Media Lead Resume Sample

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Alessandro Wuckert
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Work Experience


Ad Ops Lead-media Agency
08/2017 - PRESENT
Phoenix, AZ
  • Develop and execute an environment-relevant Media strategy that actively helps deliver on Canada and category ambitions and objectives
  • Manage and oversee day-to-day and operational relationships with our Media and Search agencies well as Media Owners and Publishers where required
  • Act and be regarded as the ‘Subject Matter Expert’ and ‘Trusted Advisor’ working closely and in ongoing consultation with various country and category marketing teams as well as regional and global media teams; and organizational leadership
  • Consistently drive the development and execution of channel ideas, furthering brand engagement with consumers in highly relevant, effective, cost-effective ways
  • Support development of brand engagement ideas, specifically provide and use local country consumer/media insights. Integrate and execute these brand ideas across communication platforms
  • Lead our ongoing focus on delivering Effectiveness and Efficiency by consistently evaluating/measuring the effectiveness of media investment and optimizing the brand communication/engagement conversation based on insights from data analytics
  • Work closely with the Head of Integrated Marketing and Digital Transformation to develop and deliver on thought leadership initiatives (research, data driven marketing, education and more) with local and global Media partners
Team Lead-risk Online Media Ops
04/2015 - 05/2017
Phoenix, AZ
  • Inspire consumers globally to discover, share and connect around great media content on Facebook’s platform
  • MBA is strongly recommended
  • Experience in product marketing for internet, consumer technology, and/or the Media industry
  • Track record of building and managing a high performing team
  • Strong passion for and understanding the media industry landscape
  • Thrives in and enjoys a highly-collaborative, face-paced, entrepreneurial environment
  • Prepare buffers according to DOP’s (Development Operating Procedures) with quality and consistency
  • Update data in tracking sheets and report any Out of Specification results
  • Participate in investigations associated with commercial and development buffers
Project Lead, Production RDS, Bell Media
05/2010 - 02/2015
Philadelphia, PA
  • Produce predictive recommendation and identify anticipated strategic communications opportunities
  • A ‘test and learn’, growth-driving approach to performance media is critical
  • Relevant work experience at interactive, advertising or media agencies and/or experience managing media buying for a brand—preferably in the consumer internet space in travel, design, technology, or lifestyle brands
  • Experience in managing media programs across APAC countries and evaluating strategic, local media partners. Deep experience in Australia, Korea and Japan highly desired
  • Lead, influence and work across organizational boundaries with a track record of building excellent relationships with a broad range of peers and executives across global markets
  • Design team’s partnership strategy, develop business development pipeline and prioritize opportunities
  • Develop opportunities which increase impression growth and penetration of Amazon’s ad products with our partners

Education


Siena Heights University
2005 - 2009
Bachelor's Degree in Communications

Professional Skills


  • Strong project management skills, risk management and troubleshooting
  • Debugging skills for code, desktop and mobile browsers
  • Strong financial and commercial acumen with demonstrated success managing a growing business, including pipeline management and success leading large pitches
  • Sales management experience, as well as significant P&L management experience working within a global organization
  • MS Office (Word, Excel, PowerPoint), Outlook, Photoshop, Google Analytics, Omniture, CMS, social media and digital formats skills
  • Industry relevant experience in one or several of the following: Market Research, Strategic Consulting, or Marketing within a Media environment
  • Has significant planning and buying experience

How to write Media Lead Resume

Media Lead role is responsible for digital, software, events, media, travel, design, reporting, benefits, integration, training.
To write great resume for media lead job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Media Lead Resume

The section contact information is important in your media lead resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Media Lead Resume

The section work experience is an essential part of your media lead resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous media lead responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular media lead position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions. Representative Media Lead resume experience can include:

  • Lead EMEA specific campaigns from development of connections strategy through campaign execution and reporting. Areas of focus include connections planning, media mix development, media planning, performance measurement, budget management, online tracking, buy evaluation, and optimization
  • Stay abreast of new media trends and emerging channels. Identify and prioritize innovation opportunities and bring fresh, creative thinking to ensure Airbnb is leveraging media in the most surprising and provocative ways
  • Industry relevant experience in one of the following: media research, multimedia market research, and digital media / advertising
  • Proven track record in building high performing teams
  • Experience in content in a cross-functional work setting
  • Good understanding of all JPMC Media & Asset mgmt. tool sets required

Education on a Media Lead Resume

Make sure to make education a priority on your media lead resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your media lead experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Media Lead Resume

When listing skills on your media lead resume, remember always to be honest about your level of ability. Include the Skills section after experience. Present the most important skills in your resume, there's a list of typical media lead skills:

  • Communicate effectively with a broad range of diverse people to maintain good working relationships across the College
  • Effective negotiation and consensus building skills to resolve complex challenges across teams both within Accenture and in outside alliances and clients
  • Experience in managing media programs across the EMEA region and evaluating strategic, local media partners. Deep experience in UK and Germany highly desired
  • Proven experience in sourcing Media services
  • Work effectively and build relationships with all levels of internal and external stakeholders
  • A strong technical understanding of Media Strategy, Planning and Buying (Traditional and digital)

List of Typical Experience For a Media Lead Resume

1

Experience For Ad Ops Lead-media Agency Resume

  • Develop and implement regional production processes
  • Analyze (video content development) issues specific to region and create solutions, across partners and global internal teams
  • Navigate internal stakeholders to shepherd processes and projects
  • Interface with partners and internal teams to provide key insights
  • In the content and/or entertainment industry in LATAM
  • Leads local strategic media direction with agency
  • Maps creative content for media placement across all channels
2

Experience For Team Lead-risk Online Media Ops Resume

  • Manages the media and budget approvals process
  • Checking the video and audio quality of content during live and recorded programming, setting up records of incoming feeds and cutting/editing production and programming content
  • Work with the marketing and cross-functional teams based throughout the region to ensure cohesive regional media strategies focused around internally-aligned go-to-market approaches. Emphasis on optimising for media efficiency, creative execution, local relevance and campaign objectives
  • Lead the EMEA Connections & Media Activation team’s development of campaigns from connections strategy through campaign execution and reporting. Areas of focus include connections planning, media mix development, media planning & buying, performance measurement, budget management, online tracking, buy evaluation, and optimisation
  • Foster an environment for cross-departmental collaboration by working effectively with Brand & Product Marketing, Creative, Finance, Growth Marketing, and Corporate Communication teams
3

Experience For Production Lead, Media Partnerships Resume

  • Stay abreast of new media trends and emerging channels. Identify and prioritise innovation opportunities and bring fresh, creative thinking to ensure Airbnb is leveraging media in the most surprising and provocative ways
  • Experience at digital, advertising or media agencies and/or experience managing media at a client business — preferably in the consumer internet space in travel, design, technology, or lifestyle brands
  • In-depth knowledge of the efficacy of all media channels, with a proven track record in digital, social, and offline media. Deep understanding of market trends and fluency with brand measurement metrics and analytics
  • Passion for understanding the various consumer segments by market and their media behaviours is essential
  • Experience in managing media programs across the EMEA region and evaluating strategic, local media partners. Deep experience in UK, France, and Germany highly desired
  • Lead, influence and work across organisational boundaries with a track record of building excellent relationships with a broad range of peers and executives across global markets
  • Ensures the execution, based on the advertising norms and procedures, of the brand sell and Media Creativity spots airing on RDS. Be familiar with the different stages of production (from brief to final delivery)
4

Experience For Project Lead, Production RDS, Bell Media Resume

  • Ensures the centralization of information from the sales team (representatives), external clients and production teams (directors and independent producers)
  • A strategic, action-oriented thinker focused on generating tier-one media attention and select trade publication coverage in support of Accenture’s financial services business objectives
  • Deliver and execute global/local financial services media strategies to support Accenture’s business in key markets, including Australia, China, Hong Kong SAR, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, Taiwan and Thailand, and its financial services executives
  • Use available data and new tools to optimize paid digital media investment and strategy on a weekly basis
  • Coordinate with internal teams & external agencies on the production of materials for solution marketing campaigns including: video production, graphic design & website production
  • Plan the launch of new solution/product releases- manage the cross-functional implementation of the plan across sales, marketing, product management, and support
  • Experience in Media, Entertainment, FMCG Multinational Companies
5

Experience For Audio Visual & Media Solutions Lead Resume

  • Budget-setting and management
  • Possesses thorough knowledge of media and the
  • Has the ability to understand production & design
  • Media Value Chain Management
  • People Management (Internal and external)
  • Stakeholder management and consultation (internal / external & at all levels)

List of Typical Skills For a Media Lead Resume

1

Skills For Ad Ops Lead-media Agency Resume

  • Good understanding project management processes and procedures
  • Strong knowledge of JavaScript, handling events, reusability of methods
  • Experience with PHP, MySQL (query building and optimization) and XML
  • Solid knowledge of server playback system and non-linear editing systems such as Quantel, Gras Valley K2 system and Adobe Premiere
  • Experience in managing a virtual team
  • Good knowledge of risk and controls requirements within a tech environment
  • Demonstrated creative judgment and design sensibility
2

Skills For Team Lead-risk Online Media Ops Resume

  • Experience as mentor of other resources
  • Experience HTML/ HTML5, CSS/ CSS3 and JavaScript (vanilla JS, AJAX, jQuery and JSON)
  • Experience in Video player development (video.js, flash, HTML5, JW Player)
  • Experience in a live production environment
  • Managing intake of all tech assets/deliveries, insuring correct storage and tracking
3

Skills For Production Lead, Media Partnerships Resume

  • Maintaining accurate and timely purchase order updates, inventory creation & maintain high levels of satisfaction when interfacing with customers
  • Execution of scheduled assessment programs within the environment, documenting and managing any issues to resolution
  • Digital Media and Marketing Understanding and Capability
  • Efficient, secure & timely transfers of tech assets between sites, ensuring mgmt. systems are updated accurately
  • In cooperation with Shell CX and line management, communicate STW’s unique culture, ways of working, needs, and capabilities to Shell counterparts
  • Take ownership of projects, ensuring their quality and task execution
  • In a Team Lead/ Senior role that involved mentoring other developers
  • Comfortable working without routine supervision
4

Skills For Project Lead, Production RDS, Bell Media Resume

  • Partner with senior corporate and engineering leaders to provide customer insight and evolve Microsoft’s Cloud offerings
  • A strategic, action-oriented thinker focused on generating tier-one media attention in support of Accenture’s business objectives
  • Collaborate closely with the financial services marketing teams in Accenture’s key locations across Asia Pacific
  • Provide financial services media training for our spokespeople as necessary
  • Partner with Media Agency in Strategy and Execution of all National Digital Performance Media investment including Search and Programmatic
  • In partnership with agency and internal teams, develop and socialize actionable daily and weekly dash board reporting
  • Is a digital native, possessing extensive
5

Skills For Audio Visual & Media Solutions Lead Resume

  • Professional Sourcing qualification (MCIPS or Equivalent)
  • Deep Brand and Consumer understanding
  • Data interpretation leading to actionable insights
  • Passion for understanding the various consumer segments by market and their media behaviors is essential
  • Owns the media briefing and implementation of media plans for allocated film slate
  • Has an overarching view of the entire media communications campaign to ensure seamless integration across departments
  • Drives long lead media briefing and creative brainstorm sessions with the agency and key media partners
6

Skills For Lead Analyst, Media Insights Resume

  • Organization and distribution of all server content used for production and on-air programming
  • Primary interface with all transportation vendors
  • POC for all asset disposal and media destruction vendors in region
  • POC for backup support teams within region
  • POC for restores within region
  • POC for any all process and procedure execution within region
  • POC for any new tool deployments in region
  • Proactively strengthens in depth knowledge of product and its application within a client’s enterprise
7

Skills For Media Partner Products Lead Resume

  • Create and communicate an accurate schedule and budget
  • Willingness to deploy to the field for up to two weeks at a time
  • Work with all groups in a diverse academic, socioeconomic, cultural and ethnic environment of community college students, faculty and staff, including those with disabilities and special needs
  • Act as the lead teacher to deliver hands-on learning for media and art projects
  • Train and prepare camp coordinators and staff to support delivery of lessons and daily activities
  • Coordinate execution of the curriculum for the duration of camp, such as coordinating materials needed for lessons, managing communications and logistics with other faculty and coordinators, facilitating and overseeing daily activities with camp participants, and tracking and reporting on participation
  • Continuously assess the effectiveness of the overall camp and relevant lessons and partner with other camp coordinators and facilitators to adjust camp activities throughout the duration of the camp to maximize success for participants
  • Upon camp completion, partner with the Youth Health & Wellness team to assess the overall effectiveness of camp sessions, recommend changes for next year, and adjust camp lessons and materials for future camps
8

Skills For Associates Media Partnership Lead Resume

  • Experience as a media monitor/researcher for the DoD
  • Strong ability to provide clear creative direction and provide timely and helpful feedback to improve
  • Understanding of Accenture’s business and strategy
  • Create messages across different areas of Accenture’s business
  • Establish and maintain key relationships across both Accenture and the Client’s organisation
  • Self-motivated, shows initiative and is a quick learner. Works well within a team and independently
  • Advanced English, fluency in client communications: calls, chat, email, tickets, etc. Able to present technical solutions to the client
  • Create financial services messages across Accenture’s APAC business
  • Able to influence and drive projects to meet key milestones and overcome challenges
9

Skills For Marketing Operations Lead, Media & Video Resume

  • Production knowledge - TV, digital and radio
  • Deliver and execute global/local media strategies to support Accenture’s business in key markets, including Australia, Bangladesh, China, Hong Kong SAR, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, Taiwan and Thailand, its corporate citizenship initiatives and its executives
  • Collaborate closely with the Integrated Marketing Directors in Accenture’s key locations across Asia Pacific
  • Work with colleagues to lead timely responses to media requests
  • Function effectively and influence highest levels of leadership within a highly-matrixed organization and to align with company’s global brand and its approach to teamwork and collaboration
  • Solid knowledge of one or more IMS specialty products and the impact that the product can achieve when implemented within a client’s business processes
  • Provide media training for our spokespeople as necessary
  • Offer advice and guidance to local and global media relations colleagues and other stakeholders
10

Skills For Business Development Lead, Media Solutions Resume

  • Drive efficient programs with our PR agency
  • Key Characteristics: Revenue Driven, knowledgeable, consultative, problem solver, customer focused, creative, resourceful, fast & flexible, team player, organized, effective negotiator
  • Develop solution/product positioning and messaging that differentiates our solutions in the market including: developing launch material, managing consistent messaging in our marketing collateral, new feature announcements, & content help
  • Provide sales enablement for new solutions sold via our sales force by communicating the value proposition of the solutions and developing the sales tools that support the selling process of our solutions including: Pitch decks, sales talking points, & objection handling
  • Plan full range of marketing activities for a marketing solution including: client emails, events, PR, advertising, etc

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