Media Relations Manager Resume Sample

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Ellsworth Torp
8843 McDermott Cliffs,  New York,  NY
+1 (555) 457 1783

Work Experience


Media Relations Manager
08/2017 - PRESENT
San Francisco, CA
  • Create, develop and long-term media relations strategies that support key business drivers for the North America region that ensures consistent storytelling and messaging around key brand initiatives and product launches
  • Oversee and manage media relations for the Chuck Taylor franchise and any brand initiatives (i.e. Music, CRT), as well as Converse Apparel
  • Work with Senior Director Media Relations to drive local media relations in Converse key and secondary markets (NY, SF, Boston, Seattle, Austin, Chicago, Miami & Nashville)
  • Help create and build relationship with US-based Hispanic media to expand Converse brand reach in North America
  • Deliver new levels of strategic media relations thinking in the creation of media moments and opportunities (i.e. press previews, product launches, media experiences, media portal)
  • Provide expert media relations counsel to North America regional leadership
  • Oversee and manage media relations for the Sport Lifestyle category and any DTC initiatives (i.e. store openings, special DTC SMU’s)
  • Advertising and Branding
  • Develop and build on strong relationships with reporters and media outlets (including print, digital, TV, radio)
Senior Media Relations Manager
12/2011 - 03/2017
Phoenix, AZ
  • Develop message frameworks and talking points for key initiatives, strategic priorities of the organization, and events
  • Draft press releases, editorials, media pitches, statements and talking points that publicize and support Audubon’s mission and goals
  • Collaborate with internal communications team to communicate external organizational priorities
  • Cultivate relationships with state-based communications staff in support of the development of greater collaboration
  • In collaboration with state-based staff, lead efforts to heighten Audubon’s media profile by developing and implementing strategies for outreach and relationship development to media contacts, growing our impact locally and nationally
  • Synthesize national statements, policy and program materials to develop story angles and pitches for media
  • Manage projects and campaigns on time and on budget
PR & Media Relations Manager
01/2005 - 07/2011
New York, NY
  • Collaborate with Audubon’s social media and web teams
  • Manage relationships with public relations agencies and other vendors, providing relevant tools and services across Audubon departments and ensuring successful completion of projects and campaigns
  • Craft personalized pitches for reporters, editors and producers
  • Land high-quality media coverage at national, regional and local levels across all types of media
  • Develop and deliver media trainings for Audubon spokespeople
  • Ensure Audubon’s strategic imperative of equity, diversity and inclusion is included in messaging
  • In public relations, journalism or other communications fields and 3 years' professional experience with issue campaign organizing, public relations, project management and/or advocacy required
  • Proficiency with Microsoft Office applications and obvious ability to easily learn how to use tools to manage online communications tools
  • Experience in identifying and effectively communicating with diverse audiences

Education


St. Lawrence University
2000 - 2005
Bachelor's Degree in Journalism

Professional Skills


  • A self-starter with a ‘can-do’ attitude and the drive and enthusiasm to get the job done; the potential to develop within the organisation and to pull stories from content generated in other parts of the business
  • Effective writing and oral communication skills; strong interpersonal skills
  • Excellent planning and prioritisation skills, including channel management and audience segmentation
  • Proven multi-lingual writing skills with experience writing across traditional and new media channels
  • Excellent communication and relationship building skills with a proven and established network in this area
  • Existing relationships with financial media and specifically those who are focused on Excellent project management skills
  • Excellent collaboration and influencing skills, working with both internal and external stakeholders

How to write Media Relations Manager Resume

Media Relations Manager role is responsible for media, communications, interpersonal, editing, english, platforms, social, corporate, marketing, planning.
To write great resume for media relations manager job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Media Relations Manager Resume

The section contact information is important in your media relations manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Media Relations Manager Resume

The section work experience is an essential part of your media relations manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous media relations manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular media relations manager position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Media Relations Manager resume experience can include:

  • Excellent presentational and writing skills to communicate effectively at all levels
  • Demonstrate excellent networking, collaboration and relationship building skills
  • Excellent writing, editing, communication and presentation skills. News writing knowledge and background
  • Excellent writing and editing skills to deliver clear and concise messages to a variety of audiences, via a range of channels and leadership styles
  • Strong copywriting and creative writing skills essential
  • Excellent writing and social communication skills

Education on a Media Relations Manager Resume

Make sure to make education a priority on your media relations manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your media relations manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Media Relations Manager Resume

When listing skills on your media relations manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical media relations manager skills:

  • PR agency management skills and experience of leading thought-leadership campaigns
  • Outstanding interpersonal skills and team ethic
  • Build and maintain strong relationships with journalists and develop a good understanding of the factors shaping their thinking
  • Deep experience in the cycling industry with a strong understanding of the bike market, key competitors, bike technology and emerging consumer trends
  • A broad range of media relations skills including writing statements, Q&As, briefing documents and press releases
  • Superior writing and editing skills that can communicate creatively and in an engaging manner

List of Typical Experience For a Media Relations Manager Resume

1

Experience For Senior Media Relations Manager Resume

  • Strong, proven project management skills and attention to detail
  • Strong personal presence and demonstrated interest in wildlife conservation and the mission of the National Audubon Society
  • Strong social media experience or passion
  • Ensure that key reputational issues impacting Barclays Wealth & Investments are effectively managed in the media
  • Aligning media relations focus and activities with business objectives and sales and growth priorities
  • Develop and build on strong media partnerships in the market, including growing our online media presence with bloggers and non-traditional media outlets
  • Prioritize stories to ensure the best leverage of timely articles versus feature reporting
  • Experience in corporate communications, media relations and Brand PR
  • Network of Swiss media would be a strong asset
2

Experience For PR & Media Relations Manager Resume

  • Strong track-record in media environment
  • Supervise the media team with the goal of ensuring the smooth and effective execution of all media-related activities and initiatives
  • Strong knowledge of the political, business, media, internal and external environments to ensure the best management of media relations and activities
  • Maintain/build strong relationships with key journalists to raise the profile of the business
  • Hands on media approach ; Proven ability to develop general pitches
  • Self-starter with demonstrated success in securing earned media in a variety of markets
  • Perform and remain calm in the midst of changing deadlines and priorities
3

Experience For International Media Relations Manager Resume

  • Provide direction and support to the media relations team and ensure that a consistent plan and system priorities are followed
  • Proven track record of earned media placements in national, trade and local outlets
  • Significant experience working with the press
  • Demonstrate creative problem solving
  • Delivery PR activity which supports Wealth & Investments’ business priorities and create the overarching external narrative for the business
4

Experience For Media Relations Manager, Product Resume

  • Lead effective and integrated communications campaigns, aligning internal and external channels and messages
  • Demonstrated ability to leverage social media to amplify results
  • Developing and implementing communications plans/strategies that promote Dana-Farber’s clinical and research expertise
  • Understanding and grasp of current events and national conversation around emerging socio-political issues like #MeToo, gun control, equal pay, etc
  • Becoming well-versed and conversant in the commercial aspects of the client’s business
  • Working knowledge of online media
5

Experience For Social Media Relations Manager Resume

  • Developing relationships with and provide advice to senior executives
  • Working as part of the wider Corporate Communications team to provide media relations and issues management support as needed
  • Managing photo shoots held throughout the year
  • Working on key internal communication campaigns throughout the year
  • Fielding media queries as required, sometimes outside of normal business hours
  • Responding quickly to in-bound press requests
  • Preparing targeted media distribution lists
6

Experience For Temporary Media Relations Manager Resume

  • Ensuring all media efforts comply with corporate policies, procedures, and process
  • Developing and managing the execution of strategic public relations programs in support of Amazon’s business in Germany
  • Understanding of other communication disciplines to ensure media relations ‘fit&#8217
  • Working with the Head of External Relations to build AECOM’s reputation with local and national government
  • Responding to daily media enquiries as well as proactively pitch story ideas
  • Identifying reputational risks and manage difficult issues
  • Working in a large complex organization with multiple stakeholders
  • Understanding of Barclays’ strategy, services and structure
7

Experience For Media Relations Manager Workplace Sector Resume

  • Driving media relations campaigns that matter to our clients
  • Finding creative ways to place client news and comment in the publications that reach their target audiences
  • Mentoring junior staff on media relations best practice to inspire and educate them
  • Sharing insight and intelligence with the wider team as part of a team of media specialists
  • Supporting new business pitches
  • Playing a critical and strategic client-facing role with a focus on results
  • Learning from a sophisticated team of senior media professionals
8

Experience For PR Communications / Media Relations Manager Resume

  • Working with Regional Media Leads and the Global Head of External Affairs, establish and maintain a network of key journalists and columnists
  • Working with Regional Media Leads and the Global Head of External Affairs, work to help implement key engagement platforms such as media workshops
  • Documents and archives print, digital and TV coverage using various archiving systems
  • Plans and implements all hospital media events, including news conferences, groundbreaking events and other major announcements
  • Sound understanding of financial services (banking and investments in particular)
  • A flexible approach to work, with a willingness to travel, as needed, and participate in programs occurring after typical business hours
  • Deliver media training to campus spokespeople and faculty experts
  • Plan and implement corporate social media strategy including corporate twitter account and corporate website
  • Integrate corporate messaging into Brand PR initiatives
9

Experience For UK Media Relations Manager Resume

  • Support the department’s ongoing and special projects as needed
  • Support Dallas and Tarrant County staff and volunteer communications by serving as the strategic media relations expert in the market
  • Coordinate interviews and media training for key Gensler spokespeople
  • Strong personal presence and demonstrated interest in wildlife conservation, environmental protection or climate-related advocacy and the mission of the National Audubon Society
  • Maximize use of social media, media databases, media monitoring and online networks to identify opportunities to advance the university's strategic goal of "enhanced visibility and profile."
  • Actively engage in media monitoring to identify issues, trends, and proactive opportunities for university thought leaders. Build responsive relationships with area media representatives and content area experts within the university
10

Experience For Dshs Media Relations Manager Resume

  • To support both the Director of Barclays IB EMEA External Communications within Barclays International (“BI”) and PB&OS Internal Comms Lead to develop and deliver the Barclays Private Bank & Overseas Services (“PB&OS”) media relations and internal communications strategy which aligns with business strategy and priorities
  • To communicate Barclays’ PB&OS messages and seek opportunities to deliver positive growth and returns stories which reinforce Barclays work for clients across regions and geographies
  • Serves as a main point of contact with the media and builds relationships with media contacts
  • Proactively pitches positive HPU stories to a wide range of media outlets
  • Completes daily requests for official university information and interviews
  • Seeks out stories on campus that promote the HPU brand
  • Writes, edits and publishes news releases and other written content
  • Updates, enhances and executes university crisis communication plan
  • Develops and implements an editorial calendar, press release schedule and media contact lists for local, regional and national markets

List of Typical Skills For a Media Relations Manager Resume

1

Skills For Senior Media Relations Manager Resume

  • Excellent writing and editing skills; strong grammatical knowledge
  • Demonstrate strong strategic thinking and leadership skills
  • Strategic thinker with excellent listening, presentation and communication skills
  • Proven experience working with media and influencers and a strong portfolio of story placements
  • Experience leading teams effectively
  • Excellent decision-making skills required with regard to media placement and utilization
2

Skills For PR & Media Relations Manager Resume

  • Excellent organisational and project / campaign management skills
  • Excellent writing skills with an ability to transform information into engaging copy
  • Excellent writing and communication skills in Thai and English
  • Bring forth strong media contacts and strong understanding of the evolving media landscape
  • Creating and executing media plans that use paid, earned, owned and social media strategies to effectively promote content, brand, and thought leadership
  • Exceptional writing, editing, proofreading, and verbal communication skills
  • Exceptional news release writing and editing skills
3

Skills For International Media Relations Manager Resume

  • Prior experience in media relations within asset management and/or working in PR consultancy with financial services clients
  • Proven experience executing proactive media strategies to achieve measurable outcomes
  • Strong persuasive influencing skill set; able to influence and engage with senior management within AECOM and externally with business partners
  • Accurate proofreading skills essential
  • Demonstrated experience editing complex material
  • Experience in a consumer product PR/media relations management role to include product marketing experience
  • Effective decision maker with who is able to be flexible and possess strong work ethic and attention to detail
  • Prior experience in media relations within asset management/ financial services, either in-house or agency
  • Effective collaborator and networker – able to build relationships internally at all levels and externally with a strong network of media contacts
4

Skills For Media Relations Manager, Product Resume

  • Work independently and network effectively with a wide range of people and stakeholders
  • Exceptional communication and writing skills; the ability to synthesize complex topics into digestible information
  • Effective media issues management in support of the company’s freedom to operate and reputation management
  • Developing and maintaining strong and productive relationships with key journalists
  • Understanding of earned and paid media strategy and experience creating media plans
  • Understanding of earned and paid media strategy and experience creating media plans/strategy
5

Skills For Social Media Relations Manager Resume

  • Planning and managing detailed quantitative and qualitative measurement, used to evaluate communication and demonstrate a return on investment
  • Comfortable working with multiple competing (and frequently changing) priorities
  • Experience understanding and interpreting data and research and translating it for mainstream audiences
  • Demonstrate a detailed understanding of how business’ strategic goals, performance and audiences, translates into clear and compelling communications
  • Experience leading the development of communications strategy and content on behalf of a client or company confronted with a reputation-threatening crisis
6

Skills For Temporary Media Relations Manager Resume

  • Experience serving in counsel to senior executives in a client or corporate communications setting
  • Experience mentoring and growing younger professionals
  • The ability to manage changing priorities and remain focused on key deliverables against demanding time deadlines
  • Solid understanding of the evolving media landscape
  • Experience leveraging and producing content for digital channels and social media (primarily Facebook and Twitter) as part of an integrated effort
  • Experience defining project goals, objectives and setting clear and meaningful plans
7

Skills For Media Relations Manager Workplace Sector Resume

  • Strong relationships with key media (particularly UK banking and personal finance press)
  • Relationship management experience at a leading level in a media environment
  • Experience of managing PR agencies
  • Experience as a senior media relations professional that can hit the ground running
  • Experience of managing other press officers in a collaborative way
  • Develop messaging; gather background information on issues, firm experience, reporters, etc.; and prepare consultants for contact with the media
  • Experience of using digital channels to complement traditional media
8

Skills For PR Communications / Media Relations Manager Resume

  • Multi-task, prioritize, and handle high-pressure situations and competing media issues
  • Has a big capacity to both think and 'do'. Flourishes in a 'hands on' role, adding value at different levels. Is strong on detail and highly organized
  • Possess an excellent understanding of the business
  • Demonstrate clear, broad, analytical thinking
  • A proven track record in media relations, including thorough knowledge of the needs of a business AECOM’s size and reach
  • Experience of using social media
  • Organize and manage several priorities simultaneously while working under pressure and deadlines
9

Skills For UK Media Relations Manager Resume

  • Experience using social media in a professional manner
  • Agency or in-house PR/communications experience working with enterprise technology media
  • Excellent development and delivery of proactive media activity
  • Lead effective campaigns
  • Comprehensive media experience in a large corporate body
  • Comprehensive media relations experience on a large scale
  • Strong relationships with key media
10

Skills For Dshs Media Relations Manager Resume

  • Extensive issues management experience
  • Experience of Property communications ideal
  • Prioritise and work under pressure to tight deadlines
  • Demonstrate successful execution of creative media campaigns
  • Able to demonstrate a diplomatic approach
  • Experience establishing and using third-party media relations tools
  • Experience successfully designing and delivering communication strategies for external audiences required

List of Typical Responsibilities For a Media Relations Manager Resume

1

Responsibilities For Senior Media Relations Manager Resume

  • Excellent written and communications skills, with a demonstrated ability to develop, pitch, and secure feature coverage in top-tier media
  • Excellent written and oral communications skills and ability transform information into engaging copy
  • Strong project management skills; self-directed; collaborative
  • Excellent drafting and copy writing skills
  • Full command of the English language, written and verbal - strong writing skills
  • Prior experience overseeing media relations
  • A first rate news sense and a proven track record of delivering effective reactive and proactive communication strategies
  • Additional language skills helpful but not required
  • Experience in a strategic communications position with experience in public relations, corporate and executive positioning, and brand messaging
2

Responsibilities For PR & Media Relations Manager Resume

  • Demonstrated experience in varying writing style to meet needs
  • Experience in the design, architecture, real estate, or building industries is of interest; agency or journalism experience is helpful
  • Demonstrated experience interfacing with colleagues at all levels of an organization
  • Solid media relations experience and understanding
  • Making sure budget is used in the most effective and efficient way
3

Responsibilities For International Media Relations Manager Resume

  • Experience distilling complex information (science, research, technology) into compelling messages
  • Proven track record of designing and executing media campaigns
  • A good understanding of, and ideally contacts in, EY’s wider pool of stakeholders i.e. think tanks, industry bodies, policy makers
  • Strong understanding of the business environment, current affairs and the media
  • Good knowledge of a consumer-facing or FMCG businesses
4

Responsibilities For Media Relations Manager, Product Resume

  • Hands-on experience leading on-/offline developer communities
  • Previous experience developing content for online content and emails
  • In media relations, marketing communications, or similar experience
  • Strong understanding of the regulatory landscape, legal and business risk implications of opportunities and decisions
  • Experience working in media relations required
  • Build strong relationships with key journalists to raise the profile of the business
5

Responsibilities For Social Media Relations Manager Resume

  • Have a good nose for a story ability to identify a story, work with business head to develop a Nomura angle and pitch it to media
  • Engage sponsors in effective and appropriate media activation activities and provide results for end of campaign reports
  • Provides professional, rapid, and effective management of media responses
  • Media/external communication experience
  • Ensure measurement systems are in place to monitor media in order to assess effectiveness of messages
6

Responsibilities For Temporary Media Relations Manager Resume

  • Experience in media relations and communications
  • 4 Develop strong working relationship with the media and internal subject matter experts
  • Creating compelling content, including media briefing packs
  • Creating and lead the implementation of a strategic media relations plan and messaging for the Asset Management business in the US
  • Facilitating introductions and relationship meetings with reporters, preparing senior leaders and portfolio managers for interviews
7

Responsibilities For Media Relations Manager Workplace Sector Resume

  • Working closely with AM business and Marketing in the US to promote AM research, opinion leaders and portfolio managers
  • Writing essential (writing test to be part of interview process)
  • Protecting and promoting the reputation of Aviva Investors through proactive and reactive engagement
  • Developing productive working relationships with journalists, PR agencies, suppliers
  • Producing integrated messaging and content that can be used multiple times internally and externally
  • Tracking and recording metrics for earned media in alignment with the strategic communications plan and in partnership with the CU Anschutz communications team
  • Raising the profile of the AM business and senior leaders in the US, Canada and Latin Americas
8

Responsibilities For PR Communications / Media Relations Manager Resume

  • Ensuring clear management of reputational risk to Aviva Investors and promotion of media awareness of Aviva Investors strategy
  • Ensuring that all internal risk, compliance and legal standards are met
  • Monitoring of the daily news agenda to identify opportunities to provide proactive commentary on issues/topics of relevance to the business
  • Preparing colleagues at various levels for media interviews, including broadcast, and other public venues
  • Vetting external speaking engagement opportunities
  • Preparing external talking points and key messages
9

Responsibilities For UK Media Relations Manager Resume

  • Capitalizing on trending topics, relevant thought leadership opportunities and inserting Canon spokespeople into stories in real-time
  • Handle day-to-day media relations by taking responsibility for the media line, briefing materials, messaging and timely response to media
  • A track-record of developing and developing and implementing external communications plans
  • Be a key contact for dealing with incoming media enquiries
  • Work closely with the Barclays UK business leaders to deliver agreed media relations plans, flexing them to meet changing business demands
  • Deliver media relations training for leading spokespeople
  • Support the Director of BUK Media Relations in developing and maintaining an issues alert and escalation system
10

Responsibilities For Dshs Media Relations Manager Resume

  • Track and manage issues, including content (holding statements)
  • A writing sample of something that shows your ability to write for media
  • Support the TAFE NSW Corporate Communications team by developing campaign reports and tracking of key performance measures
  • A track-record of developing and implementing external communications plans
  • Detailed knowledge and understanding of UK media relations practices, including ability to handle highly sensitive issues with journalists
  • Detailed knowledge and understanding of media relations practices, including ability to handle highly sensitive issues

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