Marketing Manager Europe Resume Sample

4.7
13 votes
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Jenifer Hyatt
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Work Experience


Voltarol Marketing Manager GB & Northern Europe
12/2015 - PRESENT
New York, NY
  • Understand your market– Open/MIS rate, National outcomes, surgeon/patient/hospital segments, reimbursement levels, incumbent surgical techniques and KOLs etc
  • Maintain alignment on target procedures/products – Help define what is being driven and why within commercial org and keep all teams focused on this “commercial strategy”
  • Build Value Props Stories, Tools, Events and Engage 3Ps (Physician, Patient, Provider)with them - targeted in the right sequence
  • Develop Speaker/Teacher/Case Obs/Executive KOLs – with strong technique, outcomes and use of advanced technology
  • Quantify the impact (QTI) – clinical, economic, strategic evidence - of key dV surgeons/hospitals as references
  • Align with relevant Surgical and Executive societies on dV surgery to ensure support and partnership
  • Responsibility for implementation of all product marketing plans in countries of responsibilities partnering with the area and country sales teams and the TDM’s. Collaboration with country marketing & management to ensure roll out of key marketing & sales strategies and setting of country and regional targets
Marketing Manager Europe
06/2010 - 08/2015
Los Angeles, CA
  • Identify together with local TDM’s opp. to develop the HS business
  • Self-driven and results oriented working manner as well as demonstrated networking skills through cross-functional teams
  • Analytical and strategic thinking ability to transform strategic direction and insights into effective growth tactics
  • Analytical, self-driven and results oriented working manner combined with project leadership skills and experience working with cross-functional teams
  • Fluent in English, both spoken and written. Proficiency in additional languages desired
  • Drive innovation in process, automation, and scalability of WeWork’s SEM and Display advertising programs
  • Experience in a hands-on role managing more than one of the following: AdWords, Bing Ads, Yahoo Gemini, GDN, retargeting, programmatic/RTB
  • Experience with Social Campaign Management, including Facebook Ads Manager, Twitter Ads, etc. in order to optimize marketing ROI
Senior Marketing Manager General Surgery Europe
04/2005 - 02/2010
Boston, MA
  • Deep understanding of web-based data and metrics and track record of distilling actionable insights from data
  • Develop and maintain an understanding of Commvault’s products and services in regional markets route to channel
  • Liaise with local PR agencies in country and the global Communications team to support Commvault’s and eEnsure PR plans are relevant to the region communications strategy
  • Creates and runs demand-generation strategies and programs to financial services and corporate professionals to drive new sales across the finance and risk propositions
  • Develops and implements campaigns, promotions, incentives, and customer communications for new and existing customers (including digital, electronic mail, webinars, customer events, and relevant 3rd party events) to educate the market on how TR propositions can help address market challenges
  • Structures marketing messaging and programs with actionable next steps for customer scoring, nurture and tracking through marketing automation system. This includes briefing in the lead development specialist team so that leads are progressed rapidly through the sales pipeline
  • Maintains a strong understanding of industry, customers, and products relevant to the role
  • Uses data analysis to identify key growth opportunities, marketing program outcomes, revenue opportunities, and makes recommendations based on analysis
  • Select relevant trade and industry events to be considered in the region and manage the events planning process to deliver and successful execution and ensure post event analysis of KPI’s to evaluate success

Education


Ave Maria University
1999 - 2004
Bachelor's Degree in Marketing

Professional Skills


  • Marketing experience in a B2B environment (about 5 years)
  • Excellent creative flair in design, storytelling and a stand out presenter
  • Experience in leadership of mature market dynamics as well as marketing teams and resources
  • A true desire to be a Customer Experience champion and a commitment to the improvement of this mission for IFF Flavors
  • Level of flavor technical understanding and ability to translate into compelling communication
  • Be creative and generate globally oriented high quality marketing collateral
  • High level of energy, enthusiasm and positivity

How to write Marketing Manager Europe Resume

Marketing Manager Europe role is responsible for leadership, travel, digital, research, training, finance, retail, events, automation, languages.
To write great resume for marketing manager europe job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Marketing Manager Europe Resume

The section contact information is important in your marketing manager europe resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Marketing Manager Europe Resume

The section work experience is an essential part of your marketing manager europe resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous marketing manager europe responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing manager europe position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Marketing Manager Europe resume experience can include:

  • Very strong leadership skills, leadership experience
  • Excellent communication skills, Builds/drives relationships and teamwork within team and across functions with professional demeanor
  • Strong experience in Point of care business and European product management
  • Partner with the UK and Benelux sales and operations teams to better integrate marketing efforts with Criteo’s CRM platform and track effectiveness
  • Developing plan to market product through promotional campaigns, utilising the full marketing mix as appropriate
  • Liaising closely with all support functions (including Regulatory, Customer Services and Manufacturing)

Education on a Marketing Manager Europe Resume

Make sure to make education a priority on your marketing manager europe resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing manager europe experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Marketing Manager Europe Resume

When listing skills on your marketing manager europe resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical marketing manager europe skills:

  • Understand the channel value proposition and industry environment to find effective ways to communicate key messages both internally and externally, and to guide and brief creative agencies
  • Understand market dynamics and collaboratively develop and implement marketing assisted sales campaign to support new business development and product adoption (for example Travelport Smarpoint’s adoption, particularly around Branded Fares & Ancillaries)
  • Support the onboarding process of new customers and the commercial development on the long tail existing customers, by developing ad hoc multi-step & multi-touch communication plans
  • For the deliverables that involve external agencies, work with the Creative Strategy Manager to deliver high quality and ensure that deliverables’ deadlines are communicated to stakeholders and met and
  • Working alongside sales management and sales team to ensure promotional campaigns are developed appropriately and delivered effectively
  • Undertaking complete analysis of the effectiveness of strategy and monitoring implementation

List of Typical Skills For a Marketing Manager Europe Resume

1

Skills For Voltarol Marketing Manager GB & Northern Europe Resume

  • Surgical and/or Operating Theatre (Room) experience desired
  • Liaising with Regions, Area and Global marketing teams as appropriate
  • Managing the development of Marketing Team
  • Distribute marketing communications using Travelport communications tools (CRM/Eloqua, Company Intranet, Travelport.com etc.)
  • Ensure all marketing communications conform to Travelport communication strategy and brand guidelines and champion brand discipline within the RMD stakeholder organization
  • Full budgetary responsibility for ensuring promotional campaigns are within agreed spending limits
  • Superior verbal/written communication, teamwork, and interpersonal work across multiple constituents
2

Skills For Marketing Manager Europe North Marketing Team Resume

  • Travel 60%. International travel required
  • Have the ability to understand the main aspects of Travelport business as well as the customer segment environment and identify key messages
  • Self-motivator with the ability to work independently to accomplish specific goals and assignments
  • Experience in managing the creation of marketing material, including copy-writing of effective customer communications and customer notifications for global audiences
  • Partner with the France, Spain and Italy sales and operations teams to better integrate marketing efforts with Criteo’s CRM platform and track effectiveness
  • Developing marketing strategies and plans
3

Skills For Senior Marketing Manager General Surgery Europe Resume

  • Business expansion: Participate in strategic planning initiatives including long range plan to ensure profitable growth opportunities are supported, and present to senior management
  • Ensures all promotional activities, progress reports, updates etc., are delivered on time to a high standard
  • Provides all relevant information required for plan and update reviews
  • Commercial experience (Marketing or Sales); preferable in Medical Device / Diagnostic business with a desirable understanding of Clinical Microbiology
  • Develop and execute European marketing strategy for general surgery, including detailed activities to be implemented in a defined timeline and budget
  • Develop “integrated” clinical & capital marketing and sales strategy and tools to achieve short and long-term goals for procedures /sales quotas, products and system sales (executive and clinical vision presentations, webinars, KOL videos and content, market development events, executive sessions, white papers, key publication summaries etc…)
4

Skills For Senior Marketing Manager Northern Europe Resume

  • Partner with key surgeon champions (KOLs) to develop and implement leading robotic clinical education programs and symposia to drive competency and utilization of da VinciÒ Surgery
  • Collaborative enterprise thinking
  • Develop and execute strategies/activities with European and some International surgical societies

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