Digital Media Resume Sample

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Annamarie Shanahan
4829 Keebler Pine,  Chicago,  IL
+1 (555) 460 7927

Work Experience

Director of Digital Media
12/2015 - PRESENT
Chicago, IL
  • Effectively communicate and educate executive staff and the broad organizations on new methods and improvements
  • Partner with cross-Business Unit partners for consistency
  • Manage digital engagement initiatives and lead cross-functional teams producing those initiatives
  • Manage development and implementation of digital engagement strategy, including using sound communications judgment to research, write, edit and/or produce a broad range of content for Stanford social media communications channels
  • Responsible for ownership and management of multiple digital channels. Oversee editorial and brand strategy and voice (of the content through the channels)
  • Liaise with internal stakeholders such as program teams, service teams, IT, campus partners, and clients to achieve program goals and to ensure coordination
  • Manage constituent complaints and reputational issues and other high priorities on digital channels
Coordinator, Digital Media Support
02/2013 - 07/2015
Chicago, IL
  • Work with all other marketing teams to ensure Digital Media programs are fully integrated with all related marketing campaigns to drive maximum customer engagement and sales performance
  • Monitor and communicate performance against effective benchmarks for measuring the impact of Digital Media. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results
  • Work with internal teams to ensure all Digital impressions meet Cabela's brand and style guidelines while delivering best-in-class creatives that lead to exceptional engagement and revenue growth
  • Represent MSS on Web Business Team and attend WBT meetings. Train personnel and agencies to update the site and act as expert contact for them. Organize ongoing updates to the marketing pages of the site with the regional personnel. Act as primary MSS contact in website workflow
  • Finalize website refresh for marketing pages for all languages in conjunction with regional Allison and agency personnel and act as liaison between the project vendors and Marketing. Ensure that Marketing participants understand their roles and responsibilities with respect to ongoing updates to the site. Facilitate collection of translations
  • Process technical information, complex business processes, and feedback to create elegant, relevant and user-friendly communications for internal audiences
  • Manage digital projects and initiatives with marketing agencies as directed
  • Assist with overall activity concerning digital marketing, organize conference calls with appropriate marketing or IT personnel to discuss digital marketing needs and identify requirements. Coordinate plans with agencies and regions for all digital work with events coordinator to fulfill A/V requirements. Assist with drafting the scope of work digital marketing is defined
Digital Media Intern
09/2008 - 11/2012
Houston, TX
  • Identify emerging social media technologies and pursue new strategic communications opportunities
  • Monitor effectiveness of social media communications initiatives using analytics and listening tools. Create and present reports on Stanford’s social media effectiveness
  • Interact with other departments, organizations and senior staff
  • Collaboration with Strategy, Analytics and Biz Leaders to ensure alignment with and delivery against client KPI’s
  • Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
  • Participate in the development of KPIs and RFP’s with Strategy
  • Provide senior-level guidance and review on campaign reports, research, POV’s, and client presentations to ensure quality and client-readiness
  • Execute against the Digital Media strategy, coordinating with stakeholders across all channels of Cabela's to ensure its effectiveness and maximizing ROAS


Upper Iowa University - Cedar Rapids Center
2002 - 2007
Bachelor's Degree in Marketing

Professional Skills

  • Demonstrated strategic thinking skills and organizational skills
  • Demonstrates strong basic “business writing” skills
  • Demonstrated project management, leadership and excellent communication skills
  • Good interpersonal skills and written and verbal communication skills
  • Strong business planning, forecasting and budgeting skills
  • Excellent English writing and copyediting skills required
  • Excellent written communication skills, including good grammar and spelling

How to write Digital Media Resume

Digital Media role is responsible for analytical, business, digital, excel, organizational, presentation, organization, interpersonal, leadership, video.
To write great resume for digital media job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Digital Media Resume

The section contact information is important in your digital media resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Digital Media Resume

The section work experience is an essential part of your digital media resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous digital media responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular digital media position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Digital Media resume experience can include:

  • Drive improvements of digital marketing processes and efficient delivery of digital communications: Use data across multiple platforms to analyze/improve marketing communications as well as educate business stakeholders about best practices
  • Demonstrates good strategic thinking, good problem-solving skills, and ability to make sound business decisions
  • Demonstrates excellent time management and follow-up skills with proven success in meeting deadlines
  • Excellent computer skills including typing, online searching, and database experience
  • Natural curiosity to media landscape and strong attention to detail, great organizational and people skills and effective team-player
  • Strong computer application skills, including word processing, spreadsheet and presentation software

Education on a Digital Media Resume

Make sure to make education a priority on your digital media resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your digital media experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Digital Media Resume

When listing skills on your digital media resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical digital media skills:

  • Customer Service Skills: be able to effectively communicate your message to the appropriate target audience
  • Good interpersonal skills and confident when speaking with stakeholders
  • Comfortable working in teams with good people skills
  • A proven ability to learn and use knowledge is as important as skills in any particular area
  • Strong people skills – conversation, observation, response
  • Strong organizational skills, ability to work on multiple projects/plans and work well under pressure to meet deadlines

List of Typical Experience For a Digital Media Resume


Experience For Digital Media Intern Resume

  • Utilize strong analytical ability to recommend optimal customer experience across multiple channels and customer touch points
  • Assist in developing and executing effective media plans that result in acquiring new audiences & elevating ticket sales
  • Experience of developing comprehensive Display, Social media, native advertising, video advertising, Search and mobile advertising programs
  • Experience with programmatic audience-based planning/buying and retargeting towards conversion goals
  • Strong command of AP writing, spelling, grammar, and style
  • Experience working with any of the following languages: Java, Objective-C, Swift, Groovy, PYTHON, JavaScript, JSON, XML, XSLT, HTML5, CSS 3, PHP 5, C#

Experience For Coordinator, Digital Media Support Resume

  • Assist in documenting changes to the application for the end user prior to routing for final review
  • Experience in driving best in class digital media plans including the use of programmatic, content integration and high impact strategies
  • Strong knowledge of SEM and programmatic buying as well as latest technologies including ad servers, tag management, web analytics, DMPs, DSPs
  • Proven success in driving creative, integrated social/digital campaigns from concept to execution and reporting
  • Demonstrated success defining and launching web and/or app-based product
  • Demonstrated success in creating and executing paid search campaigns that drove engagement and grew audiences
  • Relevant online media experience (implementing and managing Digital Media campaigns through Paid Search)

Experience For Director of Digital Media Resume

  • Business experience in sourcing and procurement, supplier management, or the marketing industry
  • Experience in writing and scripting content for websites and digital communications (quizzes, infographics, explainers)
  • Strong partnerships with lead market marketing teams
  • Experience with programmatic advertising platforms
  • Cultivate relationships with current and existing vendors/partners to improve video services and video delivery experience

Experience For VP, Digital Media Resume

  • Digital marketing experience
  • Experience of working in a financial services or investment institution
  • Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
  • Host regular meetings with customers and develop a solid understanding of their needs and how companies integrate AP content and services in their platforms
  • 10+years traditional media experience within an industry-leading company that supports significant multichannel media budgets
  • Experience developing websites, mobile applications
  • Strong portfolio demonstrating professional design practice with an emphasis on web/interactive design
  • Demonstrated fluency with HTML/CSS and/or other relevant supporting technology

Experience For Digital Media Developer Resume

  • Digital marketing experience, specifically with campaign management and large vendor partnerships
  • Experience managing relationships with large outside agencies
  • Strong understanding of attribution and analytics
  • Experience with creative writing
  • Experience using stored procedures, queries, and views in a database environment
  • Experience with tag management solutions, such as GTM, for conversion tracking and site analytics

Experience For Digital Media Marketing Specialist Resume

  • Strong understanding of the various audience types and best practices to optimize social engagement and drive traffic
  • Confident, energetic and effective in executing on key initiatives in a face paced environment
  • Recruiting industry experience
  • Experience of working on some of the best software applications in the world in a fast-paced environment
  • Digital analytics experience and working knowledge of Adobe/Google is an advantage
  • Develop and optimize robust shopping experiences that flow into online applications seamlessly
  • Strong appreciation of how campaign and result data influences planning decisions
  • Experience defining metadata taxonomy, migration and distribution to be applied within the archival system
  • Previous experience working with broadcast, M.A.M and D.A.M systems

Experience For Digital Media Program Manager Resume

  • Experience working with Fork and Reach Engine
  • Live/VOD video streaming and media workflow experience and in-depth knowledge of current and future video technologies
  • Demonstrated success in developing relationships with corporations, foundations, and other entities
  • Experience utilizing SEO strategies
  • Build and maintain strong relationships acting as the lead point of contact for all independent prospect requests
  • Experience with BI dashboard, reporting, and analytics applications such as Tableau, QlikView, or Power BI
  • Experience with querying large record sets on platforms such as Hadoop or S3
  • Experience working with DFP (DoubleClick for Publishers) data sets and reports

Experience For Group Coordinator, Digital Media Resume

  • Experience with business intelligence reporting, dashboard, and analytics applications such as Tableau, QlikView, and Power BI
  • Establish effective collaborative working with multiple support groups across the company
  • Demonstrates mathematical aptitude to ensure accuracy of accounting documents and media schedules
  • Demonstrates proficient knowledge of social media and ad placement
  • Demonstrates knowledge of current SEM trends and best practices
  • Experience involved in social media strategies and execution required
  • Configuring, operating, and automating digital media input devices for digital media capture, processing, and delivery

Experience For Digital Media Campaign Manager Resume

  • Obtaining & editing product images or videos from manufacturers for website, marketing & social media presentation
  • Tracking conversion rates and making improvements to the website or marketing campaigns
  • Identifying user needs in creating and administering databases
  • Understanding of Meta Tags, Digital Display, Rich Media Advertising, Email Marketing and Google AdWords
  • Assisting in the day-to-day tasks of editorial, marketing, and promotional scheduling and maintenance of our online presence
  • Creating dashboards and telling compelling stories to different audiences

Experience For Digital Media Marketing Manager Resume

  • Entering product data for website and utilizing SEO strategies to insure web visibility
  • Understanding of photo capture, photo manipulation, page layout and video capture/editing techniques
  • Working with the wider sales team and liaising with legal to draft confidential documents (contracts, NDA’s)
  • Meeting and deliverables facilitation, technical leadership and architecture planning
  • Recommending software upgrades for existing programs and systems
  • Writing programs in a variety of computer languages integrating third-party libraries
  • Backing-up and restoring data to prevent data loss

List of Typical Skills For a Digital Media Resume


Skills For Digital Media Intern Resume

  • Strong analytical skills to find what strategies are working or not working
  • Strong digital production/design skills, including photo editing, color correction, image manipulation, page layout, typography and illustration
  • Proven leadership skills with a passion for developing people
  • Highly organized, possessing excellent verbal and written communication skills
  • Demonstrable photo editing skills with a strong portfolio

Skills For Coordinator, Digital Media Support Resume

  • Excellent writing and editing skills in order to publish professional, clear messages
  • Media planning and/or buying experience, with 3-4 years online planning/buying experience, preferably CPA buying
  • Practices effective time management by prioritizing critical tasks, delegating work, and utilizing and monitoring the productivity of resources
  • Intermediate meeting facilitations skills including proficiency in hosting online meetings
  • Strong proficiency in extracting and manipulating data using SQL, with a solid focus on data integrity and accuracy
  • Proven record of enhancing game day experience through video and web outlets, replay, directing and producing live events
  • Advanced Excel skills, including understanding of formulas and functions
  • Strong experience developing and presenting media strategies
  • Evidence of a deep commitment to contribute through research, teaching, and/or public engagement to the diversity and excellence of the learning experience

Skills For Director of Digital Media Resume

  • Information gathering and problem-solving skills
  • A comprehensive training programme covering many technologies and agile team skills
  • Able to effectively champion new ideas internally -- navigating organizational sensibilities with diplomacy
  • Professional experience in design and/or 2 years teaching/research experience at the university level
  • Demonstrated experience with managing multiple campaigns with substantial monthly budgets

Skills For VP, Digital Media Resume

  • Evidence of industry experience in the design, development and implementation of marketing plans for a product or suite of services
  • Proven experience of successful social media and internet marketing campaigns
  • Proven experience managing social media
  • Demonstrated knowledge of and experience working with content management systems and digital curation systems, for example: Omeka, WordPress, and Drupal
  • Video Editing skills (advantageous)
  • Exceptional skills in the field of Digital Media & Design Visualization
  • Desire to take on greater responsibilities as skills enhance

Skills For Digital Media Developer Resume

  • Team player with ability to effectively collaborate and work across multiple departments
  • Creative skills to present a compelling visual message
  • Organize information and communicate effectively to both legal and non-legal audiences
  • Develop ideation and concept skills
  • Effectively daily workflow and to-dos
  • Collaborating daily with editorial leads to drive the visual storytelling experience for ESPN’s Snapchat channel
  • Solidifying The Creative Group’s presence in the local marketplace through consistent participation in networking organizations and events
  • Ensuring that database operations operate efficiently and without error

Skills For Digital Media Marketing Specialist Resume

  • Experience designing, optimizing, testing and deploying solutions in a MySQL/MariaDB infrastructure
  • Demonstrated success in obtaining and managing research funding from external agencies, including major grants and sponsored and entrepreneurial projects
  • Demonstrated understanding of digital tagging, tracking, QA, and maintenance
  • Gain experience publishing content to online libraries, including our corporate learning management system and video content management system
  • Experience with sourcing and delivering high quality on-demand and live streaming video products and services
  • Professional experience in data analysis and reporting in one or more of the following fields: digital advertising, e-commerce, and online travel
  • Demonstrated understanding of best practices for developing and debugging software and systems
  • Experience working in a higher education environment supporting distance education with clients including students, faculty and staff
  • The ability to prioritize and maximize your time, convey a sense of urgency, and an understanding of the value of providing amazing service

Skills For Digital Media Program Manager Resume

  • Strong working knowledge of file encoding/transcoding and delivery systems
  • A commitment to knowledge sharing and cross skilling and a general appreciation of the need to eliminate single points of failure
  • 5 – 7 years of experience in digital planning, buying and measurement
  • Excitement about emerging web technologies, digital market (trends, Portals and Sites regarding the market, User Experience, etc.)
  • Proven ability to identify and solve problems as well as be highly flexible and willing to adapt to in an ever-changing digital landscape
  • Digital marketing experience (including paid, owned and earned media platforms)
  • The ability to contribute to the diversity and excellence of the learning experience through innovative research, teaching, and public engagement
  • Experience with design for advertising, branding and/or social media
  • Demonstrated understanding of current and emerging web development technologies

Skills For Group Coordinator, Digital Media Resume

  • Experience with A/V recording or editing
  • Professional experience executing social media/online marketing
  • Demonstrates proficiency in using Microsoft Office programs including PowerPoint and Excel
  • Experience with multicultural and/or cross-cultural marketing strategies for engaging diverse populations and communities
  • Strong interest in marketing, politics, and advertising

Skills For Digital Media Campaign Manager Resume

  • Experience using Facebook advertising, Google AdWords and other analytics tools desired but not required
  • Demonstrated record of delivering quality customer service and working cooperatively within a team
  • Experience with IT platforms and hardware including servers, file storage, networking, workstations, appliances, and peripherals
  • Experience of Client liaison, including acting as a Technical representative in meetings with a Client’s technical and non technical staff
  • Working experience in Digital Marketing and Media
  • Strong knowledge of Encoding Standards (H.264, AAC, GOP structure, I-P-B-frame schemes, bit-rates, aspect ratios, renditions, chroma-subsampling, etc.)
  • Experience with product data entry, importing and exporting data
  • Some experience with programmatic languages, 3D modeling, or 3D printing

Skills For Digital Media Marketing Manager Resume

  • Demonstrated success in creating and executing paid social media campaigns that drove engagement and grew audiences
  • Demonstrated ability in analytical reasoning and creative problem solving
  • Experience managing collaborative digital scholarship projects and working with cross-disciplinary teams
  • Awards – only those that are judged on marketing effectiveness
  • Experience working with online publishers ideally globally or at least multi-market
  • Programs & tools such as but not limited to Alias, V Red, Adobe Creative Suite, Solid Works, Gaming Engines, Rhino, Modo, etc
  • Proven strength in collaboration and working in team-based environments
  • Previous account management experience within an agency environment, specifically managing digital media campaigns
  • Strong initiative towards self-directed learning

List of Typical Responsibilities For a Digital Media Resume


Responsibilities For Digital Media Intern Resume

  • Proven experience producing strong digital innovation and business results
  • Solid written / verbal communication skills
  • Content experience, including at least 2 years’ experience managing other digital journalists
  • Excel skills, including understanding of formulas and functions
  • Strong experience, familiarity and understanding of popular social medial platforms (Facebook, Twitter, LinkedIn, Instagram, Pinterest and others)

Responsibilities For Coordinator, Digital Media Support Resume

  • Time Management Skills - The ability to work on multiple tasks productively
  • Communicate effectively across the organization on best practices, developing production capabilities, graphic and video communications strategies
  • Intermediate communication and project management skills
  • Exceptional reporting skills
  • Casual Buyer for Digital Studio – ordering of supplies, equipment, CER purchases – SAP tracking, goods receipts, GRIR reconciliation
  • Experience managing/organizing large amounts of digital assets
  • Experience analyzing audience data and identifying behavioral trends
  • Experience with Internet marketing to promote and manage rating and reviews systems
  • Demonstrate thought leadership and innovation for existing and emerging media efforts

Responsibilities For Director of Digital Media Resume

  • Experience with page layout, photography and photo/video editing
  • Develop a strong understanding of assigned applications and system architecture
  • Utilize to manage leads as well as to track and report on effectiveness of various marketing campaigns
  • Experience with ad technology, marketing technology, media finance, insertion orders, and attribution
  • Experience with reproducible research, data science, machine learning, analytics, and exploratory data analysis
  • Experience with audience creation through site behavior and data modeling

Responsibilities For VP, Digital Media Resume

  • Customer-first orientation, with deep global experience working with all sizes of Adobe’s business customer segment
  • Genuine desire to carry a number, and proven track record of exceeding sales goals
  • Experience developing strategic media, digital and communications outreach plans and campaigns
  • Experience interacting with clients on behalf of an agency
  • Experience working on various content management systems
  • In Digital Marketing, with focused broader digital media experience a benefit
  • Work on competing priorities in a fast paced environment
  • Experience with basic website editing
  • Extensive experience in creating written vendor requirements and other deliverables

Responsibilities For Digital Media Developer Resume

  • Experience in web production, content management systems, google analytics, social media and email marketing, digital content production and/or journalism
  • Experience in promoting content
  • Prioritize; has a reasonable sense of urgency while maintaining composure under pressure
  • Continuous learning to improve your analytics skill set
  • Able to provide excellent verbal and written communication between customer, manager and project team members in a matrix-managed environment

Responsibilities For Digital Media Marketing Specialist Resume

  • Experience with analytics platforms such as Google Analytics or Omniture Site Catalyst
  • Prioritize Sales requests, traffic schedules, special requests and content deployments
  • Report on key metrics for campaign effectiveness among relevant internal stakeholders
  • Being the lead for the client relationship, building effective relationships with key stakeholders and understanding their aims and objectives
  • Assist with video and audio production and editing of recorded classroom training experiences
  • Experience in video and/or photography production and editing
  • Sales support: review, validate and coordinate with sales on all scheduling activity for the Digital Signage Network

Responsibilities For Digital Media Program Manager Resume

  • Gain hands-on experience with agile development practices as part of a CSG Kanban team
  • Experience in graphic design (Adobe InDesign, Adobe Illustrator)
  • Participating in, providing advice, and contributing to project systems, continuous improvement processes, and development
  • Strategizing with teammates to accomplish weekly business growth goals while remaining accountable for individual growth goals
  • Influencing cross-functional team partners to achieve overarching brand and financial goals
  • Making and testing modifications to database structure when needed
  • Providing training, task assignment and assessment to work-study and “technical apprentice” staff
  • Experiencing in managing branded content partnerships in the digital space

Responsibilities For Group Coordinator, Digital Media Resume

  • Willing to stay up-to-date on current and emerging technologies for video production and social media
  • Offering ideas, input and feedback during brainstorm cycles
  • Working in a client services environment and helping clients succeed
  • Cleaning and transforming data
  • Applying statistical methods in a marketing environment (e.g. logistic regression)
  • Leading and mentoring junior team members
  • Creating and delivering technical product demonstrations, presentations, and technology proofs

Responsibilities For Digital Media Campaign Manager Resume

  • Supporting and contributing to both RFI and RFP process from enterprise accounts
  • Establishing and growing relationships with technical resources at all levels of a customer organization
  • Testing and maintenance of email templates for online email campaigns
  • Compiling the weekly new & updated assets for the eConnect
  • Maintaining databases and update permissions
  • Incorporating old databases into new ones
  • Understanding of the mobile landscape and merits of the different market players

Responsibilities For Digital Media Marketing Manager Resume

  • Understanding of Closed Caption Workflows for both VOD and Live, (SCC, .VTT, Line 21, 608/708 etc)
  • Working across teams in a matrixed organization
  • Creating measurement plans to outline what we want to measure and learn
  • Working with teams and systems for proper measurement set-up
  • Determining the difference between signal and noise
  • Scripting languages and relevant packages (e.g. R & tidyr)
  • Working knowledge of ad server platforms (i.e. DCM) and publisher data
  • Scripting languages and relevant packages (e.g. R & Tidyverse)
  • Understanding client business

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