Digital Communications Resume Sample

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Elsie Waelchi
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Work Experience


Director, Digital Communications
12/2017 - PRESENT
Philadelphia, PA
  • Responsible for developing and executing digital communications strategy – including CSL and CSL Behring websites, social media, digital asset management, visuals (photography, infographics, graphics.) and emerging new media channels
  • Partners with Head of Global Content to develop Content Management System as the centerpiece for disseminating content to ensure continuous and optimized presence on digital platforms and company internet/ intranet (i.e., blogs, tweets, videos, RSS feeds, podcasts, etc.)
  • Serves as the editor of Magellan’s flagship website, as well as other associated websites
  • Serves as the editor of the company’s social media channels, driving content connected to strategic growth and brand awareness
  • Lead the strategy, execution, and implementation of all digital communications for University of Denver, including the web presence, analytics and social media
  • Work closely with the Associate Vice Chancellor to ensure an integrated and strategic approach to all aspects of DU’s digital presence
  • Lead the dissemination of messages and digital/social media traffic between the University and key stakeholders including prospective students, alumni, and others
  • Serve as the point person with vendors and cross-campus clients for all digital marketing efforts, including content management system implementation, paid online media, search engine marketing, interactive marketing, and internal/external partnerships
  • Track the impact of DU’s digital presence via analytics
Digital Communications Coordinator
04/2015 - 06/2017
Boston, MA
  • Advanced expertise with Facebook, Twitter, and LinkedIn
  • Basic knowledge and understanding of website analytics, Google advertising, SEO and SEM
  • Experience with shooting and editing photos and video
  • Create and manage all the company’s apps to meet various corporate needs. Managing the rollout of those apps internally, and troubleshooting any difficulties
  • Lead regular internal meetings with leaders from business development, marketing and communications to discuss new features and monthly goals for website / analytics and apps
  • Lead monthly meetings to establish editorial calendar for all social and blog activity, including Twitter, LinkedIn and Instagram; reporting into various meetings to integrate social with public relations and conference promotion activities
  • Manage a three-person team of content creators and designers to achieve the company’s growth goals. Mentor staff, providing guidance and directing
  • Become an expert in the company’s brand guidelines, ensuring that all materials adhere to the corporate standards and rolling out new guidelines and trainings internally as necessary
Digital Communications & New Media Technology Intern
06/2011 - 02/2015
San Francisco, CA
  • Play a key role in the development of an integrated communications and marketing plan
  • Lead and manage the Chapter's digital communications - social media channels (primarily Facebook, Twitter, and LinkedIn), website, and e-newsletter
  • Lead the Chapter's effort to identify and develop compelling content to be used for social media, website, e-newsletter, and media relations
  • Develop and oversee annual digital advertising strategy and budget and also short term, targeted digital advertising campaigns
  • Participate in the development and implementation of media relations strategy and outreach in the St. Louis area
  • Assist with various writing projects
  • Experience in social media and digital communications
  • Highly creative with proven success in developing and optimizing social/digital campaigns that inform, engage, and motivate
  • Exemplary writing skills, specifically for social/digital channels

Education


Upper Iowa University
2005 - 2010
Bachelor's Degree in Communications

Professional Skills


  • Demonstrated initiative as well as excellent project management skills and the ability to manage multiple priorities
  • Demonstrated strong writing, editing and proofreading skills, particularly for web & social
  • Experience in a marketing-related position with a focus on excellent writing and analytical skills for the web/social media/email, and print
  • Demonstrated project management skills; ability operate tactically in order to translate strategy into action using needed technology
  • Excellent critical thinking and strong interpersonal communication and presentation skills
  • Strong interpersonal skills, with demonstrated verbal and written communications
  • Demonstrates strong writing, editing and proofreading skills, particularly for web and social

How to write Digital Communications Resume

Digital Communications role is responsible for interpersonal, design, editing, organizational, analytical, software, communications, leadership, proofreading, digital.
To write great resume for digital communications job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Digital Communications Resume

The section contact information is important in your digital communications resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Digital Communications Resume

The section work experience is an essential part of your digital communications resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous digital communications responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular digital communications position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Digital Communications resume experience can include:

  • Excellent writing, editing, proofreading, and verbal communication skills
  • Excellent planning and project management skills across multiple simultaneously-developing platforms such as websites, social media, apps, mobile, etc
  • Proven ability to perform and apply design skills across multiple channels including web, traditional and digital
  • Strong communication skills, news sense
  • Project management & organization skills- ability to multi-task, prioritizes projects & tasks, successfully develops timelines, and manages deadlines
  • Strong analytical skills with ability to drive meaningful actions

Education on a Digital Communications Resume

Make sure to make education a priority on your digital communications resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your digital communications experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Digital Communications Resume

When listing skills on your digital communications resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical digital communications skills:

  • Strong public speaking, good influencing skills, executive presence & interpersonal skills
  • Excellent writing skills and ability to coach others in writing skills improvements
  • Strong leadership skills, diplomatic skills and the ability to influence peers and executives
  • Excellent spoken and written communications skills in English, and bilingualism and experience in an international corporate environment are an asset
  • Exceptional verbal and written communication skills and analytic skills
  • Detail oriented with excellent critical thinking skills

List of Typical Experience For a Digital Communications Resume

1

Experience For Digital Communications Coordinator Resume

  • Demonstrates exceptional project management skills – ability to prioritize and multi-task to deliver high-quality communications under tight deadlines
  • Experience in financial services, with specific experience in fraud, and retail banking products
  • Experience creating content with a strong SEO focus
  • Experience in developing effective social media campaigns
  • Prior digital communications, process management, or decision engine management experience
  • Experience producing multimedia content and managing and analyzing metrics
  • Digital planning/buying experience an asset
  • B2B and/or internal communications experience developing and executing communications plans and programs
2

Experience For Director, Digital Communications Resume

  • Approximately 10+ years of Communications or Marketing experience, with significant concentration in digital and social channels, including
  • Experience with writing for the web and digital promotions, including related social media content
  • Experience in managing digital communications platform as well as measure and effect of and functionality of its components
  • Experience working in an international and virtual environment
  • Relevant professional digital marketing experience
  • Experienced working with Microsoft Office; PowerPoint, Word and Excel
3

Experience For Digital Communications Spec Resume

  • Expand outreach of consolidated Ford Fund websites, overseeing writers, editors and web development
  • Experience managing social media campaigns
  • Experience writing blog and feature stories for web and/or print
  • Experience in a biotechnology or pharmaceutical company, with an understanding of the pharmaceutical regulatory environment
  • Strong knowledge of AP Style writing
  • Positive attitude, detail and client-oriented with good multitasking and organizational ability
  • Exhibits the ability to jump from the creative side of marketing to the analytical side, with ability to demonstrate why his/her ideas are analytically sound
4

Experience For Manager, Digital Communications Resume

  • Demonstrated knowledge of online platforms including, but not limited to, Facebook, Twitter, Instagram, Snapchat and LinkedIn
  • A solid understanding of the operations, key business drivers and metrics of a Digital Contact Center
  • Experience in a not-for-profit or university setting
  • Proven success in social media campaigns and digital communication
  • Proven ability to handle many projects and maintain composure in high-pressure situations with short turnaround times
5

Experience For Director of Digital Communications Resume

  • Possesses strong background in social media/digital innovation as well as corporate communications
  • Overall 8 -10+ years of relevant experience with communications
  • Proven expertise in crisis management and rapid response via social media platforms
  • Experienced, thoughtful, wise and passionate about the discipline of digital communications
  • Demonstrated ability to build, leverage & maintain contacts with key external and internal stakeholders
  • Support testing, data requirements, and validation associated with digital communication initiatives
  • Developing, updating and managing design and content for the YMCA’s website and its microsites
  • Creating posts and social media profiles, managing regular posts and responding to followers
  • Evaluating the success of our social media marketing efforts and tweaking our strategy as needed
6

Experience For Digital Communications Snr.manager Resume

  • Concentrating on developing and managing internal efficiencies and processes
  • Leading a team of 4 digital communications professionals and overseeing content creation, website and social media management and media monitoring
  • Providing daily leadership, management and coaching of the digital communications team
  • Working with interdepartmental teams including Account Management, PR, Digital, Studio, Social Media and CRM to action content requests
  • Sourcing and making use of relevant assets for all content pieces
  • Leading the refresh of Bombardier.com with a view to delivering a communications tool that drives engagement with key stakeholders
  • Maintaining brand strength and consistency
  • Researching fun new topics, brands and products to generate content and content ideas
7

Experience For Associate Director, Digital Communications Resume

  • Helping your fellow team members to proofread their work
  • Understanding of LinkedIn, Twitter, and other social media
  • Understanding of the entertainment industry
  • Understanding of search engine optimization and keyword research
  • Understanding of social media and how to integrate it into the business process
  • Partnering with communications managers/employee comms team on new channel creation
  • Managing digital budget
  • Onboarding new authors
8

Experience For Head of Brand & Digital Communications Resume

  • Manage approvals (including own projects and miscellaneous approval routing requests) using online system and tracking revisions and/or approvals
  • Manage and grow social media platforms. Includes generating, reviewing and amplifying content along with managing online conversations
  • Willingness to embrace change, including new ways of working, technology and marketing techniques
  • Professional understanding of platforms including, but not limited to, Facebook, Twitter, Instagram, Snapchat, YouTube and other emerging channels
  • Manage the company’s digital and creative vendors, including web developers, video production, printing and design
  • Set a vision for the Digital & Creative budget and manage the budget throughout the year to ensure its effectively used to forward the company’s growth goals
  • Manage a team of creatives to provide design support for $2B company, this includes photo shoots, infographics, video production, flyers and brochure development
9

Experience For Senior Digital Communications Resume

  • Develop new websites as needed by the business, working with business leaders to understand vision and then deploying
  • Holds in-depth knowledge and understanding of running organic and paid content via social media platforms (LinkedIn, Twitter, Facebook, etc.)
  • Create, direct and execute a cohesive strategy and comprehensive calendar for digital marketing, marketing technology, content creation, and web strategy
  • Create e-mail communications including content, list management, and targeting
  • Develop and publish various videos, using phone cam and editing software
  • Enhance DBS’ reputation through positive profiling of our initiatives through creative storytelling, digital communications and corporate communications
  • Enhance DBS’ reputation through positive profiling of our retail banking, HR and CSR initiatives (Newsroom, LinkedIn, Twitter, Facebook, etc)
  • History of building positive lasting client relationships
  • Develop and manage specific communication projects, as required, which support McKesson Canada’s branding and messaging
10

Experience For Web Designer, Digital Communications Resume

  • Liaison with member institutions, including media, marketing, television and other partners for digital coverage of The American
  • Work with internal and external parties, including full-service outside marketing & communications agency to carryout digital initiatives
  • Serve as IT-to-end user communicator in driving IT onboarding across organization
  • Coordinates internal digital messaging with external messaging to drive brand awareness and behaviors, boost readership, and support the company's reputation
  • Provides ongoing communications support in a variety of capacities including development of collateral, presentations, and other internal communications
  • Prepare weekly and monthly reporting using Google Analytics in reference to key performance indicators

List of Typical Skills For a Digital Communications Resume

1

Skills For Digital Communications Coordinator Resume

  • Extensive experience in social media and digital communications, with demonstrated experience in growing social media audiences
  • Detail oriented with the ability to handle multiple assignments and deadlines, to prioritize assignments as necessary, and to work effectively under pressure
  • Strong leadership skills, and the desire to help members of your team grow and succeed
  • Excellent relationship management skills and organizational awareness are required for this role
  • Excellent analytical skills, ability to quickly understand, isolate and resolve issues
  • Excellent time management skills, ability to thrive in a fast-paced, environment which includes long hours
  • Strong written and verbal communication skills, targeting diverse audiences
2

Skills For Director, Digital Communications Resume

  • Solid organizational and project management skills, with a keen attention to detail
  • Exceeds at building and maintaining professional relationships, demonstrating excellent communication skills
  • Stellar planning and organizational skills and a strong ability to multi-task between complex projects
  • Competent communicator with excellent written and verbal communications skills
  • Demonstrated skills in graphic design and publish
  • Excellent interpersonal skills and a desire to lead and work in teams
  • Strong ability to effectively communicate information and ideas in written format
  • Outstanding communication and organizational skills and able to work independently
3

Skills For Digital Communications Spec Resume

  • Good technical understanding and demonstrated ability to learn new tools quickly, while researching and staying up on current development and resource tools
  • BA/BS in journalism, communications or related field with demonstrated proficiency in writing and visual storytelling. 1-3 years of experience required
  • Proven CRM experience including track-record of delivering qualified traffic from both an acquisition and conversion standpoint
  • Skills using design programs including InDesign, Photoshop and Adobe Acrobat Pro
  • Superior visual storytelling and verbal skills
4

Skills For Manager, Digital Communications Resume

  • Possesses outstanding communication and presentation skills
  • Photography and editing skills
  • Exceptional copywriter, editor, presenter and proofreader skills - the ability to convey ideas in a clear and precise way
  • Previous recent frontline customer experience and proven ability to impact results and LEI
  • Superior project management, time management skills and attention to detail
5

Skills For Director of Digital Communications Resume

  • Exceptional data analytical skills and ability to spot trends
  • Gets things done, effectively and diplomatically
  • Proven work experience as a Social media coordinator
  • Prior experience in internal communications
  • Graphic design skills would be considered an asset
  • Superb written, verbal and interpersonal skills, able to think creatively
  • Proven experience working with Google Analytics reporting, tracking, SEO improvement as well as Google AdWords
6

Skills For Digital Communications Snr.manager Resume

  • Demonstrated marketing experience in a similar marketing capacity
  • Experience in developing effective organic and paid social media campaigns
  • Experience in content management, writing/communications, creative digital experience, , digital/social strategy, and content development
  • Proven working experience in corporate communications
  • Prior in-house, agency or internship experience related to public relations, digital communications or social media
7

Skills For Associate Director, Digital Communications Resume

  • Utilizes strong analytical ability to evaluate end-to-end stakeholder experience across multiple channels
  • High-level oral and written communication skills
  • High-level time management skills
  • Demonstrated marketing experience in social media, advertising or digital marketing
  • Excellent and proven writer
  • Prioritizing workflow across appropriate platforms and team members
  • Developing, executing and measuring dynamic digital communications strategies that support our business strategy and priorities
  • Leading the execution of a creative social media and content strategy that supports Bombardier’s stakeholder relations priorities
  • Management experience leading and managing team activities, including managing staff member performance
8

Skills For Head of Brand & Digital Communications Resume

  • Passion for creative thinking, storytelling and creating the best exposure and experience for our partners and customers
  • Experience working with data team on targeting and segmentation and pulling lists through ESP or Campaign Management tool
  • Build an effective ongoing dialog with our consumers by utilizing segmentation, offers, channel delivery, context and campaign storytelling
  • Comprehensive experience developing, implementing and evaluating digital communication strategies for significant internal and public programs and initiatives
  • Problem-solving and decision-making in a deadline-intensive environment with multiple competing priorities
9

Skills For Senior Digital Communications Resume

  • Marketing and/or advertising experience
  • Experience managing social media advertising campaigns
  • Experience developing and managing digital campaigns
  • Strong understanding of audience segmentation and targeting
  • Experience with digital content, including content marketing
  • Measure and report on the effectiveness of content messaging and delivery, determining which methods work for the brand
  • Experience with website editing. Basic understanding of the components of common web technology (HTML, CSS)
  • Extensive online listening experience, including popular platforms (e.g. Hootsuite, CRISP, Sprinklr)
10

Skills For Web Designer, Digital Communications Resume

  • Possesses extensive online listening experience, including popular platforms (e.g. Hootsuite, CRISP, Sprinklr)
  • Has demonstrated track record of success developing and implementing impactful communication programs that drive engagement
  • Experience successfully managing multi-faceted digital campaigns
  • Experience with nonprofit or peer-to-peer fundraising desired
  • Demonstrated success in launching successful email campaigns
  • Experience in Digital Marketing with a focus on content development

List of Typical Responsibilities For a Digital Communications Resume

1

Responsibilities For Digital Communications Coordinator Resume

  • Distribute digital communications or collaborate with colleagues to ensure that communications are distributed effectively using appropriate tools
  • Technical experience in designing and arranging hosting of websites
  • Experience with video production, shooting and editing with video editing software, such as Adobe Premiere Pro or Final Cut Pro
  • 1+ experience developing and implementing social media plans and activations
  • Experience in managing a team of marketing professionals
  • Experience in implementing and managing CMS programs and platforms
  • Preferably with more than 10 years of experience in a communications, online journalism or digital marketing role
  • Preferably with at least 10 years of experience in a communication, journalism or digital marketing role
2

Responsibilities For Director, Digital Communications Resume

  • Min. or 7-10 years’ experience in media planning
  • Media buying experience an asset
  • Hands on experience using social media as brand / company awareness
  • Demonstrated understanding of media landscape
  • Handle changing priorities and multiple, tight deadlines
  • Handle changing priorities and multiple tight deadlines
  • Experience with video production (documentary / news / interview style shooting)
  • Experience implementing nonprofit programs with partners on a state and national level
  • Demonstrated interest and participation in community work and volunteering
3

Responsibilities For Digital Communications Spec Resume

  • Experience in digital communications or marketing with an emphasis on social media
  • Experience in digital marketing, web site development and social media
  • Experience working with or within a Retail Electricity Provider
  • Demonstrated success in managing extremely complex projects and processes
  • Deep experience and focus on data-driven marketing
4

Responsibilities For Manager, Digital Communications Resume

  • Quality- and experience-oriented management
  • Experience managing creative development and directing agencies or internal teams
  • Excellent team player who can take work direction from multiple individuals, learns quickly and is adaptable
  • Manages time and priorities efficiently, shows enthusiasm, and allows for flexibility
  • One year of hands-on communications and media relations experience, preferably in a corporate or media industry role
5

Responsibilities For Director of Digital Communications Resume

  • Demonstrated ability to work under pressure and meet tight deadlines on multiple projects simultaneously
  • Cultivate and sustain strong relationships with members of the media and coworkers
  • Project management and business communication experience
  • Understanding of nonprofit business strategies, digital marketing, and peer-to-peer fundraising tactics
  • Indicating complete budget breakdown including professional fees, and daily subsistence allowance.30%
6

Responsibilities For Digital Communications Snr.manager Resume

  • Understanding of SEM and website analytics
  • Directing the creative process and teams, in conceptualization and production of hospital web sites and omni-channel content
  • Willing and able to travel, as needed, within the U.S
  • Writing and program positioning for social forums and blogs, bookmarking, landing pages, e-mail campaigns, etc.
  • Managing program content—developing web, social media and print campaigns, and driving strategy across communications platforms
  • Managing and assessing the performance of social media and website campaigns across multiple platforms as well as other advertising outlets
  • Account monitoring/moderating and filtering ‘troll’ and ‘spam’ comments as well as manage user base
  • Assist in determining level of impact, severity, and identifying solutions to resolve any identified application defects
  • Develop a detailed understanding of our marketing database, and how emails and content are targeted to customers
7

Responsibilities For Associate Director, Digital Communications Resume

  • Focus on revamping and optimizing the corporate and executive social media profiles and pages
  • Setup and launch growth campaigns and begin boosting and promoting key content/posts
  • Support and advise internal departments and Marketing BUs with their web site strategy, requirements, maintenance and KPI tracking
  • Assist in writing and developing content to support internal communications initiatives, such as the employee video newsletter and blog
  • Provides introductions and training to users of all different levels (including average users, content owners, news authors, group owners)
  • Expert judgment in critical decision-making on issues impacting reputation is required
8

Responsibilities For Head of Brand & Digital Communications Resume

  • Researches trends and innovations in social media marketing, and applies this knowledge to marketing programs aligned to social media policies
  • 5 – 7 years of coding effort in Javascript, HTML5, creating CSS code and C++
  • Provides ongoing communications support in a variety of capacities, including development of collateral, presentations, and other internal PR programs
  • Launch of new Twitter content and customer facing improvements – including agreement with CPs for Openreach direct engagement with end customers
  • In managing digital communications programs including emails &SMS
  • Detailed knowledge of marketing disciplines with a specific focus on marketing technology solutions
  • Identify key needs and capabilities required to drive material change in the fraud space in support of achieving Citi’s NPS targets
  • Manage and Coordinate ARD’s Email Marketing Program
  • Digitally-savvy and has pulse on up-and-coming digital/online/social media trends
9

Responsibilities For Senior Digital Communications Resume

  • Able to think out-of-the-box and working with ambiguity
  • Apply knowledge and insights gained from research resources to media planning
  • Deploy and monitor multiple recurring/trigger campaigns per week
  • Subject matter expert of TCPA regulations and assist ensuring automated contact processes are compliant
  • Assist 300 Brown & Brown offices and 8,700+ teammates with social media questions, projects and digital marketing guidance
  • Direct support of Digital Marketing Team Leader and leadership team on various projects, tasks, etc
  • Coordinates with Marketing on social media and corporately maintained content on website
  • Plans and executes all digital content, including intranet, corporately-maintained content on the company's website, and social media
  • Directs work of external agencies supporting internal digital and social
10

Responsibilities For Web Designer, Digital Communications Resume

  • Optimize and manage digital marketing campaigns (Google Adwords, Facebook, Youtube etc.) across multiple websites
  • Design, create, optimize and manage email marketing campaigns
  • Knowledgeable in paid and social media strategies pertinent to driving digital audience growth and engagement
  • Ensure content is aligned across all marketing channels and active campaigns
  • Design comprehensive digital strategies to achieve marketing and communications targets
  • Transform content to ensure easy sharing with social media networks
  • Manage tracking tools to monitor mentions and sentiment of references to each executive, as well as NBCU Telemundo Enterprises and Telemundo brands
  • Ensure the consistency of the company’s brand in all messaging across multiple platforms

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