Marketing Manager East Resume Sample

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Stephany Cummerata
896 Olson Summit,  Phoenix, AZ
+1 (555) 255 1913

Work Experience


Credit Cards Marketing Manager Middle East
04/2016 - PRESENT
New York, NY
  • Driven, High Energy, Can-Do attitude
  • Deep knowledge of Marketing and Sales disciplines and processes with a focus on Modern Marketing practices (Social Media, Digital/web, SEO/SEM, Marketing Automation, Content led Marketing, Inbound, Personas, Buyers journey, integration)
  • Knowledge of the use of social media for pipeline generation, engagement & awareness
  • Develop and execute the Middle Eastern NET-A-PORTER Marketing plan to deliver overall revenue and new customer targets in conjunction with the Head of EMEA Marketing and Global Head of Marketing
  • Champion the voice of the Middle Eastern customer – ensure all strategies and plans across teams integrate local customers and market insight
  • Work seamlessly with the Brand Marketing Team to execute global campaigns with a regional focus
  • In conjunction with the Marketing Media Manager develop and execute the media plan for the region
  • Create market leading partnerships through-out the region to drive new customer acquisition and revenue
  • Execute best in class events to drive both new customer acquisition and existing customer engagement
Middle East Marketing Manager
12/2011 - 03/2016
Dallas, TX
  • Develop market-specific cross-channel acquisition and retention campaigns with cross functional partners
  • Optimise local events, holidays and moments through partnership with cross functional teams such as Email Marketing, CRM, Channel Marketing, PR, Performance Marketing and Editorial to drive local engagement and brand awareness
  • Work hand in hand with the Personal Shopping and Client Relations team to drive EIP customer strategy and business across the region
  • Provide weekly market reporting and analysis with recommendations for optimisations to drive customer acquisition and revenue through local insights
  • Manage on a day to day basis the Middle Eastern marketing budgets and optimise through-out the year as appropriate
  • Mother tongue Arabic and fluent in both written and spoken English is essential
  • Solid marketing experience at Marketing Manager level ideally gained in a luxury and/or online retail environment
Marketing Manager East
03/2007 - 07/2011
San Francisco, CA
  • Extensive exposure to the Middle East market is essential
  • Proven experience of working with digital channels
  • Highly creative and idea-focused individual demonstrated through a proven track record of implementing successful and innovative marketing campaigns with an appreciation of the luxury market and environment
  • Strong partner, stakeholder, and project management experience
  • Aptitude with numbers, reporting tools, and strong commercial acumen
  • Proactive, self-confident, and highly motivated team player
  • Understanding and passion for retail, fashion, lifestyle, travel and art
  • Coordinate all micro-marketing activities around the Smart Branches, kiosks, booths, stands, partner’s locations with a view to achieve perceptual scale, optimize traffic and increase multi-product acquisition
  • Manage and develop his/her offer portfolio

Education


Strayer University - Baymeadows Campus
2002 - 2006
Bachelor's Degree in Marketing

Professional Skills


  • Monitor the competition and analyzes competitors offer positioning at entity level (strategy, marketing mix, …)
  • Ensure that all relevant resources are properly trained concerning the offer sold in the entity and have the right tools/methodologies
  • Take part in Sales, Inventory & Operation Planning (SIOP²) process
  • Annalise of the channel evolution and go to market competitive environment
  • Provide the elements required to support the offer and builds the relevant action plans
  • Contributes to define and implement all necessary action plans to boost the offers (especially applicative offers and prescription)
  • Organize the Sales and customers’ trainings

How to write Marketing Manager East Resume

Marketing Manager East role is responsible for events, retail, reporting, digital, travel, design, messaging, engineering, media, analysis.
To write great resume for marketing manager east job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Marketing Manager East Resume

The section contact information is important in your marketing manager east resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Marketing Manager East Resume

The section work experience is an essential part of your marketing manager east resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous marketing manager east responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing manager east position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions. Representative Marketing Manager East resume experience can include:

  • Complementary Marketing studies are desired
  • Guarantees profitability of the offer (price, mix, etc.)
  • Build the Mercer’s social media presence by fostering the Middle East LinkedIn page and creation of compelling social media content relevant for the market
  • Manage local PR agency and media agenda for Middle East market, utilizing global and locally sourced content for media and partnering with consultants to ensure maximum exposure and accuracy of messaging
  • In partnership with the Solutions Marketers, localize key messages and content for local market relevance in various forms including video, briefs, articles, POV
  • Work with global design teams for localization of intellectual capital for the market

Education on a Marketing Manager East Resume

Make sure to make education a priority on your marketing manager east resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing manager east experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Marketing Manager East Resume

When listing skills on your marketing manager east resume, remember always to be honest about your level of ability. Include the Skills section after experience. Present the most important skills in your resume, there's a list of typical marketing manager east skills:

  • Solid marketing experience at Marketing Manager level (5 years +) ideally gained in a luxury and/or online retail environment
  • Is responsible of the pricing positioning and consolidated margin (CCO) optimization for the whole offer sold in the entity
  • Experience in Offer Management, Communication and Events are valuated
  • Achieving Carbonated Soft Drinks (CSD) and Non Carbonated Soft Drinks (NCSD) Volumes and Market share targets
  • Manages or supports the launch of new offers over time, to encourage growth of market share and compatibility with needs, guaranteeing achievement of goals
  • Implement the Marketing Mix: Product, Place, Price and Communication adapted to the offer

List of Typical Skills For a Marketing Manager East Resume

1

Skills For Credit Cards Marketing Manager Middle East Resume

  • Help Businesses generate leads
  • Oversee development, communication and training of reports and tools for field access to market intelligence and information working with company’s Insights and Research teams
  • Manage business-to-business social media strategies to support and evaluate local market’s marketing efforts, service issues, content engagement and overall messaging; building the ‘voice of the customer’ in everything that we do
  • Brand/Pack Contribution Targets
  • Brand/Pack Volume Targets

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