Web Content Specialist Resume Sample

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Efrain Hackett
8122 Alycia Springs,  Phoenix, AZ
+1 (555) 310 6715

Work Experience

Web Content Specialist
09/2016 - PRESENT
New York, NY
  • Analysis and troubleshooting of problems from in-house publishing software
  • Escalate unresolved issues and log associated tickets
  • Assist with training and best practices for global support model
  • Administration of workflow tools: customizing queues, setting up users and groups
  • Format and convert presentations as it relates to building out new technology platform
  • Adhere to format standards and ensure accuracy and quality control
  • GC homepage and public website (gcsu.edu)
  • Other university websites for departments and units
  • Develop graphic solutions and tactical strategies for programs that make our overall marketing strategy resonate with our various market segments
Web Content Specialist, Level PSE
02/2013 - 08/2016
Philadelphia, PA
  • Direct and oversee work of outside agencies to ensure effectiveness of messaging and develop creative that is on point with our desired objectives
  • Knowledge of layouts, graphic fundamentals, typography & limitations of the web. A strong working knowledge of experience design, brand development, interactive commerce and creative process
  • Manage multiple projects simultaneously, proactively reprioritizing when necessary as determined by competitive issues
  • Interface with sales and marketing clients to ascertain market needs, realities, and opportunities in order to craft an action plan
  • Apply corporate brand guidelines to create strong marketing materials and a consistent look and feel in the market
  • Present concepts and associated program cost estimates to internal clients and management, justifying creative decisions with sound marketing rationale
  • Deliver cost-effective communications vehicles that contribute positively to ROI
SEO & Web Content Specialist
01/2008 - 08/2012
Detroit, MI
  • Three to five years of email marketing experience using various or any email platform like Eloqua, Exact Target, Silver-Pop, and others (Exact Target email marketing experience is an advantage)
  • At least one to three years of digital marketing experience
  • Coordination with different regions to ensure project deliverables are met
  • Strong email marketing production experience
  • Certified or certified on other email platforms (i.e. Exact Target, Silver-Pop, etc.)
  • Strong knowledge of HTML, CSS, JavaScript, and XML, Adobe Photoshop, Fireworks, or Creative Suite
  • Aptitude for design/UX
  • Understanding of landing page and form optimization best practices which drive conversion metrics
  • Strong project planning and execution skills


University of North Carolina at Asheville
2003 - 2007
Bachelor's Degree in Marketing

Professional Skills

  • Demonstrated experience using basic writing, grammar and mathematical skills
  • Excellent English writing skills with demonstrated ability to successfully write for the desired media (marketing copy, blog posts, etc.)
  • Excellent computer skills; proficiency in Microsoft Office, and experience using design software such as InDesign
  • Error free writing and editing skills, including proofreading and demonstrated understanding of AP Style (samples required)
  • Strong interpersonal skills, outgoing personality, and desire to provide outstanding service
  • Experience with Photoshop retouching skills
  • Strong problem-solving skills and the willingness to assist other team members

How to write Web Content Specialist Resume

Web Content Specialist role is responsible for organizational, basic, editing, communications, photoshop, html, english, adobe, creative, microsoft.
To write great resume for web content specialist job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Web Content Specialist Resume

The section contact information is important in your web content specialist resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Web Content Specialist Resume

The section work experience is an essential part of your web content specialist resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous web content specialist responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular web content specialist position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Web Content Specialist resume experience can include:

  • Excellent proofreading, grammar, spelling skills and organizational skills
  • Excellent attention to detail as well as strong organizational and time management skills
  • English proficiency, attention to publications standards, and excellent grammatical and editorial skills are required
  • Strong interpersonal, communication, creative thinking and analytical skills
  • Strong analytical and problem solving skills, creative thinker, detail-oriented and highly motivated
  • Excellent interpersonal, verbal and written communications and customer service skills

Education on a Web Content Specialist Resume

Make sure to make education a priority on your web content specialist resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your web content specialist experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Web Content Specialist Resume

When listing skills on your web content specialist resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical web content specialist skills:

  • Highly organized with strong, proven project management skills
  • Computer skills and experience of Microsoft Office and Outlook is essential, working knowledge of Photoshop advantageous
  • Excellent organizational skills and the ability to manage multiple projects while meeting scheduled deadlines
  • Excellent written and verbal skills required. Intense attention to detail, accuracy and quality control
  • Strong communications skills, especially in written documentation
  • Possess strong organizational skills, work independently and manage projects with many moving parts and deadlines

List of Typical Experience For a Web Content Specialist Resume


Experience For Web Content Specialist, Level PSE Resume

  • Good collaboration and communication skills, proficient in English both verbal and written
  • Strong organization skills and ability to handle many tasks concurrently
  • Effective communication skills to support teamwork, as well as with outside vendors, store side teams, direct side teams
  • Demonstrated experience in using inbound marketing strategies to optimize customer leads and retention
  • Education and Other Skills

Experience For Senior Web Content Specialist Resume

  • Knowledge of time management and task management skills
  • Experience used as an equivalent of an education requirement is in addition to any experience required by the position
  • Work independently and interact effectively with technical and management staff at the hospitals and university
  • Proficient in Microsoft Office; especially advanced PowerPoint skills
  • Working knowledge of SEO best practices and a solid understanding of Web Accessibility
  • Experience in a corporate business environment, preferably in marketing department working with Marketing product managers and Communications teams
  • Writing/editing/content management experience
  • Continuously provides ideas for enhancements and problem solving efficiencies within site experience for Marketing Services projects
  • Two years’ experience in web design, editing and content management and working as part of a development team

Experience For Region B.web Content Specialist Resume

  • Strong understanding of web technologies, practices, and trends
  • Monitors effectiveness of the College’s internet-based marketing/communication tactics
  • Experience in electronic publishing/health care informatics or equivalent field
  • Experience in marketing, communications, journalism, or related field is desired, but not required
  • Experience designing content for web
  • Experience with Adobe Creative Suite, including InDesign, Illustrator, Photoshop and Acrobat

Experience For SEO & Web Content Specialist Resume

  • Strong understanding of interaction/UX design principles. Knowledge of accessibility standards and a familiarity with responsive design techniques
  • Demonstrated knowledge of HTML including tables, style sheets and forms, JavaScript and Adobe Flash and Photoshop
  • Prioritize and work on simultaneous multiple complex assignments with ongoing deadlines
  • Foresees future content needs, trends and priorities in order to create and maintain an original and up-to-date site
  • Experience with graphics and web development tools and technologies
  • Experience,
  • Collaborate with other team members for effective implementation
  • Experience with agile and/or combo waterfall /agile processes

Experience For Temporary Web Content Specialist Resume

  • Knowledge and experience with responsive web designs
  • Experience in a similar content management/digital production or technical role, ideally for a global website
  • Demonstrated ability to work independently and collaboratively in a team
  • Add content to our public website’s CMS: Adobe Experience Manager
  • Creates web pages that engage users and provide a positive user experience
  • Experience with Exact Target or similar email campaign systems
  • Related experience in computer technology and/or project management

Experience For Junior Web Content Specialist Resume

  • Experience with TeamSite (or similar content management system), InDesign (or similar graphic production software)
  • Photography and videography web article placement experience
  • Experience with Adobe Creative Suite, in particular Photoshop
  • Experience with digital channels (web, social and email) required
  • Experience with T4, Cascade or Unily
  • Previous experience with content management systems (CMS) such as Sharepoint, Wordpress, Sitecore, Kentico, Ektron, Drupal, Joomla

Experience For Web Content Specialist Intern Resume

  • Demonstrated ability to handle multiple and varied projects
  • Demonstrated ability to work in a content management system (WordPress, Sitefinity, Drupal or similar technology)
  • Demonstrated proficiency with WordPress or similar Content Management Systems
  • Professional experience with and ability to use, produce, acquire and edit multimedia data such as photos and videos
  • Use of web analytics and audit tools to identify ongoing opportunities to improve the website content and visitor experience
  • Experience with Excel, Word, Powerpoint, etc
  • Demonstrated management and leadership ability

Experience For Writer / Web Content Specialist Resume

  • Experience with video applications/players such as SDL Media Manager, Kaltura, and YouTube
  • Experience with analytics software such as Adobe Analytics, Google Analytics, Webtrends or Ensighten
  • Skilled in Adobe Photoshop to size, crop and optimize images for the web
  • Experience working with content and production websites
  • Experience with web content management application(s)
  • Experience with or knowledge of online platforms like Brightcove, Vimeo, BrightEdge, Siteimprove, etc
  • Conducting user acceptance testing or quality assurance testing

Experience For Polish Web Content Specialist Resume

  • Conducting user acceptance testing or quality assurance testing; and
  • Ensuring site performance and quality – including site load times, quality assurance, correct links and current content by regularly testing site
  • Managing a group inbox, triaging requests, and replying to customers
  • Laying out web pages with visual assets and section headings to make engaging pages (for both desktop and mobile viewing)
  • Providing direct support to survivors during disaster operations relaying important information via digital mediums
  • Updating web team wiki with tips on avoiding/resolving known issues identified by various tools
  • Outstanding copywriting ability
  • Formatting videos, encoding HTML 5 videos
  • Processing web-based authoring requests that come down from the different stakeholders in the group

Experience For Associate Web Content Specialist Resume

  • Providing continual recommendations for improved outreach through existing digital communication channels to disaster survivors
  • Assisting with the evaluation of a portfolio of existing digital engagement efforts and to ensure optimal use to serve those impacted by disasters
  • Testing and QA checks to make sure content, analytics, and pricing are spot on
  • Working knowledge of optimizing photos for web
  • Working knowledge of emerging trends and developments in content strategy
  • Working knowledge of HTML5, CSS3, JavaScript and jQuery and testing across multiple browsers, devices and platforms
  • Using Drupal or similar web content management systems to maintain web-based content; and

List of Typical Skills For a Web Content Specialist Resume


Skills For Web Content Specialist, Level PSE Resume

  • Excellent project management, collaborative and organizational skills
  • Strong customer relation skills for conflict situations
  • Ensuring the institution has a high-quality Web presence encompassing strong User Experience Design (UX) and User Interface Design (UI)
  • Create mobile and desktop pages to display content using HTML coding skills
  • Demonstrated skill writing and editing for search engine optimization (SEO)
  • Strong experience in creative, marketing, and/or editorial writing
  • Experience with inbound marketing experience, preferably in a B2B industry
  • Two years of relevant professional level experience to include professional writing experience
  • Two years’ experience in marketing/social media/communication experience

Skills For Senior Web Content Specialist Resume

  • Communicate technical concepts effectively and professionally
  • Build consensus and work effectively within a cross-departmental team
  • Photography and/or video editing skills
  • Work in a fast-paced environment and manage multiple, ongoing projects in an effective, efficient, organized manner with strong attention to detail
  • Basic / Intermediate HTML skills
  • Evaluate the effectiveness of the team’s proprietary tools, and suggest features to make the tools more effective

Skills For Region B.web Content Specialist Resume

  • Web content experience; CMS experience required
  • Professional experience gathering, writing, and editing content for the internet and other media
  • Experience developing and implementing content marketing strategies for diverse, international audience segments
  • Writing, editing and reporting experience required
  • Professional experience in writing, editing and curating copy for websites or other digital media

Skills For SEO & Web Content Specialist Resume

  • Experience with a content management or templating system such as SDL Tridion, Drupal, Sharepoint, WordPress, Salesforce Marketing Cloud or ExactTarget
  • Experience creating & modifying images (Photoshop, Illustrator)
  • Five years of Web writing and publishing experience
  • Experience using photo editing tools (IE: Photoshop, Pixelmator) to crop, place, and edit images for web consumption
  • Some or knowledge of experience mapping or documenting processes
  • Writing/editing/content management experience
  • Have an understanding of website best practices, emerging digital trends, and user experience
  • Responsible for measuring and tracking the effectiveness of produced content

Skills For Temporary Web Content Specialist Resume

  • Have an understanding of website best practices, emerging digital trends, user experience, and SEO
  • Demonstrated knowledge of marketing, branding, and content
  • Demonstrates knowledge in marketing, branding and customer service principles
  • Demonstrated knowledge in marketing, branding and customer service principles
  • Experience editing and creating webpages via a content management system
  • Writing/editing/content management experience
  • Six years’ experience creating/writing content for web or other digital media
  • Experience working with a ticketing system: ZenDesk, Asana, Trello, Footprints, Freshdesk, Jira, etc
  • Experience teaching/training web authors/creators on how to use website content management tools

Skills For Junior Web Content Specialist Resume

  • Writing/editing/content management experience
  • Experience producing concise, well-reported online feature stories and event coverage for multiple audiences in support of university marketing objectives
  • Experience developing sources and pitching story ideas
  • Knowledge and understanding of best search engine optimization practices, and experience creating optimized web content
  • Sit with User Experience, Product Management, Sales, and Marketing to brainstorm things to test
  • Build out page using components and templates inside of Adobe Experience Manager
  • Experience in web design, editing, and content management

Skills For Web Content Specialist Intern Resume

  • Demonstrated knowledge of HTML, including tables, style sheets and forms, JavaScript and Adobe Flash and Photoshop
  • Unique opportunity to gain experience with international exposure and using language on daily basis
  • Passionate about creating a world-class customer experience
  • Experience in Web Marketing, Interactive Content Management or equivalent
  • Extensive experience working with Web Content Management Systems
  • Proven knowledge of web development programs on PC windows computing platform such as Adobe Dreamweaver, Adobe Photoshop, Adobe Animate, Adobe Illustrator
  • Experience coding responsive websites is helpful
  • Experience in web writing and content entry and management
  • Ensures that the on-site experience is cohesive with marketing communications (i.e. calls to action align with customer navigational flow)

Skills For Writer / Web Content Specialist Resume

  • Solid understanding of products and services in IT and consumer electronics
  • Two years of experience writing of web-specific techniques
  • Experience of working with web content management systems
  • Experience of creating web pages for readability and engagement
  • Experience of working with web analytics software
  • Thorough testing relevant browsers and mobile experience

Skills For Polish Web Content Specialist Resume

  • Experience capturing general feature, design, and user requirements for use by developers, designers, content developers
  • An understanding of how to format stories for different platforms in order to give the viewer the best experience and maximize our digital assets
  • Experience with Adobe products, such as Photoshop (image editing)
  • Experience working at the University of Utah with faculty, staff, students, and diverse communities
  • Skilled in website and campaign performance evaluation using Google Analytics
  • Good Knowledge of HTML5, CSS3, Javascript & JQuery for rapid prototyping
  • Experience with paid search/Search Engine Marketing(SEM)

Skills For Associate Web Content Specialist Resume

  • Experience with Social media marketing, placement and distribution of stories and web content
  • Experience extending the organization’s brand and key messages through targeted content development
  • Experience in marketing communications
  • Strong knowledge of B2B marketing mix and media channels
  • Experience working in digital strategy and web content management
  • Some experience with Google Analytics or other web reporting tools

List of Typical Responsibilities For a Web Content Specialist Resume


Responsibilities For Web Content Specialist, Level PSE Resume

  • Experience in customer review program management or equivalent experience
  • Take on new tasks and learn new skills as required
  • Evaluate and prioritize improvement of product data in order to enhance our customers’ online search experience
  • Demonstrated experience in web content development; tracking and analytics; web site architecture and design
  • Three years of professional experience in journalism, public relations, marketing or a related field

Responsibilities For Senior Web Content Specialist Resume

  • Demonstrated ability to synthesize complex issues into simple yet meaningful writing
  • Manage all areas of website navigation, product selection, and checkout experience
  • Solid knowledge of user generated content management process and system
  • Experience writing copy for a regulated industry
  • Experience with SEO keyword research tools like MOZ and Google Keyword Planner
  • Experience with popular social media platforms
  • Experience with Google Analytics or other analytics platform

Responsibilities For Region B.web Content Specialist Resume

  • Related experience in business operations
  • Work with Category Manager to prioritize item set-ups and complete item set-up process and data maintenance as needed
  • Help update product data as needed to ensure optimal web experience
  • Have a solid sense of what works on social media
  • Developing web-based content and functionality, including: HTML, image manipulation, plain language, 508 standards, etc.
  • Working knowledge of web development concepts and practices
  • Understanding of SEO principles and content optimization
  • Using Drupal or similar web content management systems to maintain web-based content

Responsibilities For SEO & Web Content Specialist Resume

  • Troubleshooting reported problems or bugs
  • Identifying appropriate vendors for special projects, ie
  • Collaborating with the Social Media Specialist on brand awareness on website
  • Working knowledge of HTML, CSS and e-mail newsletter best practices
  • Serve as a consulting editor to campus website managers, providing Web content training, editing and advice
  • Maintain all content updates, including marketing content, events, designer bios, product information, pricing, product sort order, and product photography

Responsibilities For Temporary Web Content Specialist Resume

  • Collaborate with Design, Merchandising, Marketing, IT, and Buying departments to create daily content
  • Respond to daily requests from the University's staff for creating, updating, or maintaining web content
  • Manage online SKU portfolio, ensuring accuracy of information, coordinating with Product Development team for support
  • Collaborate with Marketing and Merchandising teams to develop and drive conversion optimization plans for high growth
  • Ensure digital marketing campaigns are configured properly across the platforms to ensure analytics and reporting are available
  • Provide support to departments and content owners, including quality assurance, and troubleshooting
  • Assist in web content/presentation execution and management by identifying and loading product images and videos

Responsibilities For Junior Web Content Specialist Resume

  • Maintain/update content on existing web pages across a variety of platforms and technologies, including Classic ASP, DotNetNuke CMS, and MVC
  • Follow best practice for creating and maintaining localized content
  • Support the Global eMarketing Manager to action corporate requests relating to the website
  • Works on multiple concurrent projects, ensuring that deliverables are achieved on time while maintaining the highest standards of quality
  • Initiates requests from content engineering to create featured collections of products based on content analysis and mapping
  • Work closely with management to brainstorm ideas regarding advertising copy

Responsibilities For Web Content Specialist Intern Resume

  • Cross-training in social media content and social listening
  • Manage day-to-day operations with Digital Marketing teams ensuring proper execution and measurement of campaigns
  • Web content updating of dormakaba websites using the Coremedia Content Management System (CMS)
  • Proficient using core markup languages and applications to create web pages, Cascading Style Sheets, and Javascript
  • Responsible for ensuring that content is accurate, current, engaging, has a consistent appearance, is of the highest quality, and on-brand
  • Craft messaging for subject matter experts to be used for communicating to customers and influencer audiences
  • Assist in major content migration effort through cutting and pasting all content from Word documents, spreadsheets, and other sources

Responsibilities For Writer / Web Content Specialist Resume

  • Perform quality assurance testing for agency websites using BrowserStack
  • Collaborate with marketing and other business partners in developing website content
  • Daily production of all HTML assets including emails, homepages, landing pages, banners and any other digital assets
  • Contribute to the creating of new or existing templates for the web designer based on ticket requests
  • Clearly communicate and work with various departments to fulfill needs for marketing initiatives and/or customers’ needs
  • Organize and implement digital assets in preparation for scheduled marketing launches
  • Execute seasonal trends, product assortment and category build-out, key item positioning, and promotional plans
  • Drive to solve problems quickly and mitigate customer facing implications
  • Work collaboratively across teams and global marketing

Responsibilities For Polish Web Content Specialist Resume

  • Collaborate with marketing team to implement integrated campaigns across social media, email, and other channels
  • Prepare textual content for websites (including feature articles, newsletters, database content, links, FAQs, etc.)
  • Conduct or commission ongoing audience research
  • Execute item restrictions by working with Compliance, Logistics, Store Operations, and Direct Operations to manage correct restrictions on items
  • Collaborate with developers, business analysts, and internal customers on the design and/or front-end development of new internal-facing applications
  • Create and maintain surveys and quizzes using third-party service (Survey Gizmo)
  • Work with other members of the eMarketing team to create and link forms for data capture

Responsibilities For Associate Web Content Specialist Resume

  • Manage digital assets in various libraries including Digital Asset Management tool (DAM), iConnect and Brightcove video repository
  • Extract analytics using the Site Catalyst tools
  • Undertake additional tasks as required associated with the promotion, maintenance and reporting of the Microbiology product portfolio on Thermofisher.com
  • Proficient at learning new software and systems
  • Department expert on content management software and document asset management tool (proprietary), serving as liaison with IT partners
  • Possess a thorough knowledge of the mechanics of writing

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