Commercial Planning Manager Resume Sample

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Stan Zemlak
2993 Trinity Row,  Chicago,  IL
+1 (555) 541 1696

Work Experience


Commercial Planning Manager
05/2018 - PRESENT
San Francisco, CA
  • Applies powerful insights to create competitive advantage
  • Media/digital media planning and buying experience (not essential)
  • Marketing statistical background
  • Good knowledge of google stack (ga, ds3,dfa, etc)
  • Experience in marketing mix modeling and econometrics
  • Data visualisation tool experience (eg tableau)
  • Coordinate Commercial Planning process for Hansen’s and integrate Peace Tea into CCNA Commercial Routines
  • Liaise with Physical Licensees to ensure new release, TV and catalogue titles’ forecasts are always fully up-to-date and as accurate as possible
  • Coordinate Commercial Planning Process (logistics) for Hansen’s BU
Temporary Commercial Planning Manager
05/2014 - 03/2018
San Francisco, CA
  • Source input for PRF’s – follow up with AE’s on auth’s and activity to accurately forecast 90 day supply
  • Works with methodologies and tools for joint KO/Bottler assessments to identify gaps and develop action plans, facilitating those assessments in conjunction with area managers, as well as supporting the local implementations with Bottlers
  • Applies consumer-shopper-retailer data, trends and insight to map revenue opportunities from occasions, categories and purchase location and develop transformational OBPPC solutions
  • Support the recommendation of pricing strategies based on insights as well as drive system price alignment process across channels, customers, and regions
  • Track performance with standardized RGM metrics & reporting routines to assess effectiveness of on-going strategies relative to desired business results
  • Close work with Commercial Finance teams (System) to evaluate impact on System profitability, both at a SKU and portfolio level
  • Over 10 years of Foreign Bank working experiences and recent years covering Commercial or Retail Banking business performances
Commercial Planning & Activation On Trade Manager
12/2008 - 12/2013
Detroit, MI
  • Sound understanding of Banking SME businesses
  • Fluent English with Native Mandarin
  • Ethical and a team player
  • Own, drive, prepare and manage the budget and forecasts processes for local management covering both studios within the Joint Venture (Fox & Paramount)
  • Develop systems to improve reporting, transparency and ease of communication of forecasts
  • Creation of Head Office submissions, update of internal systems
  • Monthly accrual for reporting. Reconcile actual performance to accrual
  • Interpret, communicate variance analysis on performance versus committed targets and strategic initiatives on a monthly/ongoing basis and suggest appropriate course of action
  • Prepare risk and opportunities table and commentaries on a rolling basis

Education


Northwood University - Florida Campus
2003 - 2007
Bachelor's Degree in Finance

Professional Skills


  • Confident and assertive – strong influencing skills: Excellent ability to build cross-functional relationships as well as manage third party relationships
  • Excellent communication skills often to director level and above
  • Excellent interpersonal skills, good at relationship management
  • Strong experience in Customer Planning or similar field, preferably within the FMCG industry
  • Well-developed analytical and conceptual skills with sound judgment and decision-making ability
  • Advanced Microsoft Office skills, particularly on Excel
  • Experience successfully working in and leading functional and cross-functional teams, particularly with marketing and trade marketing functions

How to write Commercial Planning Manager Resume

Commercial Planning Manager role is responsible for design, reporting, procurement, integration, finance, retail, messaging, microsoft, excel, planning.
To write great resume for commercial planning manager job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Commercial Planning Manager Resume

The section contact information is important in your commercial planning manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Commercial Planning Manager Resume

The section work experience is an essential part of your commercial planning manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous commercial planning manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular commercial planning manager position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Commercial Planning Manager resume experience can include:

  • Excellent communication skills: Particularly in effectively presenting financial information to non-financial individuals
  • Strong analytical skills as well as sound knowledge of various analytical tools available through MS Office applications; and
  • Working experience in marketing, customer marketing, commercial or Innovation. Preferably in more than one function
  • Experience of budgeting, forecasting and strategic planning
  • Experience of sourcing and analyzing external market data
  • Strong customer/ user orientation (i.e. to focus on the needs of the users and end customers in determining core activities)

Education on a Commercial Planning Manager Resume

Make sure to make education a priority on your commercial planning manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your commercial planning manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Commercial Planning Manager Resume

When listing skills on your commercial planning manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical commercial planning manager skills:

  • Experience in analysis effectiveness of trade and marketing spend, as well as channel and brand P&L performance analysis
  • Business partnering mindset to work effectively with cross functions
  • Good time management: Ability to multi task and prioritise
  • Experience, preferably in the consumer goods/beverages industry
  • Creating and managing effective content and processes for product positioning and messaging for regional partners, sales force and channel partners
  • Creating and managing effective content and processes for product positioning and messaging for country partners, sales force and channel partners

List of Typical Experience For a Commercial Planning Manager Resume

1

Experience For Temporary Commercial Planning Manager Resume

  • Able to operate in an ambiguous and dynamically complex environment
  • To support excellent execution of strategic ideas
  • Hands on experience with Trade Investment Management Tools
  • Developing marketing process enhancements to ensure that the overall notebook marketing process can grow and scale with the business
  • Provide Process Training, Plan Coaching and Thought Leadership for marketing teams during their respective planning periods
  • Enable open communication lines between Nordics and respective JV Home Office
  • Effectively work as a leader in a cross functional team environment including business and product development, supply chain and procurement processes and execution dependencies
2

Experience For Digital Commercial Planning Manager Resume

  • Experience in the On-Premise
  • Working in partnership with downstream product management teams to ensure we have a strong story and strategy for Go-to-market and external launch messaging and positioning
  • Provide Strategic Direction to planning participants in the Commercial functions and work to gain Leadership Alignment concerning key strategic and resource allocation choices
  • Ensure Commercial Plan integration and handoffs across key MillerCoors Functions (Commercial, Finance, Strategy)
  • Detail oriented and thorough with the ability to think “big picture” and understand the key trends and levers that drive the business
  • Lead the CAP process for Discos, restaurants and popular ontrade.Outlet universe: 21.000 POS
3

Experience For Commercial Planning & Activation On Trade Manager Resume

  • Manage and execute the commercial calendar and orchestrate all activity at the POS to beat the competition, always through our local partner
  • Represents the ‘customer’ and ‘shopper’ in the Joined Up Business Planning process, is the expert in brand activation at the Moment of Choice and acts as advisor for brand communication at different shopper touch-points along the path to drive sell out
  • Create all the elements required for retail and on premise programs for respective brands/categories
  • Create incremental programs in all channels for their respective brands to help close gaps
  • Provide content for sell sheets, sales stories (value add, order window, POS) and launch kits
4

Experience For Commercial Planning & Activation Manager EPM Resume

  • Update execution calendar – ensure all program elements on the calendar are delivered on time
  • Collaborate with the Sales team in Diageo and Broker to build tools and programs that drive the reserve and innovation agenda
  • Lead all Innovation BTL strategy and programs to ensure for successful late to meet approved Gate 5 volumes
  • Manage all brand experiential On-premise activations, the associated budget and its execution/performance
  • Develop collaborative plans with the CP&A and the broker to grow Diageo’s visibility
  • Champion the compliance agenda in Canada
5

Experience For Commercial Planning & Activation Manager RTD & Beer Resume

  • Create all the elements required for retail and on-premise programs
  • And tools they need to make better decisions
  • To act as partner to the business, driving great performance by supporting development of high quality plans and outlooks, analyzing the business against those plans and working with Channel and Category in Commercials / Marketing functions to improve performance through options analysis
  • Exposure to senior management in a highly pressurized environment
  • Trave Investment Optimisation
  • Promotion evaluation and ROI

List of Typical Skills For a Commercial Planning Manager Resume

1

Skills For Temporary Commercial Planning Manager Resume

  • Experience of P&L management and financial reporting
  • Experience of successfully managing multiple projects simultaneously
  • Experience using E1, Atlas, Data Warehouse and Business Objects
  • High levels of personal and professional integrity and a strong work ethic. Willingness to be flexible regarding work commitments
  • Solid technical/functional knowledge in Finance and Accounting
  • Seven years’ experience in a financial capacity with at least four years in Financial Planning and Analysis
  • Experience in managing multilevel of local and regional head office stakeholders
2

Skills For Digital Commercial Planning Manager Resume

  • Experience reporting directly to a US head office
  • People management experience and a passion for knowledge sharing and people development
  • Experience using Hyperion
  • Experience of working with a culturally diverse, International client base
  • Experience of the DVD market / Retail
  • Experience of digital entertainment market
  • Experience in a US based FMCG/Media company
  • Proactive, strong work ethic and “can do” attitude
  • Enthusiastic and experienced people manager
3

Skills For Commercial Planning & Activation On Trade Manager Resume

  • Cross-cultural experience is considered an advantage
  • Experience in distributor management is an advantage
  • Relevant work experience in Finance, preferably FMCG exposure. 5-7 years in Finance manager position with people management exposure
  • Experience in budget / forecast process and variance analysis
  • Experience in business case and project analysis
  • Good written and spoken English & Thai Language
  • Exceptional ability to work under pressure, meet tight deadlines, and focus on priorities
  • Willing to challenge others; challenging and questioning in an un-confrontational manner
  • Developing marketing process enhancements to ensure that the overall displays marketing process can grow and scale with the business
4

Skills For Commercial Planning & Activation Manager EPM Resume

  • Ensuring they understand financial implications of the decisions they make and have the information
  • High proficiency in analysis, modelling, data management and reporting
  • Post-launch analysis: Perform P&L tracking and analysis to achieve target (5-8 month after launching)
  • Capable of working with a high sense of initiative and ownership, being self-sufficient and independent
  • Accountable for the brand building and programming agenda across respective categories
  • To responsible analyzing performance of, support planning and outlook projection for commercial team
  • To support key decision makers in Commercials, Consumer Marketing, and Trade Marketing,
5

Skills For Commercial Planning & Activation Manager RTD & Beer Resume

  • To support Marketing and Commercials on analyzing performance of Foods business
  • Design the agenda and participate in key marketing planning meetings throughout the process
  • Provide Project Management for the Marketing and Business Planning Process and Execution, with a focus on defined timelines and deliverables
  • Participate and/or lead marketing areas of the Commercial Planning System Evolution and Roadmap to future states (as defined)
  • Qualified Accountant (CIMA / ACA / ACCA) with up to date knowledge of current thinking
  • Highly analytical way of thinking and approach
  • Uses a disciplined problem solving approach
  • Able to think on his/her feet with a questioning mind
  • Analyze monthly performance by channel/customer including Customer P&L
6

Skills For Commercial Notebook Product Planning Manager Resume

  • Channel P&L outlook forecasts/projection and Annual Operating Plan/Strategic Business Plan update
  • Provide quality insights and call out risk and opportunities from a P&L perspective concerning commercial/market situations
  • Perform transfer pricing and maintain export price list
  • Prepare weekly Rolling Actuals vs. Monthly Forecast
  • Lead Integrated Business Planning
  • Continuous improvement of Customer Planning (Tool, Process and Approach)
  • Develop Commercial Planning capabilities for the team and organisation
  • Consultative working style
7

Skills For Marketing Planning Commercial Manager Resume

  • Strategic thinker: Able to proactively challenge the business with alternative strategies that maximise value
  • Deal with high volumes of data, interpret and present at senior level
  • Knowledge of database design and maintenance
  • Strong ability to analyze information from a variety of sources, recognize patterns, generate alternative solutions, identify consequences and implications, and recommend the best solution
  • Proactive with a "can do" attitude
  • Interest in movies and cinemas
  • Achievement focused and fully accountable for own work
8

Skills For Commercial Planning & Obppc Manager DE Resume

  • Confident and persuasive, able to explain and convince on an argument
  • Flexible, reliable and with a “can do” attitude
  • Pragmatic and able to manage a heavy and occasional volatile workload
  • Deliver high quality work on tight deadlines
  • Prepared to become involved with all areas of the business as required
9

Skills For Digital Commercial & Planning Manager Resume

  • Bright, energetic, confident, and a self-starter who thrives in a highly energized, driven environment and enjoys a hands-on role
  • Proactive with a positive attitude. Ability and willingness to co-ordinate information flow across the business
  • Able to assimilate quickly into a team and overall business environment
  • Knowledge of IT structure and functions within Barclays and the services and product set we offer
  • Perform monthly volume flash analysis to BU/Region
  • Lead monthly internal customer P&L review with commercial team and GM
  • Pre-launch analysis: Simulate P&L for new flavor launch for all PC products to MTM
  • Analyze P&L impact from weekly volume outlooks provided by commercial team
  • Proactively track performance versus target for volume, D&A and GTM cost by customer on a monthly basis
10

Skills For Commercial Banking Sales Planning Manager Resume

  • Provide P&L analysis and partner commercial team on alternate channels and new programs particularly on the Revenue Management agenda
  • Act as partner to the business, driving great performance by producing high quality plans and outlooks, analyzing the business against those plans, identifying risks / opportunities and working with MT Channel working team to improve performance
  • Capable of working within a virtual team and cross-functionally
  • Builds alignment. Commits to outstanding teamwork
  • Adhere to financial plans, processes and IS commitments
  • Undertake work outside of direct responsibility when required on behalf of the Network Technologies leadership team
  • Represent Network Technologies both internally and externally to the Barclays Group
  • Prove Commercial acumen and focus

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