Analyst, Insights Resume Sample

4.8
21 votes
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Yesenia Schimmel
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Work Experience


Senior Analyst, Client Insights
07/2017 - PRESENT
Los Angeles, CA
  • Identify and correctly map the customer intent or purpose of the interaction(s)
  • Leverage a variety of tools including pulling data directly out of relational databases (SQL, Teradata, Hadoop, etc) to using existing front end GUI applications such as Adobe Analytics
  • Strong inquisitive nature to proactively seek answers to the questions “who, where, why”
  • Effectively use advanced data mining skills such as writing complex SQL’s or via SAS to compile and publish results from large data sets and/or join to other relational databases to enrich the data output
  • Define and create report or scorecard visualizations including an emphasis in Adobe Analytics and secondarily MicroStrategy
  • Progressive background in analytics and root cause that go well beyond simple trending and reporting or simple extraction of raw data
  • Able to excel in a fast paced environment with aggressive timelines that require managing multiple priorities concurrently
Analyst, Marketplace Insights
08/2013 - 04/2017
San Francisco, CA
  • Create ETL processes, automated reporting and self-service tools for monitoring the performance of the Customer Service organization at T-Mobile
  • Demonstrate strong competency and comfort working with and analyzing large sets of data
  • Perform data mining, data validation and data cleansing
  • Enable data architecture and solutions that best meet the analytics and reporting needs of the business
  • Drive clarity on requirements and ensure delivery meets agreed upon requirements
  • Build monitoring solutions to ensure on-going quality and accuracy of recurring reports and dashboards
  • Structure and perform Quality Assurance. Deliver recurring reports and dashboards accurately and on-time
  • Use modern visualization tools such as Tableau to enhance business understanding through artistic, simple, and concise data story telling
Insights Audience Analyst
11/2009 - 05/2013
New York, NY
  • Use statistical and other quantitative modeling techniques to analyze large data sets, identify business opportunities and quantify risks. Support advanced analytics including prescriptive and predictive analyses
  • Identify and communicate key insights behind reports and analyses to leadership team
  • Complete complex ad-hoc research, analysis, and reporting
  • Mentor team members, promote best practices, and build cross functional relationships
  • Create ETL processes, automated reporting and self-service tools for monitoring the performance of the C Global Customer Care organization at T-Mobile
  • Use modern visualization tools such as PowerBI to enhance business understanding through artistic, simple, and concise data story telling
  • Communicate R29’s value through consumer insights and competitive positioning

Education


Drexel University
2003 - 2008
Bachelor's Degree in Quantitative Field

Professional Skills


  • Past experience in life insurance/wealth management, or other financial services industry (e.g., retail banking, credit card, re-insurance and casualty insurance)
  • Demonstrated experience in client-facing setting or experience working internally with senior stakeholders to enable their decision-making
  • Nimble and flexible when it comes to juggling multiple priorities, projects and deadlines through time management skills
  • Strong, demonstrated analytical and critical-thinking abilities
  • Begin to build presenting skills; desire to become a dynamic presenter to large, executive level audiences both in person and by phone
  • Demonstrated ability to successfully manage competing priorities & deliverables in a fast-paced, deadline oriented environment
  • Experience in insights, strategy, or marketing analytics, preferably with 3+ years of digital experience

How to write Analyst, Insights Resume

Analyst, Insights role is responsible for software, retail, wireless, architecture, reporting, design, research, digital, modeling, insurance.
To write great resume for analyst, insights job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Analyst, Insights Resume

The section contact information is important in your analyst, insights resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Analyst, Insights Resume

The section work experience is an essential part of your analyst, insights resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous analyst, insights responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular analyst, insights position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Analyst, Insights resume experience can include:

  • Prior experience w Google Analytics, comScore and other syndicated research (e.g. Nielsen @Plan, Ipsos Affluent Study, MRI)
  • Experience in consumer goods and/or services required, OR in supplier side statistical analyst role
  • Confidently and effectively present complex information to individuals or groups in person or remotely
  • Strong experience with Excel, PowerPoint, Keynote, and other presentation software
  • Effectively communicate, present, and advise stakeholders as to how to improve media quality performance
  • Strong understanding of the print, digital, social, and mobile media and advertising landscapes

Education on an Analyst, Insights Resume

Make sure to make education a priority on your analyst, insights resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your analyst, insights experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Analyst, Insights Resume

When listing skills on your analyst, insights resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical analyst, insights skills:

  • Strong time management and organizational skills with the ability to effectively manage deadlines and client expectations
  • Exceptional data management skills, including experience with the following
  • Fantastic attention to detail, excellent communication skills and are a polished presenter
  • Communication - Strong written and verbal skills
  • Strong quantitative skills, with the ability to identify business questions, analyze data, draw conclusions, and develop actionable recommendations
  • Experience with BI tools such as Tableau to aid in effective and concise oral and written storytelling and insights communication

List of Typical Experience For an Analyst, Insights Resume

1

Experience For Senior Analyst, Client Insights Resume

  • Experience in market research/ consumer insights
  • Experience in an analytical capacity
  • Mine data related to general consumer attitudes and trends, media consumption and buying behaviors for interesting insights and learning to inform the team
  • Management of an online client research community, including research execution and client engagement
  • Work with custom research team to uncover interesting insights about our consumers across brands
  • Collaborate with business intelligence team to develop automated dashboards for social ad campaign metrics tracking
2

Experience For Senior Analyst, Operational Insights Resume

  • Provide reliable, consistent reporting on key themes and trends in fashion, apparel and retail for internal stakeholders
  • Recognize and understand the differences between the PVH brand portfolio, including brand history and categories that the businesses take part in
  • Well organized, able to manage multiple projects at a time
  • Enthusiasm for audience insights, consumer insights and market research
  • Present outputs of Analytics in a concise logical manner
  • Administration and support of other client research projects, including management of project logistics, research execution, management of data files, data analysis, and reporting
  • Day-to-day management of third-party technology platforms used to support LPL client research, including internal user support and coordinating with vendors on system fixes and improvements
  • Management of an enterprise research calendar, including tracking all research projects and which clients are engaged in each to ensure we don’t over-survey clients
3

Experience For Analyst, Marketplace Insights Resume

  • A client-centric mind-set and commitment to identifying opportunities to continually improve the client experience
  • Proven ability to independently plan, organize, prioritize, and execute multiple work streams concurrently in a fast-paced environment to deliver outstanding results
  • Analyze recorded audio and other customer data sets for critical insights, patterns, and trends in order to develop and communicate ROI opportunities (call avoidance, cost savings, increased revenues) to the relevant stakeholders
  • Develop, build, manage, and/or enhance spreadsheets/reports that adequately portray key Rogers and Fido Care call drivers and other associated metrics
  • Monitor existing call driver categories and associated metrics, develop and propose new categories/metrics, and work across the Care organization to make actionable intelligence available to business stakeholders
4

Experience For Senior Analyst, Industry Insights Resume

  • Design and develop executive-level dashboards in Tableau or MicroStrategy an asset
  • Develop expert knowledge of comScore products, capabilities and technical processesHelp clients understand comScore data and gain business value from it
  • Analyzes data to tell a story and illustrate value of the data for clients and competitive sets
  • Considers client's business industry to complete analysis specific to client's needs
  • Research industry trends to help enhance the business insights that are provided to clients
  • Proactively work with sales teams to grow, improve, and amplify relationships with clients
  • Experience in a client-facing position with experience in research, analytics, or audience measurement, with a media publisher, advertiser, or agency
  • Proficiency with Microsoft Office suite, including more advanced features of Excel
  • Additional comfort with online interfaces, CRM tools, and other SaaS products
5

Experience For Senior Analyst, Insights Resume

  • Work independently and as part of larger groups
  • Pull together multi-platform market size, ad spend and trend information and package for internal distribution
  • Monitor and deliver trends and changes in consumer behavior
  • Conduct competitive analyses of the print, digital, mobile, video, and social markets
  • Use insights to drive long-term brands partnerships as part of POPSUGAR’s Bakery
  • Manage day-to-day RFP flow and develop insights-driven decks to support RFP response
  • Respond to day-to-day ad hoc sales requests and update monthly and quarterly reports
  • Responsible for the production of regular campaign reporting for our Sales and Client Value teams to share with clients, helping them understand the key drivers of performance and inform future activity
6

Experience For Insights Senior Analyst Resume

  • Address and develop creative solutions to client problems and requests, but also the ability to find solutions to problems to which clients are unaware
  • Analyze and pull a wide range of third-party and syndicated data (NPD, Euromonitor, Google Analytics, and more) in order to create compelling insights that guide and influence decisions ranging from product development and merchandising assortment to pricing strategy and marketing
  • Work with Manager, Marketplace Insights to ensure that PVH is maximizing the value and productivity of our subscriptions
  • Activate and educate around new data sources with an eye to creating demand for and confidence in their content
  • Support internal trainings and education around the databases and their tools
  • Uncover critical insights on clients, their competitors, categories, business trends, media and advertising patterns to identify opportunities and risks, both for our clients and Turner's business models
  • Think creatively and turn insights and trends into compelling and relevant stories that can successfully drive clients' business outcomes
  • Collaborate, communicate and share insights with the Client Insights team as well as the Ad Sales Research teams across divisions and Corporate Research
7

Experience For Insights Audience Analyst Resume

  • Exhibit a relative and current understanding of industry-related news, hot topics, processes, etc. while also speaking to comScore’s place and purpose within that larger ecosystem
  • Build strong day-to-day working relationship with clients and internal, cross-functional teams
  • Responsible for specific client projects, interpreting data and communicating key findings and recommendations
  • Can speak to comScore’s methodology across AdEffx products without assistance
  • Function as key point of contact for any client type (high/medium/low touch)
  • Independently lead status calls with clients and host training/report delivery meetings. Take ownership for delivering actionable insights and outlining next steps
  • Build comfort attending in-person client meetings and owning the bulk of results presentation or onboarding
  • Can present research findings to clients in a clear, concise manner that engages clients and makes it easy for them to understand our products/research. Begin to demonstrate the ability to think quickly during meetings and answer client questions on the spot (or follow up when questions are more complex)
  • Uses standard project management tools and procedures (i.e. KOC documents, Appirio, BSL timelines, AMT and Permission Manager for logins). Evaluates ease of use for general procedures and recommends efficiency updates to management. Handles basic revenue recognition tasks (i.e. posting evidence of delivery)
8

Experience For Business Intelligence Analyst Mysprint Insights Resume

  • Can handle – or willing to learn to handle or collaborate on – projects for any AdEffx product
  • Strives to explain the 'why' behind data results and formulate recommendations for Lift analyses, collaborating with the research team on survey design and deeper analysis as needed
  • Medallia Insights is a first-of-its-kind customer experience consulting team. Its role is to multiply the value of Medallia’s software by uncovering data-driven stories for Medallia customers, and then partner with them to take actions to improve their customer experience and achieve business results
  • The Insights team is high performing, with a track record of performance. Team headcount has grown 2x over the past 2 years, client work has average an NPS of 70+ and team engagement scores are some of the highest at Medallia. The team focuses its efforts on top brands on a global basis
  • We’ve only just scratched the surface of Insights’ potential, and our team’s role is critical to the near and long term distinctiveness of Medallia!
9

Experience For Senior Analyst, Voice Insights Resume

  • Develop methodology to define Client Lifetime Value, High Potential Value and size and share of wallet predictive propensity models to better understand the client’s wealth, profitability and willingness to purchase
  • Help tackle key business problems via analytical work, from requirements specification, data gathering, analyst and statistical model building to presentations and adoption
  • Draw out business insights from analytical output and work with team leads to put together business recommendations
  • Work with stakeholders across Sun Life as a subject matter expert in the individual client data
  • BSc in a statistical, mathematical, or technical field (i.e., computer science)
  • Become familiar with comScore’s syndicated products and custom market research projects
  • Perform data quality assurance checks and investigations, analyze large amounts of data, research changes in trends, prepare spreadsheet reports (think Excel) and slide presentations (think Power Point)
  • Assist with incubation of new products; help improve and grow them to meet clients’ needs
  • Review and assist clients with public data use (i.e. Press Releases)
10

Experience For Analyst, Global Business Insights Resume

  • Perform analysis for key clients and help them understand the data and how best to monetize their digital assets
  • Deliver superior client service by being responsive and engaging to client inquiries, providing training and support, and demonstrating understanding of client’s business objectives and goals
  • Paint a picture with the data by developing visually appealing reports and presentations
  • A flexible approach to reporting and sharing analytical results, modifiable to suit different types of audiences
  • Are a self-starter, creative thinker, lightning-fast learner and great problem-solver, eager to take on our client’s biggest CX challenges
  • Self-starter, creative thinker, lightning-fast learner and great problem-solver, eager to take on our client’s biggest CX challenges

List of Typical Skills For an Analyst, Insights Resume

1

Skills For Senior Analyst, Client Insights Resume

  • Analytical skills - Ability to synthesize large amounts of data, recognize patterns/ trends and produce meaningful conclusions
  • Incubate new products; help improve and grow them to meet clients’ needs more effectively
  • Experience with building predictive and prescriptive models in a business setting (i.e., regression, decision trees, deep learning etc.)
  • Previous experience presenting complicated data in a way that cuts through the noise and allows the audience to focus on the underlying trends and insights
  • Create clear, creative, and visually-appealing PowerPoint data stories with strong actionable recommendations
  • Effective communicator, confident and capable of interacting directly with business users
  • Work experience in the data analysis and reporting space
2

Skills For Senior Analyst, Operational Insights Resume

  • Experience creating state-of-the-art, interactive dashboards with Tableau
  • Experience in SQL, T-SQL, BI stacks including Visual Studio/SSRS/SSIS, stored procedures, SQL Agent jobs
  • Experience culling through 3rd party research databases (e.g. eMarketer, L2) for relevant audience insights
  • Experience working with sales teams in a support role
  • Strong understanding of Fido and Rogers Residential & Wireless processes and procedures
  • Demonstrated knowledge of SAS, SQL, or other scripting languages is required
3

Skills For Analyst, Marketplace Insights Resume

  • Experience in marketing research roles, media and consumer trend research
  • Positive, solution-oriented, strong work ethic
  • Put together effective presentations of findings and desire to present to multiple levels of stakeholders
  • Experience in statistical analysis, analyzing complex data sources, predictive modeling, clustering and client segmentation
  • Sound understanding of the client lifetime value and experience in evaluating and calculating it in the life insurance and wealth management industry
  • Strong partnering approach with a commitment to meeting internal and external business partners' unique needs and expectations
  • Experience in a management consulting, internal strategy/operations, data analytics, data science, or marketing analytics role
4

Skills For Senior Analyst, Industry Insights Resume

  • Experience in SQL, T-SQL, BI stacks including Visual Studio/SSRS, SSIS, query fine-tuning
  • Experience with creating and maintaining SQL Agent jobs
  • Proven track record of successfully operating in a matrix environment with cross-function team participation successes
  • Work experience in the data architecture and warehousing space
  • Experience creating views, stored procedures, and functions
  • Strong proficiency in SAS, BI and visualization tools
  • Experience in regression-based analytics of large datasets
5

Skills For Senior Analyst, Insights Resume

  • Experience with data visualization tools such as Tableau or PowerBI
  • Strong ability to think creatively and develop new solutions
  • Consulting for the organization by conducting research across sources and providing analysis on new opportunities
  • Developing marketing stories based on insights and presenting to external partners
  • Understanding of Sun Life brand strategy and positioning
  • Understanding impact of competitive actions on the business and defining our response
  • Accepting of direction and feedback
  • Shaping the strategic direction of the organization
  • Using Analytical techniques and tools to
6

Skills For Insights Senior Analyst Resume

  • Administration of client surveys, including managing data files, survey programming, survey data analysis, and reporting
  • Visual storytelling - Proficient in displaying data in clear, simple and visually-appealing ways
  • Basic understanding of business financials including ROI and profitability
  • Expert using SAS to work with data, including macros
  • Analyze industry-leading behavioral and survey data to deliver strategic consulting services to clients
  • Independently manage research projects from beginning to finish, meeting self-imposed deadlines throughout
7

Skills For Insights Audience Analyst Resume

  • Participate in client-facing meetings; have a desire to lead and facilitate client-facing conversations
  • Additional statistical programming languages (i.e., Python/R)
  • "Free safety" mindset meaning able to comfortably handle a broad range of types of projects
  • Natural collaborator who enjoys being a part of a team
  • Able to support sales staff on existing account calls as a product expert on the AdEffx suite
8

Skills For Business Intelligence Analyst Mysprint Insights Resume

  • Leverage internal training, peers and other sources to continue to grow capabilities
  • An active contributing member to the analytics academy to help foster and grow the data science community at Sun Life
  • Comfortable writing complex SQL queries to extract and integrate data from multiple database sources
  • Work as a team to help deliver multiple projects with courage in managing expectations of team leaders
  • Complete thorough data-quality checks on monthly dashboards and custom data pulls, ensuring sound data
  • Build-out project methodologies and measurement by collaborating with colleagues and data teams
9

Skills For Senior Analyst, Voice Insights Resume

  • Comfortable with scripting languages such as, CMD, BAT, Windows Powershell
  • Transform complex data structures into compelling and concise visualizations
  • Business acumen - Strategic understanding of the business process and ability to work with different levels within the organization
  • Comfortable with large amounts of data, and creating insights from data
  • Proactively manage client relationships, including account health, customer satisfaction, and usage of comScore products & services
  • Deliver customer trainings focused on answering relevant business questions
  • Thoroughly understand appropriate uses, limitations, and issues inherent in using acquired third-party information sources
  • Oversee the maintenance of all standard reporting and assist with custom data requests in a timely manner
10

Skills For Analyst, Global Business Insights Resume

  • Research and develop new Insights offerings to streamline current business processes and enhance client reporting
  • MSc preferably in a statistical, mathematical, or technical field (i.e., computer science)
  • Big Data Technologies: Hadoop, HDFS, Hive, HBase, Storm, Spark, Kafka, etc
  • Excellent communication skills (both verbal and written) with a particular emphasis on the ability to make complex information both understandable and compelling
  • Understands how to take broad direction and independently pull together the assignment
  • Be a positive, proactive team member
  • Motivated, resourceful self-starter, with a can-do attitude

List of Typical Responsibilities For an Analyst, Insights Resume

1

Responsibilities For Senior Analyst, Client Insights Resume

  • Highly proficient in SQL and 5+ years’ experience working with relational databases (Teradata, Oracle, MS SQL server)
  • Build a deep understanding of the digital and e-commerce space as it relates to the wireless, operator, technology, and retail industries
  • Have a growth mindset. Check out Dr. Carol Dweck’s book, “Mindset”, as this is a key trait we value in Medallians
  • High proficiency with a statistical software package (e.g., R, Stata, SPSS, SAS, Tableau)
  • Expertise in Teradata tools like SQL Assistant, BTEQ, Fastload, FastExport
  • Within Insights, we’ve built a portfolio team where each individual brings a complementary set of skills, experiences and backgrounds that make us stronger together
  • Sound knowledge of financial services industry, products, services, distribution channels
2

Responsibilities For Senior Analyst, Operational Insights Resume

  • Proactively identify and implement new processes to improve the efficiency and data quality of the team’s research projects
  • Collaborate with sales, data teams, and colleagues to help design custom research solutions to meet client needs
  • Quickly establish rapport with colleagues, sales, data/stats/survey teams, and clients – communicating effectively on project statuses, timelines, and potential issues
  • Start to serve as key go-to person internally and externally for assigned clients
  • Deliver results to clients in an informative, professional way
  • Identify areas for process improvement; proactively and creatively implement solution
3

Responsibilities For Analyst, Marketplace Insights Resume

  • Adaptable and energized by change
  • Mature professional demeanor
  • Market research knowledge

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