Events Marketing Resume Sample

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Donavon Brown
87096 Schulist Gardens,  Houston,  TX
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Work Experience


Director, Events Marketing
11/2017 - PRESENT
Detroit, MI
  • Support the Event Marketing team with logistics and travel as needed
  • Handle RSVP management
  • Negotiate with partners and vendors to finalize agreements and work out contracts
  • Pack, ship, and track event materials/supplies to/from events
  • Work in a fast-paced environment and execute multiple projects with competing priorities
  • Be an active and contributing member in our team’s creative think tank
  • A passionate and positive team player
Events & Marketing Coordinator
08/2013 - 10/2017
Boston, MA
  • Interact/Communicate with vendors, directors, VP’s and peers
  • Champion innovation (new technology, new venues, new activations) to reinforce nick’s leadership position
  • Event planning/management experience in the ad tech, marketing technology, or media industry
  • Direct experience with logistics of custom events in the 50-100+ Person range
  • Event production experience from content programming to show management
  • Proven experience managing cross functional projects and budgets
  • Desire to consistently enhance events, bringing new ideas to the table
  • Assist with updating event information as it changes. This includes updating events cards and checking all venues and media partners’ digital assets to make sure they reflect these changes
  • Communicate and coordinate assigned event logistics with other TEN personnel, outside suppliers, and clients
Events Marketing Intern
07/2007 - 07/2013
Los Angeles, CA
  • Possess strong knowledge of event operations
  • An effective executor, who takes direction well and is able to maintain and manage timelines
  • Can work independently, but is eager to support others and collaborate as well
  • Be a fast-learner, who can quickly adapt to new tools and technologies
  • Has an interest or passion for event marketing and strategy
  • Is creative; detail oriented
  • Able to quickly and easily adapt to changing environments and priorities

Education


Strayer University - Woodbridge Campus
2002 - 2006
Bachelor's Degree in Business

Professional Skills


  • Excellent interpersonal and communication skills to effectively interact with all levels of the organization
  • Skills required: Language skills English mandatory, preferable other additional European Language(s)
  • Strong business and marketing writing skills in English
  • Strong communication skills (listening/speaking and written)
  • Solid problem solving and creative thinking skills with ability to multitask and prioritize goals
  • Have strong writing, communication, and interpersonal skills
  • Excellent grammatical and written communication skills and ability to project “brand voice” across various marketing channels

How to write Events Marketing Resume

Events Marketing role is responsible for interpersonal, organization, software, events, basic, design, marketing, training, leadership, powerpoint.
To write great resume for events marketing job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Events Marketing Resume

The section contact information is important in your events marketing resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Events Marketing Resume

The section work experience is an essential part of your events marketing resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous events marketing responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular events marketing position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Events Marketing resume experience can include:

  • Strong computer skills, including MS Office (PowerPoint, Excel, Office, Outlook)
  • Solid digital marketing experience ideally using a marketing automation platform
  • Strong P&L experience including command of budgeting and costs controls
  • Work closely with the sales team to ensure events are being sold effectively
  • Project management, problem-solving skills and stress resilient
  • Embraces working in a busy, fast paced environment and can effectively manage pace and volume

Education on an Events Marketing Resume

Make sure to make education a priority on your events marketing resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your events marketing experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Events Marketing Resume

When listing skills on your events marketing resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical events marketing skills:

  • Excellent effective communications skills, both oral and written
  • Strong communication skills, both written and verbal inan international team
  • Excellent project management & leadership skills
  • Excellent organizational and analytical skills with the ability to multi task
  • Solid written/verbal communications skills
  • Strong interpersonal skills; ability to work well with senior level internal stakeholders and manage cross functional teams to reach common project goals

List of Typical Experience For an Events Marketing Resume

1

Experience For Events & Marketing Coordinator Resume

  • Partner effectively with internal and external stakeholders to ensure that event needs are clearly communicated, correctly coordinated and measured
  • Working with the broader marketing team to create innovative concepts and deliver impactful client experiences
  • Assist with general tasks relating to key events such as organising jewellery, goody bags, coffee runs, packing and set up
  • Experience building out lead qualification, management, and nurturing processes
  • Experience implementing KPIs and campaign tracking for key performance and acquisition metrics
2

Experience For Director, Events Marketing Resume

  • Experience of website and HTML design for driving inbound marketing
  • Experience evaluating and implementing new technology solutions that drive growth and efficiency
  • Establish strong relationships with the athlete relations team and colleagues booking events/activations
  • Previous experience as a marketing specialist or similar role
  • Design and distribute HTML emails campaigns and analyze and track campaign effectiveness
  • 5 – 7 years of relevant experience required
  • Working knowledge of Adobe PDF editing tools
  • Creating insertion orders and entering them in our CRM
  • Understanding the budget for each practice group: develop and obtain necessary sign off on all mareting event expenses
3

Experience For Events Marketing Coordinator Resume

  • Liaising with industry organisations to maintain relationships and identify joint opportunities
  • Compiling a campaign performance report with a visual deck for our events and sponsors
  • Establish the processes around qualifying, accepting, and nurturing leads as well as creating a pipeline for opportunities
  • Assist event sales & marketing team by making recommendations of new art concepts, promotions and assuring that assets are aligned with brand standards
  • Manage, organize and inventory all marketing assets including photos, videos, press packets and printed sales and marketing collateral
  • Manage the reporting process of all event campaign execution including working with external partners and independent contractors
4

Experience For Events Marketing Associate Resume

  • Review and plan the ordering of Marketing materials including: print, electronic, direct mail, and promotional items
  • Provide on-location leadership, acting as a liaison to guests and attendees overseeing all logistics and activities
  • Manage new and existing paid advertising and source partnerships with appropriate media companies
  • Assist with growing special events database and activating email campaigns
  • Ensure the EMEA and Asia Pacific teams are informed of all upcoming marketing activities
  • Creative, out of the box thinker that brings innovative new ideas and thinking into corporate events and strategic planning
  • Manage the global budget, audience targeting, messaging, channels, and touch strategies
5

Experience For Director of Special Events & Marketing Resume

  • Lead all digital marketing, including Forrester’s event websites
  • Work cross-functionally to gain efficiencies and ensure that all marketing aligns with Forrester’s overall marketing strategy and new GDPR regulations
  • Ensure each marketing project’s successful circulation through campaign cycle while tracking ROI
  • Assist with updating event information in real-time across multiple platforms including social, digital, and internal systems
  • Manage Live Events reporting and tracking systems, inclusive of data entry/extraction
  • Pursue and secure new local sponsorship sales, expanding beyond existing clients, agencies and contacts
  • Works within marketing timelines for events and ensures event marketing collateral is created and deadlines met
6

Experience For Events Marketing Intern Resume

  • Support the team by taking ownership of the events marketing calendar
  • Exceptional talent for building and sustaining relationships, both internally and externally
  • Collaborate with internal marketing teams to coordinate marketing schedule for each event
  • Collaborate with internal marketing teams to produce new, compelling content for multi-channel campaigns
  • Assist in creating/updated sales marketing materials
  • Assist in event support and planning under direct supervision of Corporate Event Supervisor. Provide assistance during event meetings
  • Assist with tracking Marketing expenditures for budget review
7

Experience For Head, Events Marketing Program Resume

  • Schedule flexibility in supporting events (e.g. breakfasts, evening receptions)
  • Oversee management of all events to ensure that both internal and external partners are providing all elements as outlined in the event contract
  • Provide relevant logistical information for event communications including agenda and schedule
  • Craft sales and sponsorship collateral including registration forms, prospectuses, and email scripts
  • Update the EMEA marketing budget and allocate money where necessary
  • Maintain and strategize the internal events marketing calendar
  • Monitor and maintain events presence on social networking and trade association websites
  • Project manage tradeshow activities, including hotel room blocks and sponsor activities
  • Assist with speakers and KOL’s management (contracts, invoices, meeting preparations)
8

Experience For Events Marketing / Sponsorship Resume

  • 1st point of contact for local Marketing and Sales teams
  • Management and upkeep of CRM mailing/contact lists
  • Craft sales and sponsorship collateral, including registration forms, prospectuses, and email scripts
  • Update the EMEA marketing budget and allocate it where necessary
  • Monitor and maintain Forrester’s events presence on social networking and trade association websites
  • Work with the EMEA and Asia Pacific field marketing teams and encourage them to cross-sell the events
  • The desire to innovate and improve marketing strategy
  • Responsible for coaching, performance management, and career development of Events team
9

Experience For Events Marketing Specialist Resume

  • Work directly with Live Event team members to execute all aspects of event marketing logistics
  • Research and investigation of venues, services, catering, entertainment, and transportation
  • Provide requested research using online tools to assist with event registration analysis project
  • Track sales opportunities through approved CRM system for accurate reporting and stakeholder communication
  • Attends DC and Northern Virginia area events representing Wyndham Vacation Resorts
  • Maintain a courteous and informative demeanor when dealing with questions posed by potential clients
10

Experience For Associate Manager, Events Marketing Resume

  • Provides customer service to all guests encountered at any of our marketing locations
  • Coordinates logistics, speakers and marketing materials for webcasts and webinars
  • Coordinate marketing projects for events from start to finish
  • Manages events-related marketing and research materials and schedule and calendar
  • Reviews and quality control of marketing materials and events and conference website content
  • Quality control of announcements and marketing materials
  • Prepare digital briefs to kick off marketing campaigns for new events

List of Typical Skills For an Events Marketing Resume

1

Skills For Events & Marketing Coordinator Resume

  • Communication - Excellent written and verbal communication skills with good attention to detail
  • Strong project management, financial management (of events) and organizational skills
  • Possesses strong interpersonal skills with the ability to work in a fast paced, high-energy work environment
  • Have a strong understanding of finance as it relates to special event costing and close-outs and be able to demonstrate that knowledge
  • Proven track record in Marketing, with direct Proven track record in event promotion and/or the business to business environment
  • Experience in Marketing, with direct experience in event promotion and/or business to business environment
2

Skills For Director, Events Marketing Resume

  • Strong contract negotiations with venues & vendors as well and a strong knowledge of industry trends, audio visual & content programming
  • Personal computer skills including but not limited to Word, Excel, PowerPoint software
  • Strong analytical approach, creative problem solver, effective resource manager
  • Researches and stays abreast of new trends and best practices in events and communications to more effectively celebrate student and faculty success
  • Fun fashion experiences including, seeing new trends, hearing from guest speakers at events, getting discounts on our jewellery etc
3

Skills For Events Marketing Coordinator Resume

  • Experience planning and implementing travel logistics and event planning
  • Proven track record of people management, exceeding KPIs and delivering consistent revenue and customer growth through an always-on marketing approach
  • Proven track record in deriving, analyzing and utilizing customer insight
  • Experience of mapping customer journeys and using persona marketing within your campaigns
  • Event management experience in fast-paced environment managing multiple projects including event oversight
  • Experience in Direct marketing, email marketing, list management
  • Experience with fundamental principles of design, copywriting/editing
  • Experience in managing details and logistics of trade shows, including pre- and post-show activities for B2B specifically
  • Experience in managing details and logistics of trade shows and corporate events, including pre- and post-show activities for B2B specifically
4

Skills For Events Marketing Associate Resume

  • Proven record building event strategies and creative executions that are unique and aligned with business goals/objectives
  • Advertising, Media and promotional experience
  • Effective delivery of marketing initiatives to budget
  • Demonstrated flexibility in working with other people with the ability to work in a diverse work environment
  • Computer literate with experience of using Word, Excel, email systems and the Internet)
5

Skills For Director of Special Events & Marketing Resume

  • Proven track record within integrated, multi-channel marketing
  • Proven track record in marketing automation
  • Experienced and comfortable managing social media channels (Facebook, Twitter, LinkedIn, Pinterest, Instagram) on a professional level
  • Above average proficiency in creating effective PowerPoint presentations
  • Work with editorial staffs to build and execute solid in-house marketing plan
  • Oversee all events, creating a platform for Deluxe and its brands around experiences that is uniquely ours
6

Skills For Events Marketing Intern Resume

  • Marketing experience in a corporate or agency environment
  • Experience working in cross functional team environment and with external agencies and partners
  • Event Strategist – Create early and effective event plans, including event registrations and additional logistics
  • Experience in a law firm or other professional services firm
  • Previous internship experiences
  • Excellent performance feedback
  • Design and distribute HTML email campaigns and analyze and track campaign effectiveness
  • Email design experience, with the ability to hand-code HTML
  • Experience in managing details and logistics of trade shows and corporate events, including pre- and post-show activities for B2B specifically
7

Skills For Head, Events Marketing Program Resume

  • Customer-centric focus with keen eye toward creating an exceptional customer experience throughout event journey
  • Experience of technology-based marketing automation and CRM platforms, such as Eloqua, Salesforce, and Marketo
  • Experience of social, influencer, and partner marketing strategies
  • Organisation/Planning– ability to prioritise and plan events, use time efficiently, and develop realistic action plans
  • Seasoned people manager with at least 5+ years of management experience
  • Work collaboratively with the content team on new and creative campaign ideas that highlight the distinctive value and experience of Forrester events
  • Recommend technologies that enhance and help Forrester track the impact of its events on the attendee experience
  • Web design management experience
  • Previous experience in the field
8

Skills For Events Marketing / Sponsorship Resume

  • Prioritize tasks, set deadlines, and track deliverables to ensure goals are met on time
  • Excellent knowledge of digital and social media platforms
  • Assisting with securing meeting room space, ordering show services, scheduling freight shipments, managing event set up and tear down
  • Attending meetings, collaborating with internal teams offering curiosity and input, capturing meeting notes
  • Assisting and providing support in the execution of the Melbourne Business Development and Profiling plan
  • Preparing agendas and materials for client team meetings and minutes and actioning items following subsequent meetings
  • Supporting the planning and organising of Customer VIP and site visits
  • Liaising with external agencies regarding marketing and events
9

Skills For Events Marketing Specialist Resume

  • Assisting with shipping marketing and IT materials to event venues
  • Supporting Marketing Director as required
  • Assisting in the organization of field marketing internal and external events predominantly in the UK (for example: congresses, user meetings etc)
  • Implementing mail shot and communication procedures regarding our customer events by Pardot
  • Supporting the event managers by facilitating communication between vendors, volunteers, and internal department members
  • Engaging in meaningful conversations with attendees while onsite supporting events
  • Organizing onsite events marketing materials and accurately track inventory
  • Providing leave cover and support for the Events Coordinator
10

Skills For Associate Manager, Events Marketing Resume

  • Working knowledge of public relations principles
  • Providing onsite coordination at employee and customer events around the SF bay area
  • Analyzing post-event attendee data and present results on engagement, ROI metrics and space utilization
  • Responsible for ordering, storing, inventorying, and distributing promotional items
  • Work with Sr. Manager in requesting, editing and monitoring production of marketing collateral

List of Typical Responsibilities For an Events Marketing Resume

1

Responsibilities For Events & Marketing Coordinator Resume

  • Excellent organization and time management skills with the ability to multi-task and
  • Excellent organizational, written, interpersonal and presentation skills
  • Great communication skills and customer service experience
  • Strong verbal and written communication skills along with a commitment to teamwork are essential
  • Have strong organizational skills and attention to detail
  • Effectively report on account development and sales process with key stakeholders
2

Responsibilities For Director, Events Marketing Resume

  • Basic knowledge and skills of Microsoft Office Suite
  • Possess a strong ability to multi-task, prioritize quickly, and meet deadlines
  • Can work logically and use initiative to effectively resolve queries
  • Organization and project/program management skills
  • Analytic skills to determine closed-loop return of assigned shows or events
  • 7 – 10 years’ experience in event management, some of which have been gained in managing large, national events of 10,000+ attendees
  • Analyze events for effectiveness and provide reporting on results, working closely with the campaign and operations teams
3

Responsibilities For Events Marketing Coordinator Resume

  • Proactive and ability to work on and prioritise multiple projects simultaneously
  • Excellent feedback (internal and external) on projects delivered
  • Demonstrated ability to work independently and to plan and direct the work of others
  • Be a dynamic self-starter who can operate in a fast paced environment
  • Organised and structured with an good attention to detail
4

Responsibilities For Events Marketing Associate Resume

  • Prioritise a busy workload and work to deadlines
  • Proven track record within SEO, SEM and demand generation campaigns
  • Proven track record of project management across multiple stakeholders/teams
  • Extreme attention to detail and an eye for effective creative
  • Prioritize projects based on deadlines and level of importance
  • Experience or desire to work in sales is required
  • Proventeam leader with results-oriented focus
  • Proven ability to handle a large workload in a fast paced environment
  • Prioritize, work well under pressure and meet deadlines
5

Responsibilities For Director of Special Events & Marketing Resume

  • See big picture as well as strong attention to detail
  • Contract negotiations for events and work with procurement processes, including contracting requirements
  • Initiate recommendations to improve marketing and event processes and increasing overall efficiencies
  • Manage measurement process, analyze results and create reporting for marketing programs
  • Assist Sr. Events Marketing Manager with assigned marketing initiatives
  • Suggest Incentive programs to engage prospects and present to the Marketing Manager for approval and funding
  • Event planning and project management for various programs in and out of footprint markets
  • Initiate recommendations to improve marketing processes and increase overall efficiencies
  • Manage creative development process for invitations and other on-site collateral, while getting appropriate review and sign offs from key stakeholders
6

Responsibilities For Events Marketing Intern Resume

  • Coordinate with partners and vendors on logistics, RSVP and registration process, set-up and staffing of event check-in, and oversee all event details
  • Work directly with Senior Marketing Manager to execute Bronto’s partner events strategy
  • Work directly with Senior Marketing Manager to execute Bronto’s industry and partner events strategy
  • Sell the Association’s programs and events to a variety of audiences, including corporate management, individual participants and volunteers
  • Work with marketing teams to coordinate day-to-day activities that lead to the completion of projects and tasks
  • Assist in tracking campaigns to create benchmarks for the program
  • Assist in coordinating travel for staff for events and trade shows
  • Lead the kick off meetings for all marketing campaigns for new events
7

Responsibilities For Head, Events Marketing Program Resume

  • Be the main point person for all internal requests from marketing teams
  • Oversee and approve digital briefs before being submitted to internal teams
  • Process Michels Gear ordering and website administration
  • Maintain and organize marketing digital assets
  • Supports all activities related to events management (including set-up)
8

Responsibilities For Events Marketing / Sponsorship Resume

  • Assists with budget – follow up and fundraising
  • Willingness to travel extensively including weekends and international travel
  • Direct multiple global technology-based projects and staff in support of Gartner’s Event and Marketing business
  • CIM post-graduate diploma in marketing or equivalent
  • Proficient in Adobe Creative Suite, including Photoshop and Illustrator
  • A broad knowledge of the Financial Services Industry and Bank and Card Marketing
9

Responsibilities For Events Marketing Specialist Resume

  • Understand specific brand /vehicle details being promoted
  • Set-up and break-down event equipment, including but not limited to tents, tables and event signage
  • Travel to other locations as needed for training, development and other purposes
  • Gather and generate reports on race statistics, marketing initiatives, and participant analytics
  • Proficient using the latest versions of all Microsoft Office applications
  • Coordinate events sales collateral
  • Build post event ROI reports
  • Assist in venue bookings and negotiations
10

Responsibilities For Associate Manager, Events Marketing Resume

  • Manages all aspects of sweepstakes and contests from development to execution to fulfillment
  • Conceptualize and organize events and activities aligned to the business strategy brands and sales goals
  • Engage and develop relationships with outside vendors; control costs within agreed event budgets and negotiate favorable terms with suppliers
  • Support arrangement travel and accommodation for attendees when necessary
  • Segment audiences to make sure the correct people are targeted to the correct event
  • Work with PR, the social media team, and online event calendar organizations to enhance the profile of the events
  • Own and update Forrester.com event website content
  • Speak at London business update meetings and provide information around event activity
  • Champion innovation (new technology, venues, activations) and identify new trends and interests to maintain Nickelodeon’s leadership position with kids & families

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