Strategic Planning Director Resume Sample

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Ana Bergstrom
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Work Experience


Strategic Planning Director
04/2016 - PRESENT
Dallas, TX
  • Proven ability to shape and drive global strategic agendas, inclusive of strategic visioning, expert data synthesis, and high-profile communications
  • Proven ability to drive global alignment and transformation, inclusive of partnering and influencing across functions and senior leadership
  • Support the development of strategies across the company, actively partnering with brand, region / channel, or functional leadership as well as Financial Planning & Analysis team
  • Act as an internal consultant to challenge and influence throughout development of business cases and strategic plans. Engage with leadership across the business to support strategic analysis, frame business objectives and define performance metrics
  • Actively support the ongoing development of strategic planning capabilities across the company through delivery of subject matter expertise, best practices and tools
  • Develop scorecard and comprehensive business performance management program to measure performance against strategic objectives for Columbia Sportswear Company. Partner with leadership to define performance indicators, establish measurement criteria, and create reporting tools
  • Establish and facilitate regular meetings to monitor progress against strategic objectives with Executive Leadership team
VP, Strategic Planning Director
08/2009 - 01/2016
Phoenix, AZ
  • Responsible for development and maintenance of mission area and Enterprise level architectures and roadmaps
  • Responsible for development and maintenance of APD level product and technology roadmaps
  • Ensure end-user mission roadmap owners take an Enterprise view and coordinate across LOBs
  • Support new initiatives by providing SI skills to develop System of System architectures for large new initiatives such as the KSA campaign
  • Develop and maintain enterprise architectures for select mission areas as assigned by enterprise APD VP
  • Lead APD discussions of Enterprise architectures
  • Drive LM Space strategy into architectures that deliver capabilities as intended by strategy
  • Provide leadership to resolve architectural issues within LM Space
R&D Senior Strategic Planning Director
04/2004 - 05/2009
Phoenix, AZ
  • Provide architecture interface support to other Business Areas within LM
  • Lead architecture discussions with COEs and ATC with regard to strategy working with the Enterprise APD VP
  • Develop strategic communication plans in conjunction with Director, Strategic Planning-SVP/EVP and Chief Strategy Officer
  • Develop key target for products
  • Lead primary and secondary research prowess
  • Mentor team of planners in conducting comprehensive literature and internet searches
  • Serve as key consultant for clients on market research design, methodology and results (qual and quant)
  • Lead strategy of brand positioning and creative brief development

Education


Friends University
1999 - 2004
Bachelor's Degree in Marketing

Professional Skills


  • Experience formulating product tradeoffs, ability to bridge technical and product requirements, and clearly communication skills
  • Strong analytical skills with a curious mind who challenges the unexpected
  • Proven experience designing and leading strategic planning
  • Problem structuring and strategic problem solving skills, paired with the ability to tell complex strategic stories in a clear and visual manner
  • General understanding of marketing, media and communications concepts, models, skills, practices, tools, frameworks, etc
  • Solid experience in strategic planning - the role could suit either an experienced Senior Planner, or a current Strategic Planning Director
  • Positive relationship building, social skills able to lead a multicultural virtual team environment is required

How to write Strategic Planning Director Resume

Strategic Planning Director role is responsible for research, presentation, conducting, customer, communications, architecture, retail, finance, credit, integration.
To write great resume for strategic planning director job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Strategic Planning Director Resume

The section contact information is important in your strategic planning director resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Strategic Planning Director Resume

The section work experience is an essential part of your strategic planning director resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous strategic planning director responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular strategic planning director position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Strategic Planning Director resume experience can include:

  • Strong customer insight mining skills; designing, conducting and analyzing research
  • Primary research skills (experience in designing interview formats and questionnaires, conducting interviews, facilitating focus groups)
  • Strong multi-tasking, time management and organizational skills
  • Customer insight mining skills; designing, conducting and analyzing research
  • Demonstrate strong understanding of pharmaceutical brand marketing and promotional strategy
  • Experience in the HEOR space, leading real world evidence generation and pharmacoeconomic analyses

Education on a Strategic Planning Director Resume

Make sure to make education a priority on your strategic planning director resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your strategic planning director experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Strategic Planning Director Resume

When listing skills on your strategic planning director resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical strategic planning director skills:

  • Excellent communication, story-telling and presentation skills, both in English and Chinese
  • Strategic Planning with 8-10 years experience and incredible proven impact working in technology, advertising, digital, or related fields
  • Be prepared to show examples of your best strategic and creative work and presentation skills
  • Related experience with analytics product management or equivalent; experience with computer science or information systems
  • Deep technical skills to develop architectures at detailed level that implement Strategies
  • Strategic as well as competent analytical skills

List of Typical Experience For a Strategic Planning Director Resume

1

Experience For VP, Strategic Planning Director Resume

  • New business pitch attendance; demonstrates strong oral communication and presentation skills
  • Critical thinker, driven by data, strong analysis skills
  • Strategic Planning leader with 8-10 years experience and incredible proven impact working in technology, advertising, digital media, or related fields
  • Utilize core strategy skills and framework to conduct assessments for CAI and business groups
  • Begin to informally and formally manage and mentor junior staff – and develop managerial skills
2

Experience For Strategic Planning Director Nike Direct Resume

  • Pharmaceutical industry experience: marketing, advertising, market research, consulting
  • Pharma industry experience: marketing, advertising, market research, consulting
  • Experience in a combination of strategy, operations, consulting, investment banking, venture capital, product management or an equivalent field
  • Dive into any area of the business or product, understand the business needs, and make decisions based on changing priorities
  • Proven background in managing well-designed and polished deliverables
  • Management experience for a team of 3-5
  • A strong understanding of the changing role of media in brand development
  • Provide thought leadership in key areas of the business of NIKE Direct, and catalyze action against these priorities
  • · Partner with life science clients to shape evidence generation and communication strategies
3

Experience For R&D Senior Strategic Planning Director Resume

  • Apply past experiences to brand challenges
  • Drives clear communication about high priority deliverables
  • Proven ability to collaborate and build relationships at all levels of the Organization
  • Influencing others through a matrix organization
  • Being responsible ultimately for delivering business value to our clients through media strategy
  • Inspiring and self-driven, yet an inherent team player
  • Questions everything, reshapes assignments and always looks to work on the next big thing
4

Experience For Senior Associate Dean & Strategic Planning Director Resume

  • Directs monthly/quarterly reporting process and annual operating plan development
  • Comprehensive understanding of PC competitive environment & assigned categories (PC’s etc.)
  • Generate compelling vision of future expanded role for LM Space and develop specific architectures to implement that vision
  • Writes and delivers inspiring creative briefs, category POV’s and stays on top of latest technology innovations
  • Track, monitor and publish monthly reporting to show campaign performance
5

Experience For Global Young Athlete Strategic Planning Director Resume

  • Keep everyone on task regarding timelines and deliverables
  • Writes and delivers inspiring creative briefs, category POV’s and stays on top of latest innovations in the category
  • Deep understanding of the media landscape – both offline and online
  • Crisp thinker and communicator – verbally, visually and in writing
  • Coaches business planning participants on requirements, analysis, and deadlines
6

Experience For Strategic Planning Director, Emerging Markets Resume

  • Maintain senior level client relationships
  • Lead new business initiatives
  • Leadership and communication: Lead and coach a small team. Drive stakeholder alignment across GC cross-functional leadership
  • Manage matrix structure, ability to work with business partners, business engagement
  • Apply broad knowledge of company’s product/service capabilities and competitive environment to identify new growth areas, new technology and emerging product/service opportunities
7

Experience For SVP, Strategic Planning Director Resume

  • Team Leadership: Proven ability to lead and work with diverse, world-class talent that is empowered to bring the best of themselves to work every day
  • Develop clear, inspiring briefs that stimulate creative development and permit strong partnership with creative (content) team, bringing strategic focus to the work
  • Through focus and definition, ensure higher quality, more consistent creative work that is both entertaining and memorable (performs well as content), and relevant to the consumer (performs well as advertising)
  • Liaise with agency partners to ensure the work BuzzFeed creates is meaningfully connected to our clients’ broader plans so that everything works together in synergy
  • Work closely with our clients to create more strategic partnerships over time that unlock BuzzFeed’s value
8

Experience For Strategic Planning Director Latin Resume

  • Distill BuzzFeed’s vast audience knowledge into clear actionable consumer insights for our clients’ brands
  • Evaluate executions to determine whether they delivered against creative strategy
  • Director-level Strategic Planning leader with 8-10 years experience and incredible proven impact working in technology, advertising, digital media, or related fields
  • Empathetic team connector who can work with many different personality types and build consensus across teams. Ability to deliver effective feedback and earn respect of the creative team
  • Agile problem solver with high change tolerance, and ability to manage many tasks in a fast-paced, entrepreneurial environment
  • Endlessly curious with ability to quickly pick up and master new concepts
  • Passion for content and Buzzfeed
9

Experience For Strategic Planning Director, General Surgery Resume

  • Develop a cross functional plan and as needed drive execution of strategic initiatives
  • Assess new corporate opportunities and strategic threats
  • Work well under pressure and balance important and urgent issues
  • Experience in strategy consulting (projects to have included retail and e-commerce) or 5 years of experience in strategy consulting with additional experience in a retail corporate environment
  • Lead the Strategic Planning Process for Columbia Sportswear Company, including organization, content development and facilitation for strategic planning process and executive planning sessions. Partner with leadership team to identify key strategic issues and themes to inform content and discussions throughout the process
  • Lead the development of a cascading business strategy, facilitating the development and ongoing update of corporate objectives, aligned with strategies for brands, regions, and shared services
  • Fulfilling Line of Business reporting requirements, ensuring marketing efforts are in alignment with expectations
10

Experience For Strategic Planning Director, Thoracic Health Resume

  • Deliver world class strategy to our key clients, being responsible ultimately for delivering business value to our clients through media strategy
  • Build the Carat network by working closely with Carat local Strategy teams to coach them, and bring them up to consistent levels of excellence around the world
  • Deliver outstanding thought leadership
  • Build process, templates and tools to ensure delivery of clearly articulated business strategy and objectives and consistency of outcomes across the company
  • Partner with the VP of Strategic & Financial Planning as well as the Director of Corporate Finance to drive continuity between strategic planning and financial planning processes

List of Typical Skills For a Strategic Planning Director Resume

1

Skills For VP, Strategic Planning Director Resume

  • Experience driving key deliverables across a complex organization, working through key dependencies and bottlenecks
  • Demonstrated capability for problem solving, critical thinking, sound judgment, assertiveness
  • Creative thinking, ideally with experience with innovation methodologies like Design Thinking
  • Experience managing or directing multiple projects simultaneously
  • Experience developing new product business cases using standard financial return on investment methodologies
  • Experience of in Planning with exposure to Social/Digital Planning
  • Strategy development experience with global consumer enterprises and/or within finance or related function (including internal and/or consulting)
  • Deep Creative agency experience developing both traditional and digital work in the strategy or planning department
  • Demonstrate understanding of pharmaceutical brand marketing and promotional strategy
2

Skills For Strategic Planning Director Nike Direct Resume

  • Strategic planning experience required
  • Experience managing multiple stakeholders across an organization with tight deadlines
  • Directs high-priority cross-functional reporting across numerous stakeholders
  • Brand & strategic planning experience required
  • Experienced at working with creative teams
  • Experience in leading complex strategic projects
  • Define highly effective Channel Planning briefs and work with Channel Planners to deliver a truly integrated and holistic media strategy
3

Skills For R&D Senior Strategic Planning Director Resume

  • Demonstrate understanding of the strategic process – and required milestones/steps
  • Strong analytical/logical thinking
  • Facilitate the development of a strong brand idea
  • Forges strong relationships with high-level marketing clients
  • Experienced in strategic project management
  • Effective, versatile and action-oriented; attention to details
  • Demonstrated customer savvy (active listening, empathy and technical competency)
4

Skills For Senior Associate Dean & Strategic Planning Director Resume

  • Demonstrated depth of understanding of DoD, IC, Commercial and Civil Space Markets
  • Experience in strategic planning, product management, or finance
  • Demonstrated ability to lead and develop talent
  • Collecting and synthesizing data with or without analyst support
  • Partnering with the Regional Communications team, to ensure aligned and consistent communication of the strategy through the different channels
  • Understanding of what makes brands grow, and how the new media landscape unlocks unique digital advantages for BuzzFeed
5

Skills For Global Young Athlete Strategic Planning Director Resume

  • Presenting findings to internal teams and clients
  • Inspiring, yet practical
  • Is a knowledgeable leader, interested in growing and mentoring Planners at all levels, as well as growing shared knowledge in the Planning department
  • Enjoys team building, mentoring, and career development coaching
  • Develop overarching brand strategies as well as regional market initiatives for a marquis brand; collaborating closely with internal teams and clients alike
  • Comfortable in tapping insights and planning engagement ideas in the digital/online/ social space
  • Perform primary client servicing responsibilities such as client consultation on marketing and research study objectives, study design, etc
  • Direct and execute new business opportunities from visioning to concepting to analysis
6

Skills For Strategic Planning Director, Emerging Markets Resume

  • Drive cross-functional process around setting the company strategy, forming a plan,
  • Lead brand and creative strategy development (e.g. positioning, targeting, creative brief)
  • Deliver outstanding thought leadership that showcase strategic thinking as a business differentiator
  • Manage strategic planning team in terms of delegating projects and employee career development
  • Enjoys a fast-paced environment with a broad range of projects and opportunities being pursued simultaneously
  • Infuse your brand, digital, social, comms, data and experiential expertise into the briefing process to keep the brand at the forefront of culture
  • Take ownership of the quality of the creative brief and briefing process
  • Partner closely with your counterparts in Creative, inspiring fresh, original ideas that are rooted in culture, and in human and business insight
  • Inspire others to play their part in meeting goals
7

Skills For SVP, Strategic Planning Director Resume

  • Curious minded: seeks out trends that are shapping culture today
  • Strategic thinking, drive the future, champion and embrace change
  • Develop thought leadership and proprietary BuzzFeed methodology for branded content creation utilizing our unique data, technology, and approach
  • Modern pop culture anthropologist with native understanding of internet culture
  • Comfortable using data sources as diverse as revenue reports, Google Analytics, Facebook’s audience tools
  • Participate in the development of cross-brand marketing initiatives to support our agency’s sales models
  • See big picture without underestimating execution challenges
  • Strategic leadership on all aspects of existing business on multiple, large and small accounts
8

Skills For Strategic Planning Director Latin Resume

  • Crafts well written insight/strategy presentations for new/existing business; ability to analyze, crystalize and story-tell
  • Lead the design and facilitation of client workshops (e.g. positioning workshops)
  • Pro-actively train and develop junior level capabilities in strategic planning principles approach
  • Strategic leadership on all aspects of existing business on multiple, small accounts
  • Strategic support on all aspects of existing business on large, integrated accounts
  • Strategic leadership on all aspects of existing business on large accounts
  • Manage and grow small team of direct reports in terms of delegating projects and employee career development
9

Skills For Strategic Planning Director, General Surgery Resume

  • Mentor junior team members as they support individual on new/existing business projects
  • Lead the design of client workshops (e.g. positioning workshops, etc
  • Manages budget/spend reporting
  • Functional knowledge of computer, storage, and/or network system architecture
  • Can do, customer-oriented mindset to find solutions to their problems
  • Engage and lead difficult discussions with executives to obtain decisions
  • Lead the client into unchartered territory in the evolution of their master brand and sub-brands
10

Skills For Strategic Planning Director, Thoracic Health Resume

  • Astutely shape and leverage high-visibility partnerships and sponsorships for the brand
  • Develop strong working relationships with your counterparts in Account, and with Clients, forming the basis of trust and action to move those creative ideas from theory to reality
  • Ensure use, adoption and learning of proprietary strategic tools
  • Develop thought leadership pieces
  • Lead strategic thought of partner agencies active on business
  • Promote use of data & other insight tools
  • To provide the leadership team with thorough environmental and competitive assessments on a regular cadence (also with Customer Insights)

List of Typical Responsibilities For a Strategic Planning Director Resume

1

Responsibilities For VP, Strategic Planning Director Resume

  • · Provides strategical and tactical recommendations on evidence necessary to demonstrate a product’s value
  • Strong understanding of HEOR methods and principles
  • Effective influencers both internally and externally
  • Process oriented person, with shown experience in providing service to internal partners to achieve successful project outcomes
  • Forges strong relationships with retail marketing clients and collaborates closely with account and agency partners
  • Formulating strategic recommendations ranging from brand positioning, marketing strategy and along with a digital strategist digital engagement strategy
  • Planning, organizing and delivering complete pieces of analyses
  • Developing meaningful or noteworthy insights
  • Prepares presentation materials for Marketing senior leadership, working closely with marketing, agency and analytics partners on content
2

Responsibilities For Strategic Planning Director Nike Direct Resume

  • Owns Marketing Governance approval process for campaign strategy, marketing collateral, presentations and leader updates
  • Represents the VP of Global Sales in planning and reviewing Nike’s wholesale business
  • Facilitates and leads Marketing meetings and forums
  • Comfortable working with various stakeholders
  • Through the provision of insight, innovation, and perspective, become a key member of the client’s team
  • Develop new products and analyses by working closely with other Strategists and members of the Insight, Digital and Innovation teams to find new ways of understanding and predicting behaviour, and productising them
3

Responsibilities For R&D Senior Strategic Planning Director Resume

  • With commercial, engineering and business development teams use knowledge sharing of customer prioritization, vehicle & segment trends and understanding of Voice of Customer
  • With Advanced Engineering team use understanding of SRG Global innovation strategies that provide solutions to industry megatrends by developing specific actions to go-to-market
  • Expertise in various dimensions of strategic planning: both brand planning (brand foundations and consumer insight) with specific expertise in communications planning (integrated connections planning that defines the role and connection of each element)
  • Drives strategic initiatives for LOB business growth opportunities
  • Owns Marketing metrics scorecard, working with marketing partners to ensure monthly updates are accurate and socializing monthly results with leadership and business partners
  • Own key NIKE and NIKE Direct Strategic checkpoints on behalf of the Stores team (MBR, QBR, CSR, SPKO and more)
  • Partner with NIKE Direct Strategy team to execute key checkpoints and business milestones at a high level
4

Responsibilities For Senior Associate Dean & Strategic Planning Director Resume

  • O Contribute project management support and coordination amongst internal resources to successfully execute key projects
  • O Work independently to design and lead research projects related to market trends, consumer profiles, and competitive intelligence
  • As needed, serve as 'chief of staff' for the VP/GM, helping run the week to week offense of the team (business reviews, staff meetings, project/initiative coordination, etc.)
  • Demonstrated success in leading a methodical process of analyzing problems, gathering information, generating options: then proposing and acting on a course of action
  • Help build a successful and healthy organization: design and execute on org structure, fi find knowledge and skills gaps and help to close them, design optimal workflows, and align internal processes
5

Responsibilities For Global Young Athlete Strategic Planning Director Resume

  • Drive the priorities of the executive team by setting agenda for weekly meetings, shape off-sites, and identify opportunities to increase leadership team effectiveness
  • Identify and take on ad hoc strategic projects – from defining new opportunities to executing cross-functional initiatives, and closing the gaps in business and operations
  • Drive process and be on top of finances, employee satisfaction, recruiting efficiency, training, facilities, etc.; work hand in hand with colleagues on the Finance and People teams
  • Secondary research skills (both quantitative and qualitative; experience in researching and analyzing markets, customer segments, products/services, and competitor profiles; familiarity with internet sector statistics and trends)
  • Familiarity with digital analytics tools (e.g., Google Analytics, online buzz monitoring)
  • Familiarity with different digital channels (e.g., web, mobile, CRM, search)
  • · Identify data gaps and develop strategies to uniquely position products for favorable market access considerations
  • · Lead business development activities and brand planning through insights on landscape analysis, understanding of access drivers and competitors, and evaluation of evidence requirements to influence decision making
  • · Develop health economic promotional materials (pre-launch, post launch) under new FDA draft guidance
6

Responsibilities For Strategic Planning Director, Emerging Markets Resume

  • · Develop budget impact models and cost calculators for promotional use
  • · Represent HEOR capabilities on cross-functional meetings such as new business presentations and internal meetings
  • Familiarity with FDA guidance on promotional use of health care economic information
  • Serve as consultant for clients on qual/quant research design, methodology and results
  • Strategic leadership on all aspects of new business pitch preparation
  • Showcase strategic value to clients and build relationships
  • Critically assess and interpret consumer behaviour and its economic, technical and psychological context to derive insights
7

Responsibilities For SVP, Strategic Planning Director Resume

  • Showcase strategic value to internal team members and clients
  • Strategic leadership on all aspects of new business
  • New business pitch presentation showmanship
  • Relevant experience in strategic areas as Product Management, Regional Business Development, consulting, or strategic program management in the innovative pharmaceutical industry
  • Curious minded: seeks out trends that are shaping culture today
8

Responsibilities For Strategic Planning Director Latin Resume

  • Passion for working across multiple brands in a large portfolio - all with busy year round retail programs
  • High seniority, able to interact and align with senior leaders of the organization (leadership by influence), and ability to work in a matrix organization
  • Challenge/ask the right questions
  • Available to travel 40% of the time within Latin-America
  • Fluency in English and Spanish/Portuguese is desirable
  • Great communicator, influencer and storyteller
9

Responsibilities For Strategic Planning Director, General Surgery Resume

  • Have a mix of conversations that range from business models to technical solutions
  • Communicate complex technical and business solutions to other LOB, Business Area and corporate executives
  • Create and maintain a self-disruption culture to provide alternatives for our customers
  • Lead a project on own
  • Sets Global Sales strategy and tracks progress against key initiatives
10

Responsibilities For Strategic Planning Director, Thoracic Health Resume

  • Solves complex problems and clearly communicates solutions
  • Conducts thorough research and clear analysis on business, consumer, and marketplace trends
  • Manages and produces content and materials related to key strategic planning deliverables, including quarterly business reviews, annual operating plans, and corporate strategic reviews
  • Provides trusted thought partnership and project direction for the Global Sales Leadership Team
  • Supports the day-to-day operations of the Global Sales organization
  • Travel requirements: Approximately 15-25% travel (market research, client meetings, conferences, etc.)
  • Previously held positions of increasing responsibility and leadership in strategic planning, leadership planning, communications, implementing major initiatives, and managing and motivating others
  • Can apply insight to shape brand development and ideation
  • Serves as strategy lead on an innovative technology retail client

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