Insight Analyst Resume Sample

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Leland Towne
307 O'Keefe Flats,  Detroit,  MI
+1 (555) 156 2674

Work Experience

Senior Insight Analyst
10/2016 - PRESENT
New York, NY
  • Five years of experience working with advanced data mining (SAS/SQL) or web analytics (e.g. SiteCatalyst, Coremetrics, Google Analytics) tools
  • Proven experience in a senior analyst or team leader role; autonomous decision-making; setting key performance targets/objectives and management/development of less experienced analysts
  • Displays a desire to learn, understand processes, and reach the next level
  • Strong analytical skills that review, interpret, summarize, and make
  • Expert data gathering, analytical and data visualization skills
  • Expert troubleshooting and QA skills, with ability to research and problem solve complex technical issues independently within a timely fashion
  • Experienced and comfortable making presentations to product line leaders, Directors and Executive Leadership across multiple product lines
  • Expert knowledge of healthcare revenue cycle
Insight Analyst
08/2010 - 04/2016
Houston, TX
  • Expert knowledge of multiple Conifer product lines
  • Expert level SQL language skills (creating/optimizing queries and stored procedures)
  • Produce all necessary daily reporting, weekly senior stakeholder review dashboards and quarterly KPI packs across the Logistics area as highlighted by line management
  • Maintain high levels of data quality across the production of MI, identifying issues with data sources and managing the resolution of any production issues
  • Reduce the duplication of reporting through understanding user requirements and creating user specific reports
  • Support key stakeholders in the day to day running of the function and the production of 'ad-hoc' data/reporting requests
  • Provide innovative solutions that deliver the MI strategy transforming Logistics into data driven function utilising the latest visualisation tools
Consumer Insight Analyst
06/2005 - 03/2010
Boston, MA
  • Position requires basic business skills, an understanding of general financial operations and major AR goals in the healthcare environmentCan make logical correlations between data points to determine if analysis is accurate
  • Intermediate knowledge of relational database management systems such as Showcase,MS SQL Server/MySQL, MS Access and/or AS/400
  • Synthesize information across a wide variety of insight sources including: market research, customer analytics (big data), marketing/media performance
  • Help develop compelling “stories” that convey the relevant insights to various internal stakeholders (e.g. marketing, sales, web, senior management)
  • Where do we want to get to & how do we get there? (Digital Insight)
  • Where are we now? (Performance & Reporting)
  • How do we enable our people? (People, Culture & Development)


Grand Valley State University
2000 - 2004
Bachelor's Degree in Statistics

Professional Skills

  • Excellent communication skills, being a team player and self-starter and ability to demonstrate logical thinking and strong work ethics
  • Statistical skills (basic statistics or analysis techniques and/or good database marketing skills)
  • Strong Problem solving skills, with a history of using data to understand what and why things are happening
  • Proven experience of working across multiple disciplines with competing priorities
  • Strong analytical, strategic, problem-solving and thinking skills
  • Strong analytic skills, including statistical and segmentation analysis; data analysis and insight development
  • People skills: eg, coaching and support for fellow team members, ability to create strong peer networks

How to write Insight Analyst Resume

Insight Analyst role is responsible for analytical, business, analysis, presentation, sql, interpersonal, research, database, technical, excel.
To write great resume for insight analyst job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Insight Analyst Resume

The section contact information is important in your insight analyst resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Insight Analyst Resume

The section work experience is an essential part of your insight analyst resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous insight analyst responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular insight analyst position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Insight Analyst resume experience can include:

  • Effective writing, presentation, and interpersonal communication skills; time management; and conflict resolution and investigative skills
  • Strong written and verbal presentation skills and experience influencing senior leaders
  • Strong communicator including stakeholder engagement and influencing skills
  • Demonstrated exceptional analytical and problem-solving skills
  • Strong project management skills, including the ability to oversee third-party vendors and conduct hands-on research
  • Strong interpersonal skills in a multicultural setting

Education on an Insight Analyst Resume

Make sure to make education a priority on your insight analyst resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your insight analyst experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Insight Analyst Resume

When listing skills on your insight analyst resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical insight analyst skills:

  • Proven skills and experience of using analytical tools such as Google Analytics or SQL
  • Experience in data analytics/data science with good database knowledge and understanding, ideally with programming / software development experience
  • Solve a vast range of business problems using strong statistical skills and logical thinking
  • Proven ability to perform effectively in a pressured environment, able to cope with ambiguity and able to meet / exceed demanding targets
  • Strong story telling and presentation skills
  • Strong problem solving skills, mathematical and data literacy

List of Typical Experience For an Insight Analyst Resume


Experience For Business Insight Analyst Resume

  • Power Point skills and experience of presenting findings back (ideally to manager or senior manager level)
  • Demonstrated expertise in effective use of complex databases and understanding of diverse mainframe and PC systems
  • Good analytical skill with high sense of curiosity and dedication in solving problems
  • Builds and develops the business and functional skills of more junior team members
  • Dashboarding, UI and UX experience
  • Good understanding on how analytics can be used in marketing and commercial decisioning
  • Proven track record of delivering within tight timescales and managing workloads and showing flexible approach
  • Experience scoping, designing and briefing projects and surveys to meet stakeholders needs

Experience For Consumer Insight Analyst Resume

  • Experience of creating segment models and segmenting populations of data based on defined attributes
  • Experience with TV viewing data, specifically BARB and/or directly measured viewing data, but others would be useful too
  • Strong understanding of data and data mining techniques
  • A good understanding of how to query data from relational databases using SQL
  • Develop Tableau dashboards including the effective use of a Tableau server
  • Intermediate problem solving and organizational skill
  • Set analytics priorities for 3rd parties to leverage ongoing investments and evolve analytic techniques for analytics globally

Experience For Senior Insight Analyst Resume

  • Experience of working with offshore teams on project work
  • Experience of using data to understand customer behaviours and performance in an organisation
  • Experience in one or more of the following areas: customer insights, data analyst, business analyst in a B2B/B2C environment
  • Excellent understanding of the application of analytical techniques such as linear and logistic regression, among others
  • Experience or knowledge of data extraction, transformation and loading
  • Strong working knowledge of MS Office applications such as Access, Excel and Power Point
  • Experience working in a BI / Analytics environment in a development and support capacity
  • Work well within a team environment, building effective relationships with key stakeholders in the business
  • Strong knowledge in social media and able to implement online advertising tools with KWP’s services

Experience For Digital Insight Analyst Resume

  • Experience working with large amount of data -- transform and interpret
  • Experience using analytical tools such as Power Bi, Qlik, Tableau, SSRS or Excel
  • Experience in a highly analytical role such as finance, operations research, engineering or a related area
  • Data warehouse development / support experience using ETL tools like SAP BODS and Informatica, BI tools like Business Objects
  • Experience in using Python or R
  • Experience of providing insight both operational and customer centric
  • Personable and team player, willing to support colleagues and contribute to strong team culture

Experience For Market Insight Analyst Novozymes Resume

  • Be a data science thought leader of ways to use data to extend Staples’ understanding of the customer experience
  • Strong understanding of data manipulation and visualization techniques, with preference to SAS, SQL and Excel
  • Experience with scripting languages such as Python/Ruby/PHP etc
  • Experience of visualising your work with Tableau
  • Experience of using Session Replay or equivalent tool that analyses customer online behaviour

Experience For Business & Insight Analyst Resume

  • Experience of using Adobe tools and in particular Adobe Target
  • Previous experience in a relevant business context or working in a market insight environment
  • Transportation planning experience
  • Some experience in using databases (eg SQL based)
  • Experience with visualization software (Tableau) or other analytical tools

Experience For Senior Market Insight Analyst Resume

  • Commercial experience in analytics, data science or business intelligence
  • Experience of web analytics (Adobe Analytics, Google analytics etc
  • Experience of other online tools such as Sessioncam beneficial
  • Have at least 1-2 years relevant experience in data analysis, preferably with a retailer/FMCG manufacturer or relevant agency
  • Analytical experience in a similar discipline
  • Work independently, self-motivate and prioritize tasks

Experience For User Insight Analyst Resume

  • Fraud experience - asset
  • Experience within Supply Chain / Logistics
  • Experience of R, SAS or other statistical analysis package would be an advantage
  • Experience of Power BI, Tableau or any other business intelligence package
  • Experience in a consumer research, qualitative and quantitative measurement, and analytics capacity
  • Receives a good education
  • Creative and good communicator
  • Experience of SQL and Excel statistical functions. 3

Experience For Senior Insight Analyst Consumer Perception Resume

  • Experience with syndicated audience measurement data (comScore, Nielsen)
  • Experience with data manipulation (SQL, SAS, Stata, R, Python, etc.)
  • Previous experience in advanced data manipulation in SQL/SAS
  • Experience with selecting and applying appropriate research methodology
  • Demonstrated ability to generate actionable insight out of data
  • Excellent in both written and spoken English

Experience For Member Insight Analyst Resume

  • Demonstrated expertise with SQL, Excel and Access
  • Process improvement background; Six Sigma, Kaizen, or other experience or certification
  • Around 1-3 years of experience in financial industry
  • Attending Marketing and Digital Trading meetings as the representative of Insight and being an engaged and expert voice in the room
  • Managing marketing databases, establishing processes to source and maintain key information, whilst ensuring compliance
  • Developing reports using Business Objects, Tableau or similar BI Reporting Tools
  • Understanding of cutting edge viewing technologies and services (eg. Virgin TV Anywhere, Netflix, Sky Go, Amazon Prime, Now TV, etc)
  • Contributing to larger company initiatives such as ways of working in digital, or implementing new insight technologies

List of Typical Skills For an Insight Analyst Resume


Skills For Business Insight Analyst Resume

  • Solid organizational skills, with the ability to work in a fast paced environment and manage multiple deadlines and priorities
  • Strong academic results and excellent analytical skills
  • Strong interpersonal and communication skills, both written and verbal ability to tell a compelling story which can be consumed by business partners
  • Super user of Excel; Excellent analytical skills including advanced spreadsheet capabilities in MS Excel, especially with Pivot table design and functionality
  • Good written and verbal communication skills, ability to present complex information simply and directly
  • Excellent commercial skills: Able to produce and articulate realistic and implementable insights with highly commercially aware stakeholders

Skills For Consumer Insight Analyst Resume

  • Strong interpersonal skills with direct team and business stakeholders
  • Good computer skills, e.g. PowerPoint and Excel
  • Positive, solution-driven attitude and a good level of communication skills
  • Experience presenting complex research findings clearly and effectively to a non-analytical audience
  • People skills: e.g., coaching and support for fellow team members, ability to create strong peer networks

Skills For Senior Insight Analyst Resume

  • Strong data and analytical skills and track record of delivery
  • Strong communication skills with ability to translate complex ideas into easily understood insights
  • Highly numerate with strong Microsoft skills (Especially Excel VBA)
  • Strong technical skills in SAS, SQL, or equivalent tools
  • Excellent skills across Microsoft office packages especially Excel, and other tools as required
  • Confident technical skills, a fluent user of databases and statistical tools with a proven ability to write and develop database code (SAS, SQL or R)

Skills For Digital Insight Analyst Resume

  • Excellent verbal and written communication skills; ability to explain complex analysis to technical and non-technical audiences
  • Excellent oral and written communications skills (local language and English)
  • Excellent analytical skills, with an ability to interpret findings and present in both oral and written format
  • Work to strict deadlines and prioritise effectively
  • Proven experience in receiving and developing a scope for analysis, defining, and meeting deadlines

Skills For Market Insight Analyst Novozymes Resume

  • Proven experience with marketing tools such as segmentation schemes, and data management techniques, including data cleansing
  • Business analysis skills and the ability to provide meaningful insights for sound decision making, and to inform strategic initiatives and planning
  • Demonstrated experience of developing and implementing statistical models (predictive and descriptive)
  • Prior experience with segmentations, market structure / opportunity sizing research and longitudinal tracking studies required
  • Experience working in a consumer technology company and a strong understanding of social media
  • Demonstrable skills using one or more database reporting tools

Skills For Business & Insight Analyst Resume

  • Experience in analytics of large data sets and the creation of effective reporting, preferably in marketing or financial areas
  • Experience in, and strong passion for, empirical research and answering hard questions with data
  • Experience in data analysis, experience within the healthcare marketing field desirable
  • Experience of building effective algorithms and models at scale with a Cloud platform, such as Microsoft Azure. Knowledge of USQL, Data Factory etc
  • Business skills such as delivering high quality work product on a tight schedule and ability to make and stand by decisions
  • Lead analysis effectively and create solutions, being prepared to work ‘above and beyond’ to understand wider business touch-points

Skills For Senior Market Insight Analyst Resume

  • Previous experience working in an FMCG environment or equivalent OR experience in quantitative market research techniques
  • Strong customer experience focus with an ability to utilise reporting capability of systems to provide added value to stakeholders
  • Transactional SQL skills to query data for Report building in SSRS and Power BI
  • Key Analytical skills and methods enabling accuracy and interpretation of data
  • Demonstrates business acumen and experience in the analytics industry
  • Skills in most MS Office applications – in particular Excel and Access
  • SAS, R, Hive, Impala skills
  • Strong skill sin tableau or equivalent packages and keenness to learn new software solutions
  • Demonstrated experience using R, Python or similar tools to analyse, transform and visualise big data

Skills For User Insight Analyst Resume

  • Track and report on effectiveness of key member experience initiatives
  • Work in a highly interactive, team-oriented environment and be able to effectively translate complex analytical concepts to executive and business sponsors
  • Communicate effectively and persuasively at all levels
  • Mentor and support analysts to deepen their technical skills and statistical knowledge
  • Analytical Skills. Able to handle large amounts of data and convert them in actionable insight

Skills For Senior Insight Analyst Consumer Perception Resume

  • Strong working experience of SQL and/or SAS
  • Work effectively with other members of the MCI team
  • Advanced numerical, analytical and written presentation skills
  • Understanding or experience of retail (store and online), consumer electronics or telecoms sector desirable
  • Experience designing and developing data models, star schemas, dimension and fact models and slowly changing dimensions
  • Experience in analysing, interpreting and presenting management information to Senior Management/Stakeholders

Skills For Member Insight Analyst Resume

  • Experience in producing and delivering bespoke reports & presentations to a senior level audience
  • A proven track record of expertise in telling a story by translating insight, data and analysis into relevant, actionable insight in a clear and concise manner
  • Experience in statistical modelling, ideally including SAS, SQL
  • Experience of managing and presenting to senior stakeholders up to MD level
  • Experience building relationships and working with a variety of different customers
  • Experience and working knowledge in the development and support of ETL processes using SAP Data Services or Informatica
  • Experience and working knowledge in the development and support of reports using SAP Business Objects 4
  • Experience of working on sizable analytical deliverables such as event evaluations, post campaign analysis or statistical modelling projects
  • Skill at framing problems and accurately scoping research approaches

List of Typical Responsibilities For an Insight Analyst Resume


Responsibilities For Business Insight Analyst Resume

  • To regularly review performance of all categories, undertaking market and competitor data analysis for the core brands and share with the business on monthly category meetings
  • Strong interpersonal skills and negotiation
  • Strong data manipulation skills with core competency in SQL and proficiency in at least one statistical language (eg. SAS, R, etc)
  • Utilise strong BI development skills to successfully deliver complex projects
  • Highly engaging style in delivering data driven insight with excellent verbal and written communication skills
  • Excellent, industry leading analytical skills with an ability to interpret and summarise complex information
  • Previous experience working with sales / marketing analytics
  • Experience of a using data and insights in a large-scale consumer retail business. E.g. media, telco, financial services, gaming
  • Ideally have experience working with (or within) a Operations, Customer Management or Finance team

Responsibilities For Consumer Insight Analyst Resume

  • Set priorities in a way that meets both periodic and ad-hoc reporting needs
  • Leverage advanced analytics methods and statistics to surface insights that improve the customer experience
  • Builds relationships with other revenue cycle unit managers and supervisors to ensure good working relationships between other units and Analytics
  • Demonstrated ability to resolve problems in a highly client-focused fashion
  • Identify and prioritise growth opportunities for the B2C and B2B businesses through the use of various analytical tools and techniques

Responsibilities For Senior Insight Analyst Resume

  • Experience with Web Analytics (Adobe Analytics or an alternative)
  • Effective, documented status communication to stakeholders
  • Experience with Microsoft Office, and MS Access, project management tools, .NET, Windows Azure IaaS and SaaS, requirements and project management tools
  • Professional work experience in a data retrieval and/or analysis role
  • Previous experience in a data analysis or reporting role
  • Strong SQL in Oracle and Netezza
  • Build strong relationships with internal teams and senior stakeholders to establish the team as a key source for strategic insights
  • Experience in customer data analysis environment for large B2C organisations

Responsibilities For Digital Insight Analyst Resume

  • Maintain logs for work requested and completed, and deliver analysis to track the effectiveness of Market Insight activity
  • Work flexibly, prioritise and respond to commissions to tight timescales
  • Excellent attention to detail and constant focus on data quality
  • Experienced in analysing large multi-million customer databases
  • Experience in digital reporting tools such as Google Analytics, Omniture, Tableau
  • Able to build and maintain good working relationships at all levels
  • Nice to have: R, Python, Advertising Strategy experience
  • Experience of accurate performance analysis and insight production ensuring appropriate and timely recommendations are made

Responsibilities For Market Insight Analyst Novozymes Resume

  • Experience of data manipulation using MS Excel, VBA and Teradata SQL is an advantage
  • Experience in handling large & complex data sets. 3
  • Digital experience working in insights/market research/analytics
  • Experience of using web analytics to drive action with stakeholders
  • A confident, experienced user of data manipulation tools, including Business Objects, SQL, Google Cloud Platform and advanced excel
  • Demonstrable experience of solving a range of analytical problems

Responsibilities For Business & Insight Analyst Resume

  • A strong facilitator with confidence and credibility with sufficient presence to influence the decisions of senior management and the direction of the business
  • Social Media & or Communities experience desirable but not necessary
  • Provide insight into Competitors, Client offerings and Operational effectiveness to deliver against goals and targets
  • Develop associations with subject matter experts to ensure progressive, good practice
  • Excellent attention to detail in all written work
  • Experience in Competitive Intelligence or Retirement Plans that directly aligns with the responsibilities of the role
  • Experience with analytical tools such as R/Matlab/Stata
  • Experience with visualization tools such as Tableau/Cognos
  • Creating and Presenting Insights: summarising patterns and findings in a convincing story and professionally presenting to stakeholders

Responsibilities For Senior Market Insight Analyst Resume

  • Supporting growth and turning insights into action to generate revenue, reduce churn and generating leads for Sales
  • Providing regular KPI reporting within the Gaming division and the wider group. 40%
  • Working closely with assigned Project Managers as required: serving as proxy Project Manager when required
  • Leading new market research projects from study design to reporting
  • Understanding the business, development, comms & training
  • Understanding Business Issues: working with stakeholders to understand their decisions and the opportunities these present
  • Supporting Senior Publisher Insight Analyst building performance trackers and weekly dashboards for Publishers
  • Working across 2 brands, Amcare and ConvaTec, accountable for developing consumer insights across a database of around 120K
  • Working closely with marketing teams to analyse and optimise campaign performance. 10%

Responsibilities For User Insight Analyst Resume

  • Supporting the product team by providing insight and analysis into user journeys and site usage. 10%
  • Providing analytical consultancy, recommend best practice, and improvement to process and targeting
  • Writing/Reading : Yes English
  • Outstanding communicator, passionate about telling stories from data and able to enthuse others
  • Producing new and innovated insight for Equifax A/NZ based on research and untapped data sources within the business
  • Producing reliable and robust results and help coach more junior analysts to improve their analytical ability

Responsibilities For Senior Insight Analyst Consumer Perception Resume

  • Leading and delivery of advanced analytics projects within a fast moving environment
  • Assessing the impact incidents and improvement initiatives have on the society’s complaint volumes
  • Understanding of relational database structure, dataset design and analysis, and report development
  • Evaluating the performance of key social media campaigns
  • Commissioning projects from companies on digital insight beyond the internal scope, e.g. audience segmentation

Responsibilities For Member Insight Analyst Resume

  • Working with our Data Management Platform to identify consumer insight
  • Organising presentations for the business from key digital players such as Google and Facebook to keep the company up to date on the digital world
  • Working closely with the global brand teams, Consumer Insights team and Pernod Ricard Headquarters
  • Using analytical software to develop and deliver deep insights from granular, large data sets
  • Delivering ad-hoc analytics and recommendations to our key stakeholders
  • Working across BT Consumers product portfolio & all channels to understand customer behaviour & drive revenue for BT

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