…)
  • To provide regular updates on status, progress, results, key learnings to Senior Management
  • CtC (incl CoE Retail, Wholesale and eCommerce)
  • Data Analysis & Interpretation – proven ability to leverage Excel to produce timely and accurate reports on a variety of complex operational/financial issues. Experience in distilling large amounts of information into logical pieces, and ability to use managerial acumen to develop recommendations and provide perspectives on the results

Skills For Senior Manager Merchandising Originals Mens Apparel Resume

  • Proven track record project managing large scale short and long term projects
  • Experience in Merchandising or Product Management in either Wholesale or Retail organization
  • Strong business orientation, analytical aptitude and retail math knowledge
  • Anticipate and proactively respond to the needs of the Chief Merchandising Officer
  • Comprehensive business knowledge of the US marketplace and consumer goods practices including: distribution channels, pricing, segmentation strategy, regional variances, product sourcing, planning, forecasting, design, development and sales
  • Experience, preferably in the consumer goods/beverages industry
  • Thrives in a fast-paced environment with short timelines and changing priorities
  • Flexible, solution-oriented, skilled communicator and relationship builder

Skills For Senior Manager, Merchandising Operations, GZ Resume

  • Experience of cross functional team leadership
  • Travel 30-40%, domestically and internationally
  • Person with passion for the BU, ideally with professional background
  • To build and facilitate the implementation of the Global Ranging Strategy, contributing to a common brand footprint and increasing the company’s profitability
  • Manage business process design, system design, documentation and change management for planning and merchandising systems and reporting
  • Uses a variety of programming languages ( SQL, Access, Business Objects, Toad, etc.) as necessary to manipulate data from existing Corporate Systems, primarily IM (Reporting Repository), Retek (Item and Purchase Order System), SPT (Show Planning Tool) , SPI (Strategic Planning Integration) to analyze business problems that cross disciplines
  • Identifies opportunities for process improvement through automation, develop actionable plans and work with IT partners to implement process and reporting changes
  • Responsible for design and development of ad-hoc and production business reporting to meet functional requirements

Skills For Senior Manager Merchandising Franchise & RSM Resume

  • Responsible for manual data manipulation and loads to ensure proper vendor allowance, HSN2 BU, etc. reporting
  • Contribute to the design and implementation of key merchandising reports that help evaluate business goals
  • Provide leadership and functional excellence in the development of the women’s merchandising strategy and execution. Lead the creation and implementation of consumer-right assortments across multiple channels/tiers from seasonal kick-off through go to market
  • Brief Coms and Spoma for sellin/sellout support
  • Own long term and seasonal business plans that support PUMA’s financial and brand objectives backed by insights and data
  • Work in cross-functional teams to see all programs through from inception until in consumer’s hands

List of Typical Responsibilities For a Senior Manager Merchandising Resume


Responsibilities For Senior Manager, Merchandising Resume

  • Drive year over year growth for eCommerce division, while achieving both financial and non-financial objectives
  • Deliver weekly & monthly reporting on site and campaign performance
  • WE Director Merchandising
  • WE Demand Planning
  • Market Concept-to-Consumer team

Responsibilities For Senior Manager, Merchandising Operations Resume

  • Establish and maintain budgets
  • Prepare and present regularly scheduled business reviews to studio partners
  • Provide strategic guidance and partnership to the rest of the FandangoNOW Merchant team
  • Knowledge of and passion for premium content
  • Manage daily sales forecasts
  • Category Marketplace Expert
  • Supplier Senior Management

Responsibilities For Senior Manager, Merchandising, Outdoor & HBS Resume

  • WE BU Brand Communication
  • Market Sales teams
  • WE cluster teams
  • Go in Margin

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