Digital Copywriter Resume Sample

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Felipe Cole
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Work Experience


Senior Digital Copywriter
07/2016 - PRESENT
Boston, MA
  • Ensure consistency and adherence to bloomingdales.com copy standards
  • Write informative, brand-right product descriptions and compelling marketing copy for the home category
  • Effectively manage the production workflow for assigned family of business
  • Attend all merchandise presentation meetings
  • Maintain high standards for writing and proofreading
  • Write informative, brand-right product descriptions and compelling marketing copy for the RTW category
  • Puts the customer first, takes feedback, understands what they want and how to deliver the best experience possible
  • Demonstrated ability to promote and present creative initiatives to internal stakeholders
  • Proven ability to extend offline creative into the online space in a way that is additive versus redundant
Digital Copywriter
03/2012 - 05/2016
New York, NY
  • Copywriting experience, preferably with from an online retail background
  • Strong understanding of search engine optimization, email subject lines, open rates, calls to action, etc
  • Strong understanding of user experience and information hierarchy
  • Alter the brand voice to accommodate each of Vera Bradley’s digital properties (marketing, social and editorial)
  • Strong visualization skills
  • Office environment utilizing a computer over 75% of time; utilization of office desk - sitting, reading, listening or speaking
  • Efficiently generate both short and long-form copy in a fast-paced, technical environment
Temporary Digital Copywriter
05/2005 - 09/2011
Los Angeles, CA
  • Manage internal communications related to customer activity monitoring and reporting, including the responsibility to inform executive and PR teams as needed
  • Develop, research, interview, edit, and manage editorial calendars for all subscriber-related and enterprise customer content, including email blasts, testimonials, video scripts, e-newsletters, case studies, blog posts, customer notifications, etc
  • Research, develop, write and edit ongoing B2B and subscriber-targeted, personalized content for multiple channels and formats, to increase engagement, referrals, and retention
  • Brainstorm and develop, in collaboration with the subscriber management and enterprise sales teams, new and creative ideas for reaching customers through a variety of content vehicles and digital channels
  • Write and/or develop content outlines for training materials and presentations (both for internal and external training, such as enterprise customers)
  • Work with technical and engineering staff to plan, write and edit all routine subscriber communications (firmware notifications, billing content, customer notifications)
  • Demonstrates proficiency using a content management system or HTML editor

Education


Arkansas Tech University
2001 - 2005
Bachelor's Degree in Journalism

Professional Skills


  • Leadership and collaboration skills, coupled with excellent writing and editing skills
  • Strong listening skills, and the ability to effectively develop and respond to a project brief
  • Experienced in AP writing style with impeccable writing and editing skills
  • Strong reasoning and listening skills
  • Excellent writing and copywriting skills
  • Strong copy-editing and proof-reading skills
  • Strong writing, grammar, and communication skills

How to write Digital Copywriter Resume

Digital Copywriter role is responsible for editing, digital, communications, software, marketing, proofreading, excel, word, copywriting, collaboration.
To write great resume for digital copywriter job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Digital Copywriter Resume

The section contact information is important in your digital copywriter resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Digital Copywriter Resume

The section work experience is an essential part of your digital copywriter resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous digital copywriter responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular digital copywriter position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Digital Copywriter resume experience can include:

  • Demonstrate solid writing and grammar skills
  • Past experience effectively improving results through content
  • Exceptional written communication and copy skills with experience presenting to all levels of stakeholders
  • Highly organized / Highly detailed / Excellent time management skills
  • Possess good leadership, people and project management skills
  • Strong communication skills (but equally adept at listening)

Education on a Digital Copywriter Resume

Make sure to make education a priority on your digital copywriter resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your digital copywriter experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Digital Copywriter Resume

When listing skills on your digital copywriter resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical digital copywriter skills:

  • Proactive with good time-management and prioritisation skills
  • Proven writing and editing skills via a portfolio of work samples
  • Strong communication skills, adept at listening
  • Strong organisation skills (to cope with running loads of different jobs at the same time)
  • Excellent leadership, communication and presentation skills coupled with a diplomatic nature
  • Excellent leadership, communication and presentation skills coupled with a vocal, diplomatic and pro-active nature

List of Typical Experience For a Digital Copywriter Resume

1

Experience For Senior Digital Copywriter Resume

  • Demonstrated communication, time management and analytical skills
  • Effectively manage a workload that consists of varying project types
  • Digital copywriting experience (agency or in-house experience)
  • Proven experience using content to accomplish brand, client, or business goals
  • Highly organised and good a managing multiple priorities
  • Demonstrated experience in researching, interviewing, writing, and editing
  • Experience in Marketing, Advertising or related field
  • Solid working knowledge of HTML and web content management systems
2

Experience For Digital Copywriter & Storyteller Resume

  • Assess web analytics or AB testing into actionable improvements to the user experience
  • Solid understanding of popular content management systems (WordPress)
  • Experience using online metrics (Google Analytics) to measure, analyze, and interpret data
  • Content Strategy: Helping the team prioritize content needs for major projects (product launches, new website sections, etc…)
  • Understand the difference between a content strategy and an editorial calendar + experience creating both
  • Demonstrated ability and desire to work as a team player, who is willing to help as needed
  • Three to five years of professional writing experience, preferably in online or direct communications environment
3

Experience For Temporary Digital Copywriter Resume

  • Experience in digital writing
  • Experience in writing copy for high engagement rates
  • Experience of SEO keyword research and web copywriting
  • Relevant experience English writing copy
  • Specific digital communications experience would be advantageous, including intranets and internets
  • Develop appropriate documentation to support definition of user experience, engaging with relevant stakeholders
4

Experience For Digital Copywriter, Home Resume

  • Experience researching topics to craft content and position papers
  • Has experience writing digital brand guidelines
  • Experience of best practice when writing for the web
  • Experience creating content and strategy for digital channels
  • Experience writing copy specifically for website content development, preferably at an enterprise level
  • Digital expertise, understanding of HTML and experience design principles
  • Demonstrated leadership, teamwork and collaboration in a professional setting
  • Experience in writing content for websites and social media platforms
5

Experience For Digital Copywriter Beauty Resume

  • The digital customer experience coursing through your veins – as a copywriter and site editor, it’s your words that are the voice of BT
  • Work across a variety of projects, ensuring adequate and appropriate prioritisation
  • Experience of using a Content Management System
  • Some wireframing experience
  • Strong attention to detail. Your ‘t's are crossed and ‘i's are dotted
  • Comedic writing great experience for this role
  • Strong ability to interpret digital creative briefs into creative, fun copy
6

Experience For Digital Copywriter, Men s & Kids Resume

  • Translates brand tone of voice and attributes into words that are on-point for digital experiences
  • Industry experience writing digital copy in a campaign development role
  • Strong background and interest in gaming and Call of Duty specifically
  • Automotive experience is beneficial
  • Deep knowledge and experience in SEO and SEM
  • Demonstrated ability to create engaging content for the web and social media
  • Mastery of digital content best practices and experience
  • Digital creative experience
7

Experience For Digital Copywriter / Content Strategist Resume

  • Demonstrated ability to develop and execute conceptual ideas to create innovative digital solutions in a highly collaborative environment
  • Work alongside UX and Visual designers to create the ultimate customer experiences
  • Understanding of integrated communications and cross-channel deployment with experience with repurposing content for multiple segments/audiences
  • Work experience in writing for the web, both promotional and educational copy
  • Experience working with an automobile brand an on TV and digital campaigns essential
  • Keen understanding of UX principles and digital customer experience
8

Experience For ACD / Digital Copywriter Resume

  • Experience managing content and production for high traffic websites
  • Experience collaborating with designers, product managers, campaign owners, and web teams
  • Experience with digital or catalog-based copy and product knowledge within the digital copywriting space
  • Experience using Product Information Management (PIM) or Digital Asset Management (DAM) systems
  • Proven ability to write fresh and engaging creative copy
  • Agency experience as a Copywriter necessary
  • Truly integrated background and experience with broadcast, interactive, digital, branded content, print, and social media is ideal
  • Related experience
9

Experience For Digital Copywriter, Men s & Kid s Resume

  • Computer experience (Microsoft programs - Outlook, Word, Excel), Social Media (Facebook), Copier, Fax, Printer, Voicemail
  • Experience with website management
  • Online experience
  • Agency experience
  • Experience of User Centered Design methodology and its practical implementation
  • Experience of multi-channel content creation (web, print, mobile, tablet)
  • Strong familiarity with user-centered design principles
  • Strong familiarity with digital content management systems and best practices
  • Strong brand sensibilities
10

Experience For Accenture Interactive, Digital Copywriter Resume

  • Use data to create content (including SEO copy) that drives excellent customer journeys, linking into other channels when needed
  • Collaborate with clients and internal teams to generate stronger ideas and deliverables that meet requirements
  • Demonstrate flawless attention to detail in all content, and be able to spot a typo at fifty paces
  • Proven ability to write with purpose, infusing copy with emotion
  • At least three (3) years of experience as a copywriter

List of Typical Skills For a Digital Copywriter Resume

1

Skills For Senior Digital Copywriter Resume

  • Excellent organisational skills and attention to detail, able to proofread your own and others’ work efficiently
  • Self-motivated and organized, with excellent interpersonal and communication skills
  • Possess strong proofreading skills
  • Strong written skills in English, Traditional Chinese is advantageous
  • Bring clarity and confidence to copy on order journeys , driving excellent customer experience and working with the sales teams to drive key KPIs
  • Working in a collaborative environment where people with a variety of skills collectively contribute to the final product
  • Proven digital copywriting and proofreading experience
  • At least two years' experience as a copywriter in an agency environment including experience with writing copy for websites
  • Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects
2

Skills For Digital Copywriter & Storyteller Resume

  • At least three-five years' experience as a copywriter in an agency environment including experience with writing copy for websites
  • Portfolio which demonstrates a variety of experience with digital marketing campaigns and web
  • Work on multiple projects simultaneously and effectively juggle diverse writing
  • Strong experience with strategic brainstorming, creative brief development and creative execution
  • Strong understanding of user experience and web best practice
  • Overall writing skills in a number of different styles/tones for digital channels
  • Balanced the needs of the brand and the needs of the user and recognize the impact of the brand experience on the user experience
  • Prior experience in fast-paced and dynamic creative environment
  • Knowledge and experience with corporate communications, print publications and print materials, and experienced in or familiar with online publishing
3

Skills For Temporary Digital Copywriter Resume

  • Creative writer with editorial experience and strong attention to detail
  • Superior PowerPoint, Word and Excel skills
  • Highly skilled at understanding the user experience, SEO and conversion rate optimization
  • Proven ability to prioritize, work independently and problem-solve
  • Excellent time management and prioritisation of projects and tasks
4

Skills For Digital Copywriter, Home Resume

  • Basic HTML skills desirable but not essential
  • Learn and effectively apply knowledge of communications practices, processes, programs and technology
  • Staying focused on continuously improving and re-evaluating best business and user experience practices
  • Optimising copy through clear understanding of our brand, user experience and SEO
  • Supporting the development and elevation of our digital customer experience
  • Producing work with a strong foundation in our digital editorial guidelines
5

Skills For Digital Copywriter Beauty Resume

  • Copywriting experience in digital advertising, direct marketing, promotion or publishing, preferably with a background in retail
  • Digital/customer facing writing, editing and on-the-job proofreading experience
  • Write engaging, compelling copy from scratch, sourcing content and validating its accuracy, both factually and, where appropriate, legally
  • Copywriting experience in advertising, direct marketing, promotion, publishing, or related field
  • Strong understanding of advertising and marketing principles
  • Support the Lead Copywriter in setting the framework for effective copywriting across the digital real estate and ensuring the high quality is maintained
6

Skills For Digital Copywriter, Men s & Kids Resume

  • Write effective and engaging copy for CI's digital communications and marketing, including website content, video scripts, and e-mail campaigns
  • Years of experience as copywriter/content creator in e-commerce, advertising, and/or marketing writing
  • Manage content projects from ideation to completion including delivering high quality content on time and in context of the marketing team’s priorities
  • A good understanding of consumer and digital marketing, specifically SEO, UX and design, social media and content marketing
  • Experience executing multiple projects and managing diverse writing demands to ensure creative consistency and cohesion
  • Strong background in creating all aspects of marketing communications bridging both traditional and digital mediums
7

Skills For Digital Copywriter / Content Strategist Resume

  • Experience in A/B testing and optimizing headlines and images
  • Effective at tracking and following through on their own responsibilities
  • Previous advertising or editorial writing experience, for a brand, agency, magazine or website
  • Contributes to building and maintaining a strong team-oriented environment
  • Experience drafting a variety content requests, including range in style, topic, channel and tone
  • At least three years of professional writing experience, preferably in a consumer-facing Real Estate environment
  • Hands-on experience in copywriting/content development, conversion-oriented landing page/website content, or social media content
  • Experience of working with agencies, particularly for usability testing
8

Skills For ACD / Digital Copywriter Resume

  • Experience writing marketing copy for online and digital media
  • Adapt appropriately to competing demands and shifting priorities
  • Write compelling long-form copy for digital channels (web, apps, other) that is on-brand and drives engaging customer experiences
  • Experience in copy editing and proofreading
  • Adapt quickly, prioritizing and balancing clients and projects of all sizes
  • Experience with transforming technology direction into consumer facing language
  • Adapt to shifting priorities, demands and timelines through analytical and problem-solving capabilities
  • Write SEO-friendly copy partnering with the search team and demonstrated working knowledge of SEO best practices
9

Skills For Digital Copywriter, Men s & Kid s Resume

  • Solid understanding of best web writing practices
  • Interpret campaign style guides and vendor requirements, bringing them together into engaging customer experiences
  • Content Creation experience with a focus on SEO or Landing Page Creation
  • Experience working alongside other digital specialists (designers, developers and information architects, etc.)
  • Experience writing for mobile apps
  • Balance multiple priorities and meet deadlines, take feedback, and communicate clearly and concisely, both orally and in writing
  • Highly organized with an ability to adapt to quickly changing priorities
10

Skills For Accenture Interactive, Digital Copywriter Resume

  • To demonstrate thought leadership in all aspects of creative copywritying
  • To work as part of the overall team, sharing knowledge and experience where possible
  • To demonstrate thought leadership in all aspects of creative copywriting
  • Edit and repurpose content to ensure it is effective and appropriate for its platform, and meets style, branding and legal requirements
  • Relevant copywriting experience
  • Demonstrated ability to produce high caliber marketing materials
  • Demonstrated ability to manage multiple projects simultaneously, working on both strategy and tactics
  • Versatility and demonstrated success writing for the digital space
  • Ability and experience working closely with designers, as well as community management team to craft content across channels

List of Typical Responsibilities For a Digital Copywriter Resume

1

Responsibilities For Senior Digital Copywriter Resume

  • Work with Marketing and Business Units to conceive, develop, and produce effective client communications including but not limited to website, email, direct mail campaigns
  • Experience copywriting in brand marketing, preferably in the tech industry
  • Able to demonstrate a high level of creative writing - supply samples for review
  • Experience in content development, copywriting and copy optimization for digital (web / mobile) at an enterprise level required
  • Collaborate with Business Intelligence team to gather data to and develop content, infographics and articles that enhance and validate positioning
  • Experience either on the creative agency or client/brand side
  • Proven team player comfortable working on multiple cross-functional teams
  • Amending, revising or redeveloping existing creative
2

Responsibilities For Digital Copywriter & Storyteller Resume

  • Organizing, auditing and reviewing web content
  • Concepting: Brainstorming/ ideation on product launches and brand campaigns
  • Enhancing and producing ecommerce content on homepages, category, category, campaign and functional pages
  • Participating in internal reviews and brainstorming sessions, in-person and via conference call
  • Loading and editing content via Content Management Systems (CMS)
  • Bring best practices around digital copywriting
  • Ensuring ADA compliance with metadata and other writing best practices that ensure accessibility for users with visual impairments
  • Valuing data over opinion by basing decisions on site metrics and user research findings and insights
  • Bring brands to life throughout the user journey, from trip planning to checkout
3

Responsibilities For Temporary Digital Copywriter Resume

  • Working with social media, email and PR to find opportunities to promote content via marketing channels at relevant times throughout the year
  • Working in a digital/online copywriting environment (at least three years)
  • Creating and managing copy and content used on a variety of digital platforms
  • Working with outside vendors to develop creative assets including computer generate images, digital video content and still photography
  • Conducting in-depth keyword and topic research
  • Using SEO, Social other tools such as edited.com
  • Keeping the SEO Manager, eCommerce and Brand teams up-to-date
  • Understanding or awareness of SEO best practice
4

Responsibilities For Digital Copywriter, Home Resume

  • Working within Creative Services department to write and optimize all website communications on new technology platform
  • Working with the Brand Managers and Executives to understand and convey brand messages to various audiences
  • Writing product descriptions that incorporate all product details and reflect Brand tone and voice
  • Writing long and short copy for mobile apps and websites
  • Understanding of how to apply user journeys through sensitive topics
  • Staying abreast of our direct competitors and overall in the digital marketplace to identify opportunities for growth
  • Participating in a culture where critique and feedback are central to the work we do
5

Responsibilities For Digital Copywriter Beauty Resume

  • Understanding of online systems requirements, workflow and production processes
  • Writing page content for our largest retail client
  • Developing creative ideas for banners
  • Writing concept statements for new creative ideas (campaign and executional)
  • Working closely with planners to ensure all creative output is inline with strategy
  • Floating between digital designers
6

Responsibilities For Digital Copywriter, Men s & Kids Resume

  • Understanding of beauty industry (a love of makeup and skincare doesn’t hurt either!)
  • Understanding of HTML, CSS and code structure
  • Ensuring Premier Inn tone of voice is applied consistently in all copy produced
  • Following a thorough QA process for all copy produced
  • Understanding of usability and accessibility standards
  • Working in close collaboration with other digital disciplines such as Designers, UX, Developers, content producers
7

Responsibilities For Digital Copywriter / Content Strategist Resume

  • Marketing (preferably digital/online)
  • Scripting video content
  • Loves teamwork, listening, interpreting feedback, learning, participating, and inspiring customers
  • Collaborate with marketing, buying and merchandising teams, and project management for accurate product information, meeting deadlines and resolving issues
  • Ensure continuous digital innovation by remaining up to date on digital marketing and eCommerce trends and identifying new opportunities for Medline
  • Creates various copy options, modifying copy, editing, proofreading until the team is satisfied
8

Responsibilities For ACD / Digital Copywriter Resume

  • Work closely with content strategy, digital and creative teams in developing content, while championing digital writing best practices
  • Write and edit copy for a wide range of marketing materials including landing pages, emails, direct mail pieces, digital ads, website content, and social media
  • To research, writing, editing and proofreading content on the webpages
  • Produce marketing- and service-related digital messaging working within rigid restrictions and guidelines
  • Work with other members of the communications and marketing team in developing and managing projects
  • Present creative work in a group setting, being open to critical feedback and pushing back when necessary
  • Continuously review & improve existing copy with insight, adding value & coming at problems from new angles
9

Responsibilities For Digital Copywriter, Men s & Kid s Resume

  • Optimise all website content for SEO, working alongside our SEO agency and encouraging SEO-thinking in all change projects on the site
  • Responsible for ensuring a consistent tone of copy across all marketing materials
  • Crafts copy for marketing events, branding moments, projects, UX and operational elements
  • Deliver new, cutting-edge ideas and creative solutions to challenges within the Digital Marketing department
  • Work independently to anticipate problems before they arise, finding solutions and following-up
  • Extend the messaging strategy for each assigned section through copy, while maintaining consistency with site-wide brand voice
10

Responsibilities For Accenture Interactive, Digital Copywriter Resume

  • Assist Editor with documenting and maintaining copy style guide
  • Calm demeanor under tight deadlines and in a demanding publishing environment
  • Other forms of writing relating to products, practices and campaigns, as needed
  • Creates clear and persuasive copy for websites while keeping within brand standards, approved messaging and brand personality
  • Develops research and insights before beginning writing assignment
  • SEO Copy Boxes and any external SEO support required including link building articles
  • Be immersed in ongoing digital news and stay informed of ever-changing best practices
  • Familiar with branding, social, online marketing and media concepts

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