Branding Manager Resume Sample

7 votes
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Gregory Walsh
7693 Hardy Ville,  Chicago, IL
+1 (555) 816 0867

Work Experience

Employer Branding Digital Manager
12/2015 - PRESENT
San Francisco, CA
  • Support the roll out of Global employer branding programs in Malaysia and work on regional projects as required
  • Develop innovative campaigns that build and enhance awareness of EY’s employer brand and support the local recruitment teams to execute on campaigns
  • Experience in managing events, sponsorships is desirable
  • Excellent command of written Chinese and English, able to edit professional writings
  • Self-motivated, able to work independently and handle multi-tasks
  • Be open-minded, proactive, well-organized, mature with strong dedication to results
  • Have excellent communication, presentation and interpersonal skills to build relationships internally & externally
  • Strong MS Word skills/ PowerPoint / Excel
Manager, Employer Branding
03/2011 - 09/2015
Detroit, MI
  • Refine, communicate, and harness evangelists and advocates to extend the reach of Medallia’s employer brand and value proposition
  • Support in developing a story pipeline that strengthens SAP’s public profile with regard to business strategy, innovation and thought leadership as well as leading market position in business software
  • Work closely with internal Brand, Marketing, Communication teams, IT/Tech teams and more broadly across Talent to ensure consistency and efficiency in our approach and to pro-actively drive initiatives and seek opportunities to raise awareness of our employer brand
  • Develop or re-purpose available content and bring to life our EVP to use in various channels
  • Manage end-to-end process of the creation, design and production of collateral, including photography or videos shoots to be used across various channels
  • Manage and own all corporate social media accounts for Malaysia including the curating and creating of compelling, relevant content that reinforces our EVP, brand values and purpose
  • Engage with and build strong relationships with key stakeholders, including: Talent leaders, Recruitment leaders, recruitment teams, BMC leader and teams, business representatives, Asia-Pacific employer brand leader and team, and Asia-Pacific employer brand network
  • Manage budget and vendors
  • Develop and implement employer brand strategies, programs and tools for effective and compelling employer branding, talent strategies and employee experiences
Branding Manager Role
06/2004 - 11/2010
Detroit, MI
  • Drive results, direction of team and initiatives through careful data analysis, research and a highly consultative team approach
  • Manage the Edwards Careers internal and external sites, and other digital tools to ensure content is current, relevant, and engaging
  • Evangelize and manage the Edwards employer brand proposition, brand voice and brand position with both internal and external partners to increase social reach and engagement across all channels
  • Partner with internal TA teams on recruitment marketing initiatives and materials, conferences and talent segment specific branding initiatives
  • Create employer value proposition toolkits/self-service materials and repository for domestic and global teams
  • Build effective relationships with internal and external partners and key stakeholders across all locations
  • Interface and network with external experts to understand the market and emerging tools, trends and opportunities


Bluffton University
2000 - 2004
Bachelor's Degree in Marketing

Professional Skills

  • Solid quantitative, analytical, and problem solving skills
  • Previous experience budgeting and managing costs
  • Experience in a digital + mobile marketing related role
  • Authentically tell the story of Edwards and the employee experience using a broad variety of branding channels
  • Demonstrated comfort with ambiguity and organizational change/growth; balanced perspectives
  • Working knowledge of the Malaysia market
  • Exposure to working with people in other countries (globally or across Asia-Pacific)

How to write Branding Manager Resume

Branding Manager role is responsible for travel, software, recruiting, design, research, digital, german, english, word, powerpoint.
To write great resume for branding manager job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Branding Manager Resume

The section contact information is important in your branding manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Branding Manager Resume

The section work experience is an essential part of your branding manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous branding manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular branding manager position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Branding Manager resume experience can include:

  • Define measurements for success, assessing and measuring the effectiveness of our branding channels, including social media, our careers sites and hiring campaigns, and report back to key partners on the results of branding initiatives
  • Very good facilitation and communication skills
  • Up-to-date knowledge of best practices and processes related to Employer Branding & Recruiting
  • Manage and partner with diverse teams across global locations
  • Understand, balance and articulate both tactical and strategic work
  • Up to 25% global travel

Education on a Branding Manager Resume

Make sure to make education a priority on your branding manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your branding manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Branding Manager Resume

When listing skills on your branding manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical branding manager skills:

  • Experience designing and implementing high impact in-store environment experiences to “delight” customers. Design elements include but not limited to overall color palettes, merchandising, signage, window displays and collateral
  • A creative working environment and short decision paths
  • Various training and development programs
  • Childcare during the summer holidays
  • Your chance to participate in the transformation of a company and to grow and learn from your tasks
  • Full responsibility for your area

List of Typical Skills For a Branding Manager Resume


Skills For Employer Branding Digital Manager Resume

  • Sports and health management
  • Accident insurance also for private life
  • Free German and English lessons

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