Media Relations Resume Sample
Reanna Jacobson
797 Gaetano View,
Detroit,
MI
+1 (555) 968 1120
Work Experience
Director of Media Relations
02/2017
-
PRESENT
San Francisco, CA
- Assist with executing EY’s media relations strategy, including giving input to proactive media plans
- Work as an advisor to the EY’s sector leadership and team in developing practical and measurable PR plans
- Engage directly with key international media to improve EY’s profile
- Liaise with media relations managers across the firm’s network to support global media campaigns
- Serve as the lead spokesperson for CB and its sub lines of business, including the Commercial & Industrial Businesses, Commercial Real Estate Businesses and the product groups
- Develop relationships with national and local press, understand the reach and audience of relevant media channels, and determine how and where to best optimize CB messages
- Handle incoming press inquiries, and understand who to work with in CB and across the business to gather and synthesize information and develop speaking points
- Develop media plans for CB overall and for the heads of the lines of business. Execute plans in collaboration with business and functional partners
Media Relations Coordinator
03/2010
-
11/2016
Philadelphia, PA
- Work as an advisor to EY’s Tax leadership and team
- Develop and execute measurable PR plans and programs in support of Tax’s brand and business goals
- Assists in the management of the Department’s social media outlets
- Assists with the maintenance of the Department’s athletics website (www.pacifictigers.com)
- Establishes contacts with media representatives and writes and submits press releases when appropriate. Maintains updated files of YMCA’s media relations (both press and electronic)
- Work as an advisor to EY’s Talent and other senior leadership and team by bringing forward creative ideas and initiating PR programs to further EY’s reputation and business goals
- Work as an advisor to EY’s Innovation, Corporate Responsibility and other senior leadership and team by bringing forward creative ideas and initiating PR programs to further EY’s reputation and business goals
- Collaborates with University’s media relations on routine and specific communications
Media Relations Intern
06/2006
-
10/2009
Detroit, MI
- Manage media relations for mobile, digital, and social channels
- Work with other marketing and communications colleagues to promote CB’s thought leadership and ensure the Chase and J.P. Morgan brands are appropriately positioned
- Work as a strategic external communications advisor to the EY’s sector leadership and team in developing practical and measurable PR plans
- Work as an advisor to EY’s Tax leadership and team in developing practical and measurable PR plans
- Work closely with Garmin’s Business Segment Board to develop and execute PR strategies and programs that are aligned with the segment’s goals
- Communicate a deep understanding of Garmin’s Automotive product line and the competitive landscape
- Assist Garmin’s Social Media Manager in developing automotive-related content for the company’s social media channels
- Work as an advisor to EY’s Advisory leadership and team
- Develop and execute measurable PR plans and programs in support of Advisory’s brand and business goals
Education
Kent State University - Ashtabula Campus
2001 - 2006
Bachelor's Degree in Communications
Professional Skills
- Proven contemporary media relations skills and experience, including analytics and leveraging social media and other emerging technologies
- Excellent judgment and strong organizational and project management skills
- First class planning and organisational skills, with the ability to prioritise workload, deal with conflicting demands and meet tight deadlines
- Utilize project management, organization, planning and communication skills; maintain strong attention to detail and consistently strive for excellence
- Attention to detail and excellent grammar and writing skills
- Proactive and forward-thinking with strong organizational skills to manage news flow
- Excellent writing skills and an ability to write news stories and blogs quickly
How to write Media Relations Resume
Media Relations role is responsible for editing, organizational, media, communications, interpersonal, design, social, leadership, software, research.
To write great resume for media relations job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Media Relations Resume
The section contact information is important in your media relations resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Media Relations Resume
The section work experience is an essential part of your media relations resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous media relations responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular media relations position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Media Relations resume experience can include:
- Strong administrative and organizational skills with ability to cope with ambiguity, and experience managing multiple priorities
- Good interpersonal skills; can work effectively with teams and maintain composure under pressure
- Excellent interviewing, writing and oral communication skills with the ability to deal effectively with diverse populations
- Excellent writing skills with experience writing and editing news releases, event advisories, and other communications materials
- Strong managerial skills – ability to manage and prioritize multiple work streams and staff
- Solid research, writing and editing skills
Education on a Media Relations Resume
Make sure to make education a priority on your media relations resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your media relations experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Media Relations Resume
When listing skills on your media relations resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical media relations skills:
- Demonstrated project management skills – with experience leading complex projects
- Outstanding media relations skills, including the experience and confidence to speak with top-tier media on a daily basis on a wide, varying range of topics
- Proven media relations skills, including developing strategy, building and maintaining media relationships and pitching and landing stories
- Superior writing and speaking skills and experience
- Meticulous attention to detail with strong organisational and administrative skills
- Excellent communication skills (written and oral) in English are required
List of Typical Experience For a Media Relations Resume
1
Experience For Media Relations Coordinator Resume
- Strong skills in oral presentation are essential, along with the ability to coach others in these skills
- Demonstrated skills and experience with Photoshop and other design software
- Excellent writing, editing, proofreading and verbal communications skills; ability to convey complex subject matter in understandable and interesting style
- Excellent communication skills – written and verbal (communications plans, press materials, executive messaging/presentations)
- Strong skills in project management, including ability to plan and organize events
- Excellent interpersonal, analytical, problem-solving and project management skills
- Strong presentation skills and the ability to craft strategy for new business presentations
- Build and maintain excellent relationships with national business and technology media; counsel members of the team to effectively work with media
2
Experience For Director of Media Relations Resume
- Strong written and verbal communications skills with the ability to translate complex information into lay language
- Strong interpersonal skills and the ability to work independently and in a team with a range of individuals from diverse backgrounds and cultures
- Demonstrated experience in developing and implementing PR plans
- Experience and understanding in Real estate industry, or at least possess a strong interest
- High attention to detail with proven ability to prioritize, be assertive, multi-task, meet deadlines and handle changing needs of clients
- Have gained a good sense of VEON as a business, our priorities and the culture we are developing here. –
- Superior interpersonal skills including ability to negotiate and influence others both internally and externally
- Manage all key reputational issues impacting the business are effectively managed in the media
- Evidence of establishing strong client relationships as the day-to-day client contact
3
Experience For Media Relations Officer Resume
- Flexible attitude and be able to work effectively independently (with a clear briefing/guidelines) or as part of a team
- Appropriate time management skills and judgment regarding return on investment of resources and time
- Interact effectively with individuals of varying degrees of technical competency and at all levels from diverse cultures
- At least three years demonstrated experience in media relations, public affairs, communications, marketing or related fields
- Offer exceptional client service and counsel; interact effectively with senior management at client organizations
- Skills that are required for this job and are in line with the College's mission e.g
- Effectively oversee and train communications team
- Plan effectively to create a compelling PR calendar of activities for track features across all relevant media
4
Experience For Manager of Media Relations Resume
- Mastery of skills in journalism and public relations
- Superior written, spoken, and presentation skills (English)
- Bilingualism (French/English) written and verbal communication skills
- Bending and kneeling to install or service equipment and standing during events to operate multimedia equipment
- Maintaining the quality and effectiveness of all external communications activity for financial services in the UK
- Demonstrated success in writing press releases, creating and maintaining relationships with the media and generating quality news coverage
- Metrics compilation and analysis. Experienced with collecting, analyzing and interpreting qualitative and quantitative data
- Experience successfully working with C-level leaders and partnering with senior leadership across other groups and disciplines
- Experience in placing technology, corporate/marketing brand and executive leadership stories
5
Experience For Coordinator, Media Relations Resume
- Field incoming media requests, validate and forward for handling as appropriate
- Five years’ experience in media relations and public information management; writing and editing
- Proven track record in creating and driving Media Relations programs and teams
- Expertise in managing multiple competing priorities in a fast-paced, deadline-driven environment
- Proven ability to multi-task on a daily basis, managing ongoing projects as well as ad-hoc issues that demand immediate attention
- Has a proven track record of proactively developing and landing press engagement strategies
- Powerful communicator who has experience of working with the senior leadership (including Exco and Board) of an organisation
- Be a strong partner to and collaborate with PR colleagues sitting within the investment management and the investment services and markets communications teams
- At least one to two years relevant work experience in public affairs, media relations, marketing, journalism, and/or communications
6
Experience For Media Relations Intern Resume
- Experience with email marketing systems such as Pardot, Exact Target, or iContact preferable
- Experience working in-house for a financial or professional services company
- Demonstrated ability to understand complex issues and develop compelling narratives to successfully generate coverage in both mainstream and trade outlets
- Hands-on media relations experience in an agency setting
- Previous experience pitching stories about consumer brands and tech products and services
7
Experience For VP, Media Relations Resume
- Experience providing high levels of service to clients on day-to-day activities
- The ability to work as part of a team and manage competing priorities
- Applicable experience with at least 3 years working in the financial services industry
- Experienced in managing regional, domestic, and international publicity efforts
- A strong team player who is willing to work outside of the core hours
- Be focused on achieving the priorities and business objectives of each individual business unit
- Directly related work experience in a marketing or corporate communications within Investment Management for Financial Services Industry
- Experience arranging interviews between media, coaches and student-athletes
8
Experience For Media Relations Associate Resume
- Proven success placing clients or technology companies in business press, technology media and key trade publications
- Interest and experience in communicating about EU policy for journalists and other organisations
- Experience with national television guest booking and segment development
- Experience with strategic communications planning, media relations, and message development
- Proven track record of placing local and national stories with media
- Strong existing relationships with members of local and national news media
- Demonstrable media relations, communications, and digital and marketing experience required
9
Experience For Media Relations Director Resume
- Demonstrated writing abilities
- Experience in media relations with progressively increasing responsibilities and leadership
- Experience working with or for agencies
- Experience in working within a financial industry
- Experience in news- and recruitment- focused script writing
- Public relations experience focusing on media relations in consumer/lifestyle
- Relevant professional experience in media relations, corporate marketing, public relations or journalism
- Experience pitching media
10
Experience For Associate Director of Media Relations Resume
- Experience in working with the news media
- Experience in working with senior leaders and executive management
- Experience in contributing to social media
- Experience utilizing Microsoft Office Products (Word, Excel, PowerPoint and Outlook)
- Build and maintain strong working relationships with key media across a variety of platforms
- Extensive experience working with media in print, broadcast and other platforms
- Experience with visual storytelling through use of photo, video, animations, graphics and charts
- 48 months of experience working as a spokesperson
- Strong attention to detail; able to keep track of work flowing through the department
List of Typical Skills For a Media Relations Resume
1
Skills For Media Relations Coordinator Resume
- Experienced people manager with strong project and budget management skills and ability to meet schedules and objectives; versatile; results-oriented
- Excellent writing, research and editing skills, with proficient knowledge of Associated Press style
- Strong writing, editing, and verbal communication skills necessary
- Results and delivery oriented Strong interpersonal skills
- Strong interpersonal skills and highly collaborative
- Excellent written, oral, interpersonal, presentation, and project management skills
- Experience in media relations or demonstration of required skills in a comparable field
- A deadline-driven personality with highly effective organizational skills
- Strong public relations, writing, and editing skills
2
Skills For Director of Media Relations Resume
- Strong oral and written communication ability (in both English and Chinese), as well as interpersonal skills
- Attention to detail, project management skills and meeting tight deadlines are priorities
- Have strong leadership capabilities, with a proven track record of building strong relationships with senior executives and business unit heads
- Understanding of the current media environment and the ability to effectively drive coverage
- Experience in media planning, monitoring and report writing – experience of press release distribution and monitoring systems would be an advantage
- Core media relations skills (story pitching; relationship building; understanding of media role)
3
Skills For Media Relations Officer Resume
- Track record of working comfortably and communicating effectively with senior level executives as well as key members of the journalism community
- Demonstrated experience utilizing various writing styles
- Demonstrated experience working as part of a team
- Prior experience supporting C-suite executives
- Collaborate effectively with diverse stakeholders at various levels
- Prior media relations experience
- Strong media relationships and ability to establish and maintain new strong ties with journalists
- Photography and photo editing skills
- Videography and video editing skills
4
Skills For Manager of Media Relations Resume
- Demonstrated experience working closely with Senior Leadership and key stakeholders
- Extensive social media, graphic design, video editing and writing skills
- Exercise independent judgment and critical thinking skills to oversee daily news clips and analytics, which are sent to senior university leadership
- Prioritizing requests, engaging reporters and anticipating story angles
- Supporting team members in the execution of strategic communications programs designed to advance key corporate and business unit priorities
5
Skills For Coordinator, Media Relations Resume
- Skilled in discovering and identifying journalists, constructing target lists, and building lasting relationships with key media or other representatives
- Experience crafting and telling compelling stories and a history of garnering top-tier business press and technology media coverage
- Strong writing (UK English) and editing capabilities
- Experience developing and implementing integrated account strategies and programs that leverage paid, earned, shared and owned media is appreciated
- Experience in researching and adapting to new public relations practices
- Demonstrated success determining news-worthy stories and incorporating key message themes into media placements
- Five years' experience writing and editing
6
Skills For Media Relations Intern Resume
- Three years' experience managing and leading a team
- Experience working with senior executives and managing individuals’ media profiles
- Experience working with senior executives and managing individuals’ traditional and social media profiles
- Identify storytelling opportunities while having foresight of potential risks; pitch apporoved concepts that support key business priorities
- Executive speechwriting, presentation and handling support experience
7
Skills For VP, Media Relations Resume
- Executive speech writing, presentation and handling support experience
- A good working knowledge of the communications landscape
- Experience of working with agencies / in-house is desirable
- Suggest potential new channels and platforms to disseminate the Fund’s lessons learned and experiences, this include creating an online library
- Assist in all aspects of media relations, with a strong emphasis on social media and updating conference website
- Excellent levels of organization and enthusiasm for learning
- Build strong relationships with a highly matrixed group of stakeholders including internal and external contacts
8
Skills For Media Relations Associate Resume
- Build effective working relationships within organizations as well as with national media outlets
- Relevant professional experience in media relations, corporate marketing, public relations or journalism
- An interest in the financial services industry, preferably with experience in investment banking/capital markets
- Experience in video production using Adobe After Effects or Premier Pro
- Experience in web design using HTML and/or CSS
- Public relations or journalism experience, ideally in a print setting
9
Skills For Media Relations Director Resume
- Demonstrated understanding of public policy issues to appropriately craft correspondence and language to identified target audiences
- Highly proficient in AP style writing, experience with print & social media channels
- Experience in sales / business development, ideally in the media industry
- Strong ability to competently and most professionally deal with confidential and sensitive information
- Advanced use of Microsoft Office suite and other software programs; strong proficiency in Excel
- Demonstrate and maintain extensive understanding of all aspects of video production
10
Skills For Associate Director of Media Relations Resume
- Builds a comprehensive media strategy to reinforce strategic priorities and raise awareness of PNNL and its mission areas
- Manage media issues and crisis’ through effective news management, and develop and implement crisis management procedures
- Demonstrated competence in Microsoft Office suite Excel, Word, Access, and PowerPoint and other online documents, such as Google Docs
- Corporate Communications experience
- Previous experience as a spokesperson for a company
- Agriculture media experience
- Strong presence as a spokesperson
- Experience in Adobe Light Room
- Valid Non-Commercial Class California Driver's License
List of Typical Responsibilities For a Media Relations Resume
1
Responsibilities For Media Relations Coordinator Resume
- Work closely with MSNBC’s President and the management team to shape the long range goals of the business and design and execute a communications strategy to help achieve them
- Year to year, work with the UK management team to develop annual strategic programme plans that reflect the Annual Operating Plan (AOP)and leverage the power of PR to support TWDC’s business goals
- Proven experience as a media spokesperson
- Partner with the UK CMO to ensure that PR and Marketing work hand in hand to help realise potential savings for the business on strong earned media initiatives
- Demonstrate a working-knowledge of the client’s digital (social/influencer/paid) landscape
2
Responsibilities For Director of Media Relations Resume
- Demonstrated ability to incorporate marketing strategies and methodologies into communications
- Experience using new technologies (Web sites, social media, etc.)
- Maintain a good relationship with the media and working partners
- Working experience, preferably gained from public affairs, PR agency and media-related field
- Demonstrate expertise in managing projects to completion
- Experience in a high-profile role involving communications
- Solid knowledge of economics, particularly monetary policy, including the ability to write clear, concise communications on complex issues
- Uploading and publishing web content using a content management system
3
Responsibilities For Media Relations Officer Resume
- Integrating electronic communications, including new media, into the overall strategy for reaching external and internal stakeholders and publics
- Planning, presenting and executing PR strategies that advance our business objectives
- Developing and managing relationships with key business heads, marketing and social media to ensure that PR is an extension of our campaigns and themes
- Developing an in-depth understanding of American’s operations and business practices and the broader airline industry
- Drafting and editing news releases, announcements and blogs on a variety of technical, policy and/or scientific research-related topics
- Developing media lists and research reporters and publications using Cision
4
Responsibilities For Manager of Media Relations Resume
- Creating social media posts to be distributed on RTI’s corporate social media channels, including LinkedIn, Facebook, Twitter and Instagram
- Assisting with developing media pitches and outreach materials
- Managing the development, planning, and execution of media engagements to support the Corporation’s business objectives
- Helping coordinate media interviews, speaking opportunities and internal meetings in order to advance the company’s earned media program
- Helping enable collaboration between the Media Relations team and other communications discipline, including the Internal Communications and Social Media teams
- Aiding in media monitoring and research
- Bringing a client-focused attitude that results in work being performed to the highest quality standards
- Acting as an inspiring leader who supervises and develops staff members
- Assisting in the coordination and collection of submissions from the various business units for annual awards such as IFR, Euromoney, Risk etc
5
Responsibilities For Coordinator, Media Relations Resume
- Achieving a consistent flow of coverage in key trade publications and top tier mainstream media for our investment capabilities, insights and thought pieces
- Bring a client-focused, team player attitude that results in high-quality creative work to help meet clients’ business objectives
- Participate in team staffing activities, including reviewing resumes and interviewing candidates
- Assist with responses to incoming media relations inquiries, including drafting interview request documents and interview prep
- Successfully execute on external communications projects, including recommending and implementing strategies to reach targeted audiences
- Work with internal clients as a media consultant, helping them write op-eds, blog posts, etc. and providing media training, when appropriate
6
Responsibilities For Media Relations Intern Resume
- Conduct, as directed, media outreach via traditional means and social media, including distributing press materials through PR Newswire
- Manage the news desk and facilitate the information gathering and drafting of responses to be provided on the company’s behalf
- Manage consumer PR Agency of Record (AOR) on a day to day basis, enhancing Crackle’s presence in digital, advertising and traditional consumer press
- Create a working grid of all HBO eligible programming with full contact info for outreach to shows and Emmy and other award entry
- Assist the Media Relations Director in supervising the Media Relations staff in the Department of Global Marketing and Communications
- Serve as member of University Emergency Response Team, creating and executing internal and external communication, as well as emergency communications
- Proficiency working with content management systems for website updates, Adobe Photoshop, and a basic understanding of HTML
- Support the headquarters Marketing Team by passing along story ideas and content for social media pages
- Plan and execute media functions, including organizing media events, interviews and joint projects, to promote and protect the reputation of the company
7
Responsibilities For VP, Media Relations Resume
- Track media coverage of the university using media monitoring tools and alerts, along with review of news websites
- Assist to with the leadership of of the agency media team by developing jr. media talent and providing strategic inputs across the group and accounts
- Assist in fielding calls and emails from the media and arranging interviews with Council experts
- Staff media at events as needed, including occasional evening nights
- Understand the nitty gritty of media relations work by tracking and compiling media coverage for daily reports distributed to company and leadership
- Manage multiple ongoing media requests and respond quickly to incoming inquiries from reporters
- Maintains knowledge of emerging media trends and nontraditional media strategies and tactics, updating FRBC strategy accordingly
- Follows the daily news cycle and all PIIE research, identifying opportunities for promoting PIIE fellows and content in the media
8
Responsibilities For Media Relations Associate Resume
- Prepares annual report highlighting total press citations and assessing the media impact of Institute activities and initiatives
- Support significant growth opportunities and associated business plans with strategic communications to ensure TWDC is maximising revenue over the longer-term
- Provide strategic advice and guidance on all issues relating to media, press and communications to members of the UK Leadership team to influence strategic business direction
- Managing Nike’s communication agency partners
- Working closely with the Director of Media Relations, manage on a daily basis Northwestern’s media relations activities
- Managing our PR agency in the UK
- Driving communications support around campaigns
9
Responsibilities For Media Relations Director Resume
- Monitoring media and assemble daily clip reports
- Supporting the development of monthly media relations reports
- Keeping media relations owned webpages on redcross.org up to date with fresh content
- Ensuring media relations and stakeholder outreach supports business and functional communications strategies
- Maintaining positive relationships with journalists, third party advocates and external publics
- Managing activities of corporate-retained domestic PR agencies
- Identifying opportunities to enhance corporate reputation and manage risks that threaten the company’s image
- Liaising with senior stakeholders on a weekly basis to help up-weight the external perception of IG
- Understanding of think-tank work and the Washington policy environment
10
Responsibilities For Associate Director of Media Relations Resume
- Oversee media relations activity across the USA, driving consistency, best practice and alignment to the regional and global strategies
- Promote Mizuho Americas internally by sharing business results, important transactions, appointments, new hires, other news, etc
- Write/edit a variety of internal materials, including organizational announcements, employee-news related articles, presentations and other related items
- Identify and help secure speaking opportunities for BNY Mellon commentators in alignment with EMEA PR Strategy
- Work with the Director of Media Relations and senior University leadership on crisis management and emergency messaging
- Collaborate with the president, vice president for external relations, faculty, and other senior staff of the University in crafting messages
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