Marketing Product Specialist Resume Sample
Monserrate Mann
76034 Horace Drive,
New York,
NY
+1 (555) 493 3196
Work Experience
Marketing Product Specialist
12/2016
-
PRESENT
Chicago, IL
- Previous practices experience working under deadlines
- Develop new product information, product specifications, set-up and distribute to applicable marketing and sales staff company wide
- Analyze the status and recommend the course of action for various marketing activities required for a successful product launch
- Manage the creation and development of the physical packaging design by collaborating with other Garmin departments and analyzing budgetary, contractual, legal, customer and Garmin requirements
- Setup and maintain Garmin products and accessories in the web product catalog
- Develop dealer and distributor Marketing announcements, including new product, price reductions, MRP updates, rebates and end-of-life announcements
- Create and manage detailed packaging development schedules, including requirements for product photography, renders and screen shots
- Collaborate with Production Artists to manage packaging job priorities
- Advise on packaging development status during Engineering team meetings
Secondary Marketing Product Specialist
07/2014
-
10/2016
Los Angeles, CA
- Manage and facilitate packaging development design review meetings, including reviews for photography, renders and screen shots
- Analyze the development status for all packaging items to ensure readiness for pilot run and mass production
- Collaborate with the development team to develop and create an appropriate packaging solution
- Create and manage bill of materials; generate Engineering Change Orders
- Execute and implement Garmin procedures for packaging development and release
- Collaborate with business segment leaders, Garmin Europe/Taiwan/Salem and departments within Garmin including Marketing Communications, IT, Operations, Sales, Marketing, Engineering, etc in connection with managing packaging development activities
- Excellent time management skills and ability to generate and support pragmatic solutions that meet Garmin’s market launch requirements, while maintaining high quality standards
- Handle confidential company matters
- Demonstrates proficiency using Microsoft Word, Excel, PowerPoint, Adobe InDesign and Photoshop
Lipotec Marketing Product Specialist Trainee
06/2007
-
02/2014
Houston, TX
- Respects all team members driving the team’s collective business goals
- Supports financial advisors by fielding marketing product-related inquiries, completing requests and answering questions
- Ensures that product introductions support the specialization strategy and meet the launch requirements of the POL process
- Establishes clear measurement and management of product profitability, and proactive management of product mix
- Develops technical literature, advertising campaigns, definitions, specification, and performance standards. Develops and coordinates product promotion, technical presentations, and advertising through marketing staff and Marketing Communications
- Ensures customer and PolyOne sales personnel receive continuous technical support in the form of up-to-date product application technology, training, and problem solving. Develops contacts with major customers and suppliers
- Works with production to ensure product availability meets customer needs
- Attends various trade/organization functions to develop business contacts and gather market information
Education
University of Cincinnati
2001 - 2006
Bachelor's Degree in Life Sciences With
Professional Skills
- Strong planning, questioning, and presentation skills
- Marketing content development, editing and proofreading experience
- SEO and A/B testing: Have strong understanding of how to SEO-ize a page and theorize iterative improvements through A/B testing
- Sales tools: We don’t have many today, but experience developing videos, whitepapers, and other assets is a good thing
- Retail or showroom display and merchandising materials experience
- Experience with Microsoft Project, Microsoft Access
- Experience with Digital Asset Management software
How to write Marketing Product Specialist Resume
Marketing Product Specialist role is responsible for software, retail, finance, training, reporting, design, digital, insurance, travel, events.
To write great resume for marketing product specialist job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Marketing Product Specialist Resume
The section contact information is important in your marketing product specialist resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Marketing Product Specialist Resume
The section work experience is an essential part of your marketing product specialist resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous marketing product specialist responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing product specialist position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Marketing Product Specialist resume experience can include:
- Support the AGCO Action Selling process by incorporating AGCO action selling language and sales process in the development of training collateral
- Support the Tactical Marketing Team goals through training, VIP events, New Product Introductions and field activities
- Collaborate with Tactical Marketing and Field Product Specialists to design, develop and deliver training programs
- Lead AGCO’s Training Excellence process by personal example and leading other trainers
- Provide first level “Sales Engineering” support to the AGCO field organization and other key personnel regarding product related questions
- Achieve annual objectives within North American Sales & Marketing in terms of market share, order writing, retail and inventory control
Education on a Marketing Product Specialist Resume
Make sure to make education a priority on your marketing product specialist resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing product specialist experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Marketing Product Specialist Resume
When listing skills on your marketing product specialist resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical marketing product specialist skills:
- Proficient computer skills including Microsoft Office Suite (Word, Excel, PowerPoint, Publisher)
- Experience maintaining marketing materials “library” to ensure accurate and current versioning
- Experience coordinating services from external resources including agency partners
- Marketing communications experience
- Experience working in collaboration with internal resources to build positive partnerships with cross-functional business teams
- Experience with CRM software such as Salesforce
List of Typical Experience For a Marketing Product Specialist Resume
1
Experience For Secondary Marketing Product Specialist Resume
- Consistent tracking and analysis of region market performance
- Co-ownership with marketing manager of NPS for region
- All campaigns executed on time and on strategy
- PV1, achievement of A and A+ targets for NPIs
List of Typical Skills For a Marketing Product Specialist Resume
1
Skills For Secondary Marketing Product Specialist Resume
- Strong verbal and written communication skills and the ability to interact in a concise manner with internal and external stakeholders
- Demonstrate proficiency with Microsoft Office, PDF Expert and Photo Shop
- Strong interest, passion and aptitude with AGCO products
- Report project status, resource utilization and ability to recommend changes to improve the team’s overall effectiveness
- Learning and Applying Quickly
- Positioning: Developing messages for various audiences for both Compose and the products we support
2
Skills For Marketing & Product Specialist Resume
- Landing page development: Create hypotheses and test them on new landing pages which are at the top of our funnel
- Proficiency and comfort speaking to and facilitating to a live audience
- Develop and implement the strategic marketing direction for the product platforms
- Responsible for overall gross margin for assigned product lines. Assists the organization in accelerating growth market expansion
- Coordinate development and execution marketing communication materials to drive designer loyalty and consumer preference
- Organize product training materials in AGCO systems (e.g. Dealer Portal & SalesForce) to ensure ease of access and adoption
- Lead projects to develop new and innovative training aides that drive results
- Become a Subject Matter Expert for assigned products by demonstrating a high level of agronomic, economic and product knowledge
3
Skills For Lipotec Marketing Product Specialist Trainee Resume
- Knowledge of the print production process for printed literature, large format graphics, or point of purchase materials
- Takes customer and market trends, feedback, and opportunities to create technology focus
- Manually check daily rates by comparing outside investor prices via excel formulae against Optimal Blue prices. Analyze results by comparing previous day’s market movement to the current market for reasonableness
- Reports to Director of Sales and Marketing updating the results of specified marketing activities-support role
- Support the Product Manager with the development of products and services for the Europe and Africa regions, and IGO and NGO segments, to ensure they are regionally appropriate, compliant and competitive
4
Skills For Marketing Product Specialist Resume
- Participate in partner meetings (i.e. pricing, sales, etc) to collect product feedback and generate a business case where applicable
- Provide updates to the Product Manager for reporting to senior management
- Project management responsibility for new product development initiatives when a project manager is not allocated
- Partner with all internal teams impacted in the product development process to collectively design, develop and launch new product initiatives
- Partner with all internal teams impacted in the product development process to collectively design, develop product development processes and product governance
- Coordinate with Sales, Underwriting, Actuary, IT and Operations to create business cases for new product/product enhancement initiatives
5
Skills For Secondary Marketing Product Specialist Resume
- Communicate and work with peers in the product team to knowledge share
- Understand and leverage internal and partnership strengths and capabilities to support growth within the markets
- Evaluate product portfolio status on an annual basis and communicate to the product team
- Support global product team and Global Chief Growth Officer initiatives
- Responsible for new product growth targets aligned to the Europe and Africa regions
- Participate in global enterprise projects that impacts the global product suite
- Support product launches by assisting in commercialization planning, coordinating marketing material development, monitoring project management and tracking plan execution
6
Skills For Marketing & Product Specialist Resume
- Assist with the review and approval process for specification, design and execution of collateral, as well as supporting creative development by external agencies and materials production by Masco Cabinetry Marketing Services
- Assist in the development, review and execution of merchandising centers and showroom displays, in conjunction with Masco Cabinetry Design Services, to ensure alignment with brand positioning
- Support brand application to miscellaneous Sales and Channel ad hoc marketing requests for marketing collateral and other go-to-market materials
- Experience with project coordination and budget tracking for multiple, concurrent project assignments; including ability to identify critical milestones and proactively troubleshoot issues resulting in mitigation of timeline delays or budget overruns
- Provide updates to the IO Chief Marketing Officer for reporting to senior management
- Support IO marketing function and IO Chief Marketing Officer initiatives
7
Skills For Lipotec Marketing Product Specialist Trainee Resume
- Create, maintain and manage a library of training materials
- Development of of products and services for IGO and NGO segments, and Africa region (corporate), to ensure they align with our growth strategy and are regionally appropriate, compliant and competitive working in collaboration with Group product functions
- Responsible for new product growth targets aligned to the IGO and NGO segments, and Africa region (corporate)
- Use your subject matter expertise to collaborate with key corporate groups (e.g. parts, service, and engineering) to gain market share by increasing customer satisfaction, providing feedback, and sharing ideas
- Meet training collateral deadlines, within budget, as agreed with tactical marketing and the marketing product training team
- Dealer Salesperson adoption of training materials created
8
Skills For Marketing Product Specialist Resume
- Dealer Excellence compliance of training requirements - 80%
- Benchmark and “final” test results
- A Self Starter who takes initiative and is accountable to achieve time, budget and quality goals. Has the ability to follow directions; acts with integrity, has a strong work ethic, works well within the team
- Collaborate with others as well as being an independent thinker
- Create on-line training
- Manage training assets
- Attendance at events
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